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North America Broadcasting and Cable TV Market Summary, Competitive Analysis and Forecast, 2017-2026

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    Report

  • 52 Pages
  • November 2022
  • Region: North America
  • MarketLine
  • ID: 5714790
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Broadcasting & Cable TV in North America industry profile provides top-line qualitative and quantitative summary information including: market size (value 2017-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
  • The North American broadcasting and cable TV market had total revenues of $182.3 billion in 2021, representing a compound annual growth rate (CAGR) of -0.5% between 2016 and 2021.
  • The TV advertising segment was the market's most lucrative in 2021, with total revenues of $90.6 billion, equivalent to 49.7% of the market's overall value.
  • Consumers continue to shift their media consumption towards digital and online media, mobile devices and on-demand content, damaging broadcasting and cable TV businesses.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in North America
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in North America
  • Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the North America broadcasting & cable tv market with five year forecasts

Reasons to Buy

  • What was the size of the North America broadcasting & cable tv market by value in 2021?
  • What will be the size of the North America broadcasting & cable tv market in 2026?
  • What factors are affecting the strength of competition in the North America broadcasting & cable tv market?
  • How has the market performed over the last five years?
  • What are the main segments that make up North America's broadcasting & cable tv market?
Frequently Asked Questions about the North American Broadcasting and Cable TV Market

What is the estimated value of the North American Broadcasting and Cable TV Market?

The North American Broadcasting and Cable TV Market was estimated to be valued at $182.35 Billion in 2021.

What is the growth rate of the North American Broadcasting and Cable TV Market?

The growth rate of the North American Broadcasting and Cable TV Market is 2.3%, with an estimated value of $204.98 Billion by 2026.

What is the forecasted size of the North American Broadcasting and Cable TV Market?

The North American Broadcasting and Cable TV Market is estimated to be worth $204.98 Billion by 2026.

Who are the key companies in the North American Broadcasting and Cable TV Market?

Key companies in the North American Broadcasting and Cable TV Market include AT&T Inc, Comcast Corporation and Paramount Global Inc.

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape

2 Market Overview
2.1. Market definition
2.2. Market analysis

3 Market Data
3.1. Market value

4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation

5 Market Outlook
5.1. Market value forecast

6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. Have there been any challengers/disruptors in the market?

8 Company Profiles
8.1. AT&T Inc
8.2. Comcast Corporation
8.3. BCE Inc.
8.4. Paramount Global Inc

9 Macroeconomic Indicators
9.1. Country data

10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related Research
10.4. About the Publisher

List of Tables
Table 1: North America broadcasting & cable tv market value: $ billion, 2016-21
Table 2: North America broadcasting & cable tv market category segmentation: % share, by value, 2016-2021
Table 3: North America broadcasting & cable tv market category segmentation: $ billion, 2016-2021
Table 4: North America broadcasting & cable tv market geography segmentation: $ billion, 2021
Table 5: North America broadcasting & cable tv market value forecast: $ billion, 2021-26
Table 6: AT&T Inc: key facts
Table 7: AT&T Inc: Annual Financial Ratios
Table 8: AT&T Inc: Key Employees
Table 9: AT&T Inc: Key Employees Continued
Table 10: Comcast Corporation: key facts
Table 11: Comcast Corporation: Annual Financial Ratios
Table 12: Comcast Corporation: Key Employees
Table 13: Comcast Corporation: Key Employees Continued
Table 14: Comcast Corporation: Key Employees Continued
Table 15: BCE Inc.: key facts
Table 16: BCE Inc.: Annual Financial Ratios
Table 17: BCE Inc.: Key Employees
Table 18: BCE Inc.: Key Employees Continued
Table 19: Paramount Global Inc: key facts
Table 20: Paramount Global Inc: Annual Financial Ratios
Table 21: Paramount Global Inc: Key Employees
Table 22: Paramount Global Inc: Key Employees Continued
Table 23: Paramount Global Inc: Key Employees Continued
Table 24: North America exchange rate, 2017-21

List of Figures
Figure 1: North America broadcasting & cable tv market value: $ billion, 2016-21
Figure 2: North America broadcasting & cable tv market category segmentation: $ billion, 2016-2021
Figure 3: North America broadcasting & cable tv market geography segmentation: % share, by value, 2021
Figure 4: North America broadcasting & cable tv market value forecast: $ billion, 2021-26
Figure 5: Forces driving competition in the broadcasting & cable tv market in North America, 2021
Figure 6: Drivers of buyer power in the broadcasting & cable tv market in North America, 2021
Figure 7: Drivers of supplier power in the broadcasting & cable tv market in North America, 2021
Figure 8: Factors influencing the likelihood of new entrants in the broadcasting & cable tv market in North America, 2021
Figure 9: Factors influencing the threat of substitutes in the broadcasting & cable tv market in North America, 2021
Figure 10: Drivers of degree of rivalry in the broadcasting & cable tv market in North America, 2021

Companies Mentioned

A selection of companies mentioned in this report includes:

  • AT&T Inc
  • Comcast Corporation
  • BCE Inc.
  • Paramount Global Inc