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Social Media Advertisement Global Market Report 2024

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    Report

  • 175 Pages
  • February 2024
  • Region: Global
  • The Business Research Company
  • ID: 5769440
The social media advertisement market size has grown rapidly in recent years. It will grow from $198.78 billion in 2023 to $226.73 billion in 2024 at a compound annual growth rate (CAGR) of 14.1%. The growth observed in the historical period can be attributed to factors such as the increasing penetration of the internet, the rise of social media platforms, the capabilities of targeted advertising, the proliferation of mobile devices, and the utilization of data analytics and insights in social media advertising.

The social media advertisement market size is expected to see rapid growth in the next few years. It will grow to $362.64 billion in 2028 at a compound annual growth rate (CAGR) of 12.5%. The anticipated growth in the forecast period can be attributed to the increasing influence of influencer marketing, the dominance of video content, the integration of e-commerce, the globalization of brands, and the continuous rise in user engagement. Key trends expected during this period involve the integration of social commerce, a focus on personalization and data privacy, the implementation of cross-platform campaigns, the emergence of niche platforms, and an emphasis on social responsibility and purpose-driven advertising.

The expansion of the social media advertising market is attributed to the increasing internet penetration and the growing number of social media users. The surge in social media users worldwide has prompted advertising and marketing companies to prioritize social media platforms for promoting their products and services. As of November 2022, the International Telecommunication Union reported that the global Internet user population is projected to reach 5.3 billion, constituting 66% of the overall population. This growth rate saw an increase from 5.1% in 2020–2021 to 6.1% in 2021. Additionally, there are currently 4.59 billion social media users worldwide, as indicated by Oberlo, underscoring the significant role of social media platforms in advertising strategies. Therefore, the upward trajectory in internet penetration, coupled with the expanding social media user base, is expected to drive revenues in the social media advertising market over the forecast period.

The rising popularity of video content on social media platforms is anticipated to fuel further growth in the social media advertising market. Video content, characterized by moving images accompanied by sound, serves as a potent tool for advertising on social media due to its dynamic and visually engaging nature. In April 2023, HubSpot reported that people spend an average of 17 hours per week watching internet videos. This trend highlights the effectiveness of video content in capturing audience attention and enhancing brand visibility on social media platforms. Hence, the increasing prevalence of video content on these platforms is a key driver for the social media advertising market.

Technological advancement is a prominent trend shaping the social media advertising market. The adoption of technologies such as virtual reality (VR) and augmented reality (AR) is expected to grow, enhancing the appearance of products in social media advertisements to attract more users. For example, Sephora, a France-based retail company, has incorporated AR features on its Facebook page, allowing users to virtually try different products. This technological advancement is poised to engage a broader audience, positively impacting social media advertising.

In March 2023, the UK-based communication company WPP completed the acquisition of Obviously for an undisclosed amount. This strategic move aligns with WPP's objective to broaden its capabilities within the influencer marketing sector and reinforce its offerings in data and social media. Obviously, headquartered in New York, operates as a social influencer marketing agency.

In December 2021, Adobe Inc. acquired ContentCal, a social media marketing startup based in the UK, for an undisclosed amount. This acquisition strengthens Adobe's capabilities in social media marketing, emphasizing the industry's focus on innovative solutions for effective advertising.

Major companies operating in the social media advertisement market report are Google LLC, Alphabet Inc., Facebook Inc., VK Company Limited, Tencent Holdings Limited, ByteDance Ltd., LinkedIn Corporation, Naver Corporation, Snap Inc., Twitter Inc., Sina Corporation, Pinterest Inc., Advance Publications Inc., AOL LLC, Yelp Inc., MySpace Inc., Renren Inc., Discord Inc., New Work SE, Hootsuite Inc., Quora Inc., Brandwatch Ltd., Nextdoor Inc., Hi5 Networks Inc., Automattic Inc., Foursquare Labs Inc., Meetup Inc., Meta Platforms Inc., Sprout Social Inc., Buffer Inc., Telegram Messenger LLP, Ifwe Inc., Friendster Inc., Socialbakers a.s.

North America was the largest region in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the social media advertisement market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the social media advertisement market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The primary types of social media advertisements include microblogging, photo sharing, video sharing, and other formats. Microblogging is characterized by a combination of instant messaging and content production. The devices used for social media advertising are typically mobile devices, personal computers, or laptops. Various end-user industries, such as healthcare, automotive, retail, telecom, BFSI (Banking, Financial Services, and Insurance), and others, engage in social media advertising.

The social media advertisement market research report is one of a series of new reports that provides social media advertising market statistics, including social media advertising industry, global social media advertising market size, regional shares, competitors with a social media advertising market share, detailed social media advertising market segments, market trends and opportunities, and any further data you may need to thrive in the social media advertising industry. This social media advertising market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The social media advertising market includes revenues earned by entities by providing advertising services through social media such as instagram, facebook, messenger ads, stories ads, and twitter ads. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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Table of Contents

1. Executive Summary2. Social Media Advertisement Market Characteristics3. Social Media Advertisement Market Trends and Strategies
4. Social Media Advertisement Market - Macro Economic Scenario
4.1. Impact of High Inflation on the Market
4.2. Ukraine-Russia War Impact on the Market
4.3. COVID-19 Impact on the Market
5. Global Social Media Advertisement Market Size and Growth
5.1. Global Social Media Advertisement Market Drivers and Restraints
5.1.1. Drivers of the Market
5.1.2. Restraints of the Market
5.2. Global Social Media Advertisement Historic Market Size and Growth, 2018-2023, Value ($ Billion)
5.3. Global Social Media Advertisement Forecast Market Size and Growth, 2023-2028, 2033F, Value ($ Billion)
6. Social Media Advertisement Market Segmentation
6.1. Global Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Microblogging
  • Photo Sharing
  • Video Sharing
  • Other Types
6.2. Global Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Mobile
  • Personal Computers or Laptops
6.3. Global Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Healthcare
  • Automotive
  • Retail
  • Telecom
  • BFSI
  • Other End Users
7. Social Media Advertisement Market Regional and Country Analysis
7.1. Global Social Media Advertisement Market, Split by Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
7.2. Global Social Media Advertisement Market, Split by Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8. Asia-Pacific Social Media Advertisement Market
8.1. Asia-Pacific Social Media Advertisement Market Overview
Region Information, Impact of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.3. Asia-Pacific Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.4. Asia-Pacific Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
9. China Social Media Advertisement Market
9.1. China Social Media Advertisement Market Overview
9.2. China Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.3. China Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.4. China Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
10. India Social Media Advertisement Market
10.1. India Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.2. India Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.3. India Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11. Japan Social Media Advertisement Market
11.1. Japan Social Media Advertisement Market Overview
11.2. Japan Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.3. Japan Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.4. Japan Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12. Australia Social Media Advertisement Market
12.1. Australia Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.2. Australia Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.3. Australia Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13. Indonesia Social Media Advertisement Market
13.1. Indonesia Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.2. Indonesia Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.3. Indonesia Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14. South Korea Social Media Advertisement Market
14.1. South Korea Social Media Advertisement Market Overview
14.2. South Korea Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.3. South Korea Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.4. South Korea Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15. Western Europe Social Media Advertisement Market
15.1. Western Europe Social Media Advertisement Market Overview
15.2. Western Europe Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.3. Western Europe Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.4. Western Europe Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16. UK Social Media Advertisement Market
16.1. UK Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.2. UK Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.3. UK Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17. Germany Social Media Advertisement Market
17.1. Germany Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.2. Germany Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.3. Germany Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18. France Social Media Advertisement Market
18.1. France Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.2. France Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.3. France Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19. Italy Social Media Advertisement Market
19.1. Italy Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.2. Italy Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.3. Italy Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20. Spain Social Media Advertisement Market
20.1. Spain Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.2. Spain Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.3. Spain Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21. Eastern Europe Social Media Advertisement Market
21.1. Eastern Europe Social Media Advertisement Market Overview
21.2. Eastern Europe Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.3. Eastern Europe Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.4. Eastern Europe Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22. Russia Social Media Advertisement Market
22.1. Russia Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.2. Russia Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.3. Russia Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23. North America Social Media Advertisement Market
23.1. North America Social Media Advertisement Market Overview
23.2. North America Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.3. North America Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.4. North America Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24. USA Social Media Advertisement Market
24.1. USA Social Media Advertisement Market Overview
24.2. USA Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.3. USA Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.4. USA Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25. Canada Social Media Advertisement Market
25.1. Canada Social Media Advertisement Market Overview
25.2. Canada Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.3. Canada Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.4. Canada Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26. South America Social Media Advertisement Market
26.1. South America Social Media Advertisement Market Overview
26.2. South America Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.3. South America Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.4. South America Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27. Brazil Social Media Advertisement Market
27.1. Brazil Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.2. Brazil Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.3. Brazil Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28. Middle East Social Media Advertisement Market
28.1. Middle East Social Media Advertisement Market Overview
28.2. Middle East Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.3. Middle East Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.4. Middle East Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29. Africa Social Media Advertisement Market
29.1. Africa Social Media Advertisement Market Overview
29.2. Africa Social Media Advertisement Market, Segmentation by Advertisement Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.3. Africa Social Media Advertisement Market, Segmentation by Device, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.4. Africa Social Media Advertisement Market, Segmentation by End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
30. Social Media Advertisement Market Competitive Landscape and Company Profiles
30.1. Social Media Advertisement Market Competitive Landscape
30.2. Social Media Advertisement Market Company Profiles
30.2.1. Google LLC
30.2.1.1. Overview
30.2.1.2. Products and Services
30.2.1.3. Strategy
30.2.1.4. Financial Performance
30.2.2. Alphabet Inc.
30.2.2.1. Overview
30.2.2.2. Products and Services
30.2.2.3. Strategy
30.2.2.4. Financial Performance
30.2.3. Facebook Inc.
30.2.3.1. Overview
30.2.3.2. Products and Services
30.2.3.3. Strategy
30.2.3.4. Financial Performance
30.2.4. VK Company Limited
30.2.4.1. Overview
30.2.4.2. Products and Services
30.2.4.3. Strategy
30.2.4.4. Financial Performance
30.2.5. Tencent Holdings Limited
30.2.5.1. Overview
30.2.5.2. Products and Services
30.2.5.3. Strategy
30.2.5.4. Financial Performance
31. Social Media Advertisement Market Other Major and Innovative Companies
31.1. ByteDance Ltd.
31.2. LinkedIn Corporation
31.3. Naver Corporation
31.4. Snap Inc.
31.5. Twitter Inc.
31.6. Sina Corporation
31.7. Pinterest Inc.
31.8. Advance Publications Inc.
31.9. AOL LLC
31.10. Yelp Inc.
31.11. MySpace Inc.
31.12. Renren Inc.
31.13. Discord Inc.
31.14. New Work SE
31.15. Hootsuite Inc.
32. Global Social Media Advertisement Market Competitive Benchmarking33. Global Social Media Advertisement Market Competitive Dashboard34. Key Mergers and Acquisitions in the Social Media Advertisement Market
35. Social Media Advertisement Market Future Outlook and Potential Analysis
35.1 Social Media Advertisement Market in 2028 - Countries Offering Most New Opportunities
35.2 Social Media Advertisement Market in 2028 - Segments Offering Most New Opportunities
35.3 Social Media Advertisement Market in 2028 - Growth Strategies
35.3.1 Market Trend-based Strategies
35.3.2 Competitor Strategies
36. Appendix
36.1. Abbreviations
36.2. Currencies
36.3. Historic and Forecast Inflation Rates
36.4. Research Inquiries
36.5. About the Analyst
36.6. Copyright and Disclaimer

Executive Summary

Social Media Advertisement Global Market Report 2024 provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on social media advertisement market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the coronavirus and how it is responding as the impact of the virus abates.
  • Assess the Russia-Ukraine war’s impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis.
  • Report will be updated with the latest data and delivered to you with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.
Description
Where is the largest and fastest growing market for social media advertisement? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? This report answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:
  • The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
  • The impact of higher inflation in many countries and the resulting spike in interest rates.
  • The continued but declining impact of COVID-19 on supply chains and consumption patterns.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Report Scope

Markets Covered:
1) By Advertisement Type: Microblogging; Photo Sharing; Video Sharing; Other Types
2) By Device: Mobile; Personal Computers or Laptops
3) By End-Use Industry: Healthcare; Automotive; Retail; Telecom; BFSI; Other End-users

Key Companies Mentioned: Google LLC; Alphabet Inc.; Facebook Inc.; VK Company Limited; Tencent Holdings Limited

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time Series: Five years historic and ten years forecast

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita

Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes

Delivery Format: PDF, Word and Excel Data Dashboard

Companies Mentioned

  • Google LLC
  • Alphabet Inc.
  • Facebook Inc.
  • VK Company Limited
  • Tencent Holdings Limited
  • ByteDance Ltd.
  • LinkedIn Corporation
  • Naver Corporation
  • Snap Inc.
  • Twitter Inc.
  • Sina Corporation
  • Pinterest Inc.
  • Advance Publications Inc.
  • AOL LLC
  • Yelp Inc.
  • MySpace Inc.
  • Renren Inc.
  • Discord Inc.
  • New Work SE
  • Hootsuite Inc.
  • Quora Inc.
  • Brandwatch Ltd.
  • Nextdoor Inc.
  • Hi5 Networks Inc.
  • Automattic Inc.
  • Foursquare Labs Inc.
  • Meetup Inc.
  • Meta Platforms Inc.
  • Sprout Social Inc.
  • Buffer Inc.
  • Telegram Messenger LLP
  • Ifwe Inc.
  • Friendster Inc.
  • Socialbakers a.s.

Methodology

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Table Information