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USA Honey Market, By Type, By Type, By Pack Size, By Packaging, By Application, By Distribution Channel, Estimation & Forecast, 2017-2030

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  • 138 Pages
  • December 2022
  • Region: United States
  • Astute Analytica
  • ID: 5739173

USA honey market is projected to grow at a CAGR of 8.7% during the forecast period 2017-2028

USA honey market held a market value of USD 2,473.5 million in 2021 and is likely to reach USD 4,970.3 million by the year 2030. The market is anticipated to register a CAGR of 8.7% during the forecast period. The market registered a volume of 200.75 thousand tons in 2021, with a growth rate of 6.1% over the forecast period.

In addition to being used as a component in more and more health and cosmetic products, honey can be found in beverages, processed meals, jams, and jellies. The potential of these items to impart a pleasant taste in food and beverage products, along with their accessibility, is boosting market demand. Additionally, honey has a variety of health benefits, such as the capacity to increase metabolic activity, regulate blood pressure, reduce the risk of diabetes, and even heal burn scars. As a result, it is frequently utilised in a variety of applications besides food and drink, including cosmetics and medicines, which is also expected to boost market growth.

In order to engage more consumers, product producers are developing unique launches. For instance, Dabur, an international company, introduced honey-infused syrups in July 2021, a new line of syrups and spreads. The product is a healthier alternative to the popular strawberry syrups and sweet chocolates on the market because it contains no added sugar. Consumers are being encouraged to incorporate natural sweeteners into their diets and use less white sugar as a result of growing health consciousness. Natural sweeteners are a great option for customers due to their antibacterial and antioxidant characteristics. The product's longer shelf life and high affordability are two additional significant factors that favourably influence market growth.

Growth Influencers:

Rising demand for natural sweeteners

The leading market participants have a substantial chance for expansion due to the expanding population and the rising popularity of honey sweeteners. Vegan honey is being introduced by a number of significant businesses, including Blenditup, Just Like Honey, and Vegan Honey Company. The food, beverage, and supplement industries have experienced great innovation as a result of customers' increased interest in health and wellness and the search for better-for-you items. These businesses provide new natural products. The International Food Information Council (IFIC) Foundation's 2018 Food & Health Survey found that the majority of Americans consider the nutritional value of the foods and drinks they eat. When given the option to choose between an older version of a product that contained artificial ingredients and a newer version that did not, 69 percent of respondents chose the product without artificial ingredients, while 32 percent selected the older version.

Increasing utilization in drug manufacturing

Honey contains carbohydrates in the form of fructose and glucose monosaccharides, which are the most significant nutrients. As an antioxidant, anti-inflammatory, and anti-bacterial agent, honey has a significant impact on wound healing and promotes the adhesion of skin grafts. In the scientific literature, honey's importance has been acknowledged, and there is strong evidence to back up its antibacterial and antioxidant properties, ability to prevent coughs, ability to promote fertility, and ability to heal wounds.

Segments Overview:

The USA honey market is segmented into product, type pack size, packaging, application, and distribution channel.

By Product

  • Natural/Organic
  • Processed
The processed segment held the highest market share of more than 80% in 2021.

By Type

  • Acacia
  • Sidr
  • Orange Blossom
  • Ajwain
  • Clover
  • Others
The clover segment held the highest market share with largest CAGR of 10.0% over the forecast period.

By Pack Size

  • 200-250 gm
  • 500 gm
  • 1000 gm and above
The 200-250 gm segment is expected to reach USD 2,932.4 million during 2030.

By Packaging

  • Glass Jar
  • Bottle
  • Tub
  • Tube
The glass jar segment is estimated to hold the highest CAGR close to 9% during forecast period.

By Application

  • Food and Beverage
  • Personal Care & Cosmetics
  • Pharmaceuticals
  • Others
The food and beverage segment dominates the market with more than 60% of market share.

By Distribution Channel

  • Online
  • Offline
  • Hypermarkets & Supermarkets
  • Convenience Stores
The online segment is expected to grow with highest share of more than 55%. A broader consumer base is being drawn in as a result of independent retail giants like Walmart and Costco expanding their market share. Sales through this channel are being driven by consumers' preference to physically inspect these products before purchasing.

Online platforms provide high degrees of convenience, improved product visibility, and features for at-home delivery, which is fostering the segment's growth. The bulk of consumers rely on online retailers to guide them through the vast selection of products available and, occasionally, to inform them of their choices for returns and exchanges if they are dissatisfied with the delivered goods. Due to the increased accountability these retailers provide in terms of overall customer care, many market players prefer to sell different kinds of honey, royal jelly, and wax through these establishments.

Competitive Landscape

The key players in the market include Bee Natural Honey, Layneyhoney, Beefolks, Honeytree, Geesbees, Mtnhoney, Desert Creek Honey, Cystal's honey, Bare Honey, Dutch Gold Honey, Inc., Natures Nate, Oha Honey, and others. The top four players hold around 65% of the market share.

The USA honey market report provides insights on the below pointers:

  • Market Penetration: Provides comprehensive information on the market offered by the prominent players
  • Market Development: The report offers detailed information about lucrative emerging markets and analyzes penetration across mature segments of the markets
  • Market Diversification: Provides in-depth information about untapped geographies, recent developments, and investments
  • Competitive Landscape Assessment: Mergers & acquisitions, certifications, product launches in the USA honey market have been provided in this research report. In addition, the report also emphasizes the SWOT analysis of the leading players
  • Product Development & Innovation: The report provides intelligent insights on future technologies, R&D activities, and breakthrough product developments
  • Pricing Analysis: Pricing analysis of various components used in the manufacturing of honey
  • Manufacturing cost analysis: cost-share of various components in honey, cost analysis of honey
  • Traditional and Modern Uses of Natural Honey in Human Diseases
  • Biological activities of Honey
  • Overview of Apiculture in USA
  • Policy and Regulatory Landscape
  • Major honey projects and initiatives
  • Voice of Customers

By Packaging

By Purchasing Source

By Flavor

By Consumption Frequency

By Key Purchasing Criteria

  • Strategic Recommendations (Analyst’s comment)
  • Market Attractiveness

By Product Type

By Type

By Pack Size

By Packaging

By Application

By Distribution Channel

The USA honey market report answers questions such as:

  • What is the market size and forecast of the USA honey market?
  • What are the inhibiting factors and impact of COVID-19 on the USA honey market during the assessment period?
  • Which are the products/segments/applications/areas to invest in over the assessment period in the USA honey market?
  • What is the competitive strategic window for opportunities in the USA honey market?
  • What are the technology trends and regulatory frameworks in the USA honey market?
  • What is the market share of the leading players in the USA honey market?
  • What modes and strategic moves are considered favorable for entering the USA honey market?

Table of Contents

Chapter 1. Research Framework
1.1. Research Objective
1.2. Product Overview
1.3. Market Segmentation
Chapter 2. Research Methodology
2.1. Qualitative Research
2.1.1. Primary & Secondary Sources
2.2. Quantitative Research
2.2.1. Primary & Secondary Sources
2.3. Breakdown of Primary Research Respondents, By Region
2.4. Assumption for the Study
2.5. Market Size Estimation
2.6. Data Triangulation
Chapter 3. Executive Summary: USA Honey Market
Chapter 4. USA Honey Market Overview
4.1. Industry Value Chain Analysis
4.1.1. Material Provider
4.1.2. Manufacturer
4.1.3. Distributer
4.1.4. End User
4.2. Industry Outlook
4.2.1. Traditional and Modern Uses of Natural Honey in Human Diseases
4.2.2. Apiculture in USA Overview
4.2.3. Policy and Regulatory Landscape
4.3. Porter's Five Forces Analysis
4.3.1. Bargaining Power of Suppliers
4.3.2. Bargaining Power of Buyers
4.3.3. Threat of Substitutes
4.3.4. Threat of New Entrants
4.3.5. Degree of Competition
4.4. Market Dynamics and Trends
4.4.1. Growth Drivers
4.4.2. Restraints
4.4.3. Challenges
4.4.4. Key Trends
4.5. Covid-19 Impact Assessment on Market Growth Trend
4.6. Market Growth and Outlook
4.6.1. Market Revenue Estimates and Forecast (US$ Mn), 2017 - 2030
4.6.2. Market Volume Estimates and Forecast (000’ Tons), 2017 - 2030
4.6.3. Pricing Analysis
4.6.4. Product Market Map
4.7. Competition Dashboard
4.7.1. Market Concentration Rate
4.7.2. Company Market Share Analysis (Value %), 2021
4.7.3. Competitor Mapping
Chapter 5. USA Honey Market, By Product
5.1. Key Insights
5.1.1. Market Attractiveness Analysis
5.1.2. Opportunity Growth Share
5.1.3. Impact Analysis - Market Dynamics
5.2. Market Size and Forecast, 2017 - 2030 (US$ Mn and 000’ Tons)
5.2.1. Natural/Organic
5.2.2. Processed
Chapter 6. USA Honey Market, By Type
6.1. Key Insights
6.1.1. Market Attractiveness Analysis
6.1.2. Opportunity Growth Share
6.1.3. Impact Analysis - Market Dynamics
6.2. Market Size and Forecast, 2017 - 2030 (US$ Mn and 000’ Tons)
6.3. By Product type cross with Type (US$ Mn and 000’ Tons)
6.3.1. Acacia
6.3.2. Sidr
6.3.3. Orange Blossom
6.3.4. Ajwain
6.2.5. Clover
6.2.6. Others
Chapter 7. USA Honey Market, By Pack Size
7.1. Key Insights
7.1.1. Market Attractiveness Analysis
7.1.2. Opportunity Growth Share
7.1.3. Impact Analysis - Market Dynamics
7.2. Market Size and Forecast, 2017 - 2030 (US$ Mn and 000’ Tons)
7.3. By Product type cross with Pack Size (US$ Mn and 000’ Tons)
7.3.1. 500 gm
7.3.2. 1000 gm and above
7.3.3. 200-250 gm
Chapter 8. USA Honey Market, By Packaging
8.1. Key Insights
8.1.1. Market Attractiveness Analysis
8.1.2. Opportunity Growth Share
8.1.3. Impact Analysis - Market Dynamics
8.2. Market Size and Forecast, 2017 - 2030 (US$ Mn and 000’ Tons)
8.3. By Product type cross with Packaging (US$ Mn and 000’ Tons)
8.3.1. Glass Jar
8.3.2. Bottle
8.3.3. Tub
8.3.4. Tube
Chapter 9. USA Honey Market, By Application
9.1. Key Insights
9.1.1. Market Attractiveness Analysis
9.1.2. Opportunity Growth Share
9.1.3. Impact Analysis - Market Dynamics
9.2. Market Size and Forecast, 2017 - 2030 (US$ Mn and 000’ Tons)
9.3. By Product type cross with Application (US$ Mn and 000’ Tons)
9.3.1. Food and Beverage
9.3.2. Personal Care & Cosmetics
9.3.3. Pharmaceuticals
9.3.4. Others
Chapter 10. USA Honey Market, By Distribution Channel
10.1. Key Insights
10.1.1. Market Attractiveness Analysis
10.1.2. Opportunity Growth Share
10.1.3. Impact Analysis - Market Dynamics
10.2. Market Size and Forecast, 2017 - 2030 (US$ Mn and 000’ Tons)
10.3. By Product type cross with Distribution Channel (US$ Mn and 000’ Tons)
10.3.1. Online
10.3.2. Hypermarkets & Supermarkets
10.3.3. Convenience Stores
Chapter 11. Company Profile (Company Overview, Sales Composition Ratio, Key Product landscape, Key Personnel, Key Competitors, Contact Address, and Business Strategy Outlook)
11.1.1. Bee Natural Honey
11.2. Layneyhoney
11.3. Beefolks
11.4. Honeytree
11.5. Geesbees
11.6. Mtnhoney
11.7. Desert Creek Honey
11.8. Cystal's honey
11.9. Bare Honey
11.10. Dutch Gold Honey, Inc.
11.11. Natures Nate
11.12. Oha honey
11.13. Other Prominent Players

Executive Summary

The USA honey market is likely to grow extensively over the anticipated period due to the rising demand for natural sweeteners and increasing utilization in drug manufacturing. Furthermore, the rising trend of health consciousness and awareness regarding the medicinal properties is fueling the market growth. However, the rising adulteration in honey is hampering the market growth. The market is anticipated to reach USD 4,970.3 million by 2030. In addition to that, the key market players are actively involved in strategic collaborations, product development, launches, and mergers & acquisitions. The market is segmented based on product, type pack size, packaging, application, and distribution channel.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Bee Natural Honey
  • Layneyhoney
  • Beefolks
  • Honeytree
  • Geesbees
  • Mtnhoney
  • Desert Creek Honey
  • Cystal's honey
  • Bare Honey
  • Dutch Gold Honey, Inc.
  • Natures Nate
  • Oha Honey