Flower and Ornamental Plant Market Report 2026

The flower and ornamental plant market size has grown rapidly in recent years. It will grow from $50.54 billion in 2025 to $55.67 billion in 2026 at a compound annual growth rate (CAGR) of 10.1%. The growth in the historic period can be attributed to long-standing cultural use of flowers, growth of traditional floriculture markets, increasing household gardening, expansion of greenhouse cultivation, rising demand for ornamental landscaping.

The flower and ornamental plant market size is expected to see rapid growth in the next few years. It will grow to $83.47 billion in 2030 at a compound annual growth rate (CAGR) of 10.7%. The growth in the forecast period can be attributed to rising trend of indoor greenery, increasing use of ornamental plants in corporate spaces, expansion of online flower retailing, growing demand for eco-friendly décor, rising preference for curated floral arrangements. Major trends in the forecast period include rising popularity of indoor and decorative plants, increasing demand for seasonal and exotic cut flowers, growing use of plants for aesthetic landscaping and urban greening, rising preference for low-maintenance plants such as succulents, expansion of flower gifting culture across residential and commercial settings.

The increasing demand for indoor plants and flowers within the residential sector is expected to drive the growth of the flower and ornamental plant market in the coming years. Indoor flowers and plants refer to plants cultivated indoors, commonly in homes and offices. Ornamental plants can thrive indoors year-round, as they are suited to warm-weather conditions. Indoor plants offer several benefits, including stress reduction, as well as enhanced creativity, productivity, and focus. These plants can be maintained indoors as long as they receive adequate sunlight. For example, in April 2023, the National Gardening Association, a US-based gardening organization, reported that over one-third of households anticipated spending more on lawn and gardening products in 2023 compared to 2022. Consequently, the growing demand for indoor plants and flowers in the residential sector is fueling the expansion of the flower and ornamental plant market.

Major companies in the flower and ornamental plant market are actively developing new products, including advanced pot cultivation techniques, to gain a competitive advantage. Pot cultivation involves using various tools and methods to optimize plant growth and productivity, often utilized for indoor or controlled environment cultivation. As an example, in October 2023, Dummen Orange Holding B.V., a Netherlands-based company specializing in breeding and developing flowers and plants, launched the new Suntaste Pot Chrysanthemum series. This series is an extension of Dummen Orange's continuous efforts to provide innovative and superior plant varieties to the market, reinforcing its position as a leading Dutch plant breeder and propagator. The Suntaste series aims to offer distinctive and colorful options for potted Chrysanthemums to meet the preferences of both producers and consumers. With petite, anemone-such as flowers in a variety of vibrant colors, this series is suitable for year-round production in various pot sizes.

In August 2025, Hasfarm Holdings Limited, a Hong Kong-based floriculture firm, acquired Lynch Group Holdings Limited for $178.1 million (A$270 million). Through this acquisition, Hasfarm intends to establish a leading, vertically integrated floriculture company in the Asia-Pacific region by enhancing production, distribution, and logistics capabilities, as well as securing greater access to premium flower markets in China, Japan, and Australia. Lynch Group Holdings Limited is an Australia-based flower company involved in the cultivation, wholesaling, and retailing of floral and plant products.

Major companies operating in the flower and ornamental plant market are Syngenta Flowers, Selecta Klemm GmbH & Co. KG, Monrovia Nursery Co., Kurt Weiss Greenhouses Inc., Ball Horticultural Company, Suntory Flowers Ltd., Sakata Seed, Beekenkamp Group., Dümmen Orange, Florensis, Karuturi Global Ltd., Tagawa Greenhouses, Van Belle Nursery, KP Holland, Color Spot Nurseries, Oserian Development Company, Volmary GmbH, HilverdaFlorist, Ernst Benary Samenzucht GmbH, Florexpo LLC., Afriflora Sher Ethiopia, Butters Group, Chrysal International, Marginpar B.V., Arcangeli Giovanni and Figlio, Belaya Dacha Flowers, Fides Oro, Danziger Dan Flower Farm, Kapiteyn horticulture BV.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs are affecting the flower and ornamental plant market by increasing the cost of imported plants, seeds, and horticultural supplies, raising procurement and distribution expenses for growers and retailers. Segments such as exotic cut flowers, imported potted plants, and specialty varieties are most impacted, especially in regions reliant on global supply networks like Europe, North America, and Asia-Pacific. Despite price pressures, tariffs can encourage domestic floriculture production, stimulate investment in regional greenhouses, and support the development of locally sourced ornamental plant varieties.

The flowers and ornamental plants report is one of a series of new reports that provides statistics on flowers and ornamental plants, including global market size, regional shares, competitors with a flower and ornamental plant share, detailed flower and ornamental plant segments, market trends and opportunities, and any further data you may need to thrive in the flower and ornamental plant industry. This flowers and ornamental plants market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the industry.

A flower and ornamental plant are plants planted primarily for aesthetic purposes, such as screening, accent, specimen, color, or aesthetics. Typically grown in flower gardens, they showcase their flowers for visual appeal.

The primary types of flowers and ornamental plants are categorized as potted plants and cut flowers. Potted plants are those cultivated and grown in containers rather than in the ground. These plants are distributed through major channels including offline (physical stores) and online platforms. The end-users for these flowers and ornamental plants span both commercial and residential settings.Asia-Pacific was the largest region in the flowers and ornamental market in 2025. The regions covered in the flower and ornamental plant market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the flower and ornamental plant market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The flower and ornamental plant market consists of sales of aquatic, perennial, and annual plants. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The market value includes the value of related goods sold by the service provider or included within the service offering.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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