The global digitally printed wallpaper market size is expected to reach USD 10.3 billion by 2030, expanding at a CAGR of 18.2% from 2023 to 2030. The influence of modern culture, coupled with the impact of social media, has heightened the demand for digitally printed wallpapers. These are normally cheaper than hand-printed ones, can be mass-produced, and can also be torn or removed easily.
Companies specializing in interior design can cater to their clients' needs by allowing them to create their own wallpapers. These market circumstances are perfect for digitally printed wallpaper. They are perfect for everything from low-volume specialized productions to big-volume runs for business clients, with various venues because of their quick setup and rapid production speeds. This is expected to propel the market growth over the forecast period.
Offline retail stores such as supermarkets/hypermarkets, home décor stores, department stores, and convenience stores are the major distribution channels for digitally printed wallpapers. Key market players maintain a strong distribution channel to hold and strengthen their global foothold. The presence of a large number of manufacturers across the value chain characterizes the market.
The market is expected to experience growth in the interior decoration sector, which is projected to fuel demand for digitally printed wallpaper throughout the forecast period. This is due to the rise of residential and commercial buildings. The growing need for new houses as a result of increasing population growth across regions is also expected to boost the market.
Rising costs associated with home prices, as well as mortgage rates, have led consumers to invest in home improvement or home remodeling projects to revamp their traditional household structure. Growing home values have doubled homeowner equity in the past five years. Increased building construction and renovation activities will benefit digitally printed wallpaper manufacturers. Many existing houses with wall coverings that need to be replaced regularly owing to fashion or wear will further assist sales growth.
Uniquely patterned wallpapers have become a popular wall finish for homes as they add to the aesthetics of rooms with less space. Manufacturers have recently created wallpapers from scratch with new characteristics like Wi-Fi wave blocking, earthquake-proofing, or illumination features like LEDs. Wallpaper techniques have also evolved from woodblock printing and stenciling to digital printing. With digital print technology's ability to produce life-like images with richer color, photo and mural wallpapers are gaining popularity.
Digitally Printed Wallpaper Market Report Highlights
- Vinyl segment held a significant share in 2022, majorly owing to the convenience it offers in the form of peel-and-stick application. Interior designers and architects prefer vinyl-based wallpapers as these can be used effectively in both high- and low-traffic areas. Vinyl-based wallpapers are available in a wide range of finishes and colors, with enhanced durability further driving their demand
- Commercial application segment formed a majority in 2022 due to the boom in hospitality and the economy worldwide. The range of business uses for digitally printed wallpaper has increased due to the increase in hotels and restaurants as well as the global travel and tourism sector. The growth of shopping centers, retail stores, and office buildings also increases demand for these goods
- Consumers in North America are continuously opting for digitally printed wallpapers. The region's market for digitally printed wallpaper has grown mainly as a result of increased spending on home improvement and interior design projects. Preference towards bold prints and textures is also driving the market in this region
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Table of Contents
Chapter 1. Methodology and Scope1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Product Outlook
2.3. Application Outlook
2.4. Regional Outlook
Chapter 3. Smart Kitchen Appliances Market Variables & Trends
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.2.1. Sales/retail channel analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Industry Challenges
3.3.4. Industry Opportunities
3.4. Industry Analysis Tools
3.4.1. Industry Analysis - Porter’s
3.4.1.1. Supplier Power
3.4.1.2. Buyer Power
3.4.1.3. Substitution Threat
3.4.1.4. Threat from New Entrant
3.4.1.5. Competitive Rivalry
3.5. Roadmap of Digitally Printed Wallpaper Market
3.6. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
Chapter 5. Digitally Printed Wallpaper Market: Product Analysis & Estimates
5.1. Product Movement Analysis & Market Share, 2022 & 2030
5.2. Digitally Printed Wallpaper Market Estimates & Forecast, By Product (USD Million)
5.2.1. Vinyl
5.2.2. Nonwoven
5.2.3. Fabric
5.2.4. Paper
5.2.5. Fiberglass
Chapter 6. Digitally Printed Wallpaper Market: Application Analysis & Estimates
6.1. Application Movement Analysis & Market Share, 2022 & 2030
6.2. Digitally Printed Wallpaper Market Estimates & Forecast, By Application (USD Million)
6.2.1. Commercial
6.2.2. Residential
Chapter 7. Digitally Printed Wallpaper Market: Regional Estimates & Trend Analysis
7.1. Digitally Printed Wallpaper Market: Regional Outlook
7.2. North America
7.2.1. North America digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.2.2. U.S.
7.2.2.1. Key country dynamics
7.2.2.2. U.S. digitally printed wallpaper market estimates & Forecast, 2017 - 2030 (USD Million)
7.2.3. Canada
7.2.3.1. Key country dynamics
7.2.3.2. Canada digitally printed wallpaper market estimates & Forecast, 2017 - 2030 (USD Million)
7.3. Europe
7.3.1. Europe digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.3.2. U.K.
7.3.2.1. Key country dynamics
7.3.2.2. U.K. digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.3.3. Germany
7.3.3.1. Key country dynamics
7.3.3.2. Germany digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.3.4. France
7.3.4.1. Key country dynamics
7.3.4.2. France digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.3.5. Italy
7.3.5.1. Key country dynamics
7.3.5.2. Italy digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.3.6. Netherlands
7.3.6.1. Key country dynamics
7.3.6.2. Netherlands digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.3.7. Belgium
7.3.7.1. Key country dynamics
7.3.7.2. Belgium digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.3.8. Switzerland
7.3.8.1. Key country dynamics
7.3.8.2. Switzerland digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.3.9. Austria
7.3.9.1. Key country dynamics
7.3.9.2. Netherlands digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.4. Asia Pacific
7.4.1. Asia Pacific digitally printed wallpaper market estimates & Forecast, 2017 - 2030 (USD Million)
7.4.2. Japan
7.4.2.1. Key country dynamics
7.4.2.2. Japan digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.4.3. Australia
7.4.3.1. Key country dynamics
7.4.3.2. Australia digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.5. Central & South America
7.5.1. Central & South America digitally printed wallpaper market estimates & Forecast, 2017 - 2030 (USD Million)
7.5.2. Brazil
7.5.2.1. Key country dynamics
7.5.2.2. Brazil digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.6. Middle East & Africa
7.6.1. Central & South America digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.6.2. UAE
7.6.2.1. Key country dynamics
7.6.2.2. UAE digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.6.3. Qatar
7.6.3.1. Key country dynamics
7.6.3.2. Qatar digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
7.6.4. Saudi Arabia
7.6.4.1. Key country dynamics
7.6.4.2. Saudi Arabia digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
Chapter 8. Digitally Printed Wallpaper Market: Competitive Landscape
8.1. Companies Covered in the Scope of this Report
- A.S. Création Tapeten AG
- Grandeco Wallfashion Group Belgium NV
- Graham and Brown Ltd.
- MX Display Ltd.
- Flavor Paper
- Moonavoor Sisustus
- JOHNMARK LTD
- Glamora Srl
- Inkiostro Bianco PI
- Tecnografica
- Syndikat4
- DAISY JAMES
- ÉLITIS
- MINDTHEGAP
- YO2 Designs
- Arte International
- Astek
- Momentum Textiles & Wallcovering
- Londonart
8.3. Company Categorization
8.4. Participant’s Overview
8.5. Financial Performance
8.6. Product Benchmarking
8.7. Company Market Share Analysis, 2022 (Value % Share)
8.8. Company Heat Map Analysis
8.9. Strategy Mapping
8.9.1. Product Launches
8.9.2. Collaborations
8.9.3. Others
List of Tables
1. Digitally printed wallpaper market estimates & forecast, by product (USD Million)
2. Digitally printed wallpaper market estimates & forecast, by application (USD Million)
3. U.S. macro-economic outlay
4. Canada macro-economic outlay
5. U.K. macro-economic outlay
6. Germany macro-economic outlay
7. France macro-economic outlay
8. Italy macro-economic outlay
9. Netherlands macro-economic outlay
10. Belgium macro-economic outlay
11. Switzerland macro-economic outlay
12. Austria macro-economic outlay
13. Japan macro-economic outlay
14. Japanese industrial standards for wallcoverings
15. Australia macro-economic outlay
16. UAE macro-economic outlay
17. Qatar macro-economic outlay
18. Saudi Arabia macro-economic outlay
19. Recent Developments & Impact Analysis, By Key Market Participants
20. Company Market Share, 2021 (Value % Share)
21. Company Heat Map Analysis
22. Key companies undergoing product launches
23. Companies involved in collaborations
24. Key companies involved in other strategies
List of Figures
1. Digitally printed wallpaper market segmentation
2. Information procurement
3. Primary research pattern
4. Primary research approaches
5. Primary research process
6. Market Snapshot
7. Segment Snapshot
8. Competitive Landscape Snapshot
9. Wallpapers market value, 2021 (USD Million)
10. Digitally printed wallpaper market - Industry value chain analysis
11. Digitally printed wallpaper market dynamics
12. Top home décor related expenditure among homeowners in 2021
13. Home decoration by generation
14. Digitally printed wallpaper market: PORTER’s analysis
15. Roadmap of digitally printed wallpaper market
16. Key market influencers, in the U.S., 2021 (% Share)
17. Key market influencers, in U.K., 2021 (% Share)
18. Key market influencers, in Germany, 2021 (% Share)
19. Key market influencers, in France, 2021 (% Share)
20. Key market influencers, in Italy, 2021 (% Share)
21. Key market influencers, in Japan, 2021 (% Share)
22. Key market influencers, in Australia, 2021 (% Share)
23. Key market influencers, in UAE, 2021 (% Share)
24. Percent of the individuals in each household type, by %, in 2019
25. Median household spending on home remodeling in U.S., 2019 to 2021 (USD thousands)
26. Factors affecting buying decision
27. Digitally printed wallpaper market, by product: Key takeaways
28. Digitally printed wallpaper market, by product: Market share, 2021 & 2030
29. Digitally printed wallpaper market estimates & forecasts, by vinyl, 2017 - 2030 (USD Million)
30. Digitally printed wallpaper market estimates & forecasts, by nonwoven, 2017 - 2030 (USD Million)
31. Digitally printed wallpaper market estimates & forecasts, by fabric, 2017 - 2030 (USD Million)
32. Digitally printed wallpaper market estimates & forecasts, by paper, 2017 - 2030 (USD Million)
33. Digitally printed wallpaper market estimates & forecasts, by fiberglass, 2017 - 2030, (USD Million
34. Digitally printed wallpaper market, by application: Key takeaways
35. Digitally printed wallpaper market, by application: Market share, 2021 & 2030
36. Commercial digitally printed wallpaper market estimates & forecasts, 2017 - 2030 (USD Million)
37. Residential digitally printed wallpaper market estimates & forecasts, 2017 - 2030 (USD Million)
38. Digitally printed wallpaper market revenue, by region, 2021 & 2030, (USD Million)
39. Regional marketplace: Key takeaways
40. Regional marketplace: Key takeaways
41. North America digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
42. U.S. digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
43. Home improvement projects completed by U.S. households in 2021 (%)
44. Canada digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
45. Europe digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
46. U.K. digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
47. Germany digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
48. France digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
49. Median household income in France, 2010-2021
50. Italy digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
51. Netherlands digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
52. Belgium digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
53. Moving average of new construction and renovation in Belgium, Jan 2021-Oct 2022
54. Switzerland digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
55. Austria digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
56. Asia Pacific digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
57. Japan digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
58. Australia digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
59. Central & South America digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
60. Brazil digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
61. Middle East & Africa digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
62. UAE digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
63. Qatar digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
64. Saudi Arabia digitally printed wallpaper market estimates & forecast, 2017 - 2030 (USD Million)
65. Key Company Categorization
66. Company Market Share Analysis, 2021 (Value % Share)
67. Strategic framework
Companies Mentioned
- A.S. Création Tapeten AG
- Grandeco Wallfashion Group Belgium NV
- Graham and Brown Ltd.
- MX Display Ltd.
- Flavor Paper
- Moonavoor Sisustus
- JOHNMARK LTD
- Glamora Srl
- Inkiostro Bianco PI
- Tecnografica
- Syndikat4
- DAISY JAMES
- ÉLITIS
- MINDTHEGAP
- YO2 Designs
- Arte International
- Astek
- Momentum Textiles & Wallcovering
- Londonart
Methodology
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