Market Overview:
According to publisher estimates, the Belgium baby food market - which grew from approximately EUR ~ in 2017 to approximately EUR ~ in 2022P - is forecasted to grow further into EUR ~ opportunity by 2027F, owing to the newness and innovations for instance, application-based baby food i.e., baby food designed specifically for infants dealing with various body and health issues have gained a lot of popularity in the country.The baby food market of Belgium is primarily import oriented in nature. Volume imports have risen by ~% since 2017 and in 2022 stood at ~ tons, with milks & cereals representing more than half and growing the fastest.
Goat milk formula products have also witnessed to emerge during the review period.
Key Trends by Market Segment:
- By Type of Milk Formula: Majority of the sales in Belgium baby food market were of follow-on milk powdered formula products. This was followed by growing-up milk formula, standard milk powdered formula and lastly special baby milk formula
- By Distribution Channel: Majority of baby food sales in Belgium are made through grocery outlets, which have taken an increasingly large share of sales in all sectors over the review period and now account for almost ~% of sales. The other channels account for a very low share in the distribution of baby food in Belgium which is projected to change in future
Competitive Landscape
In Belgium Baby Food Market there are about ~ players operating in the overall market, and top players accounted ~% share in the market in terms of revenue. The major parameters on which these players complete includes product variant, channels of distribution and price of the product. Danone remains the clear leader of the Belgian baby food market, accounting for ~% of value sales in 2017.
Additional benefits of purchasing an enterprise license:
- TAM/SAM/SOM Analysis
- Customer Cohort Analysis
- Marketing Initiatives
- White Space Opportunity Analysis
- Interactive Data Visualizations
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- 3 Months Post Sales Analyst Support
- Complimentary Update Next Year
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Table of Contents
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Danone Group
- Nestlé
- Hero Group
- HiPP GmbH & Co. Vertrieb KG
- Mondelez International
- Ella's Kitchen
- Mead Johnson (Reckitt Benckiser)
- The Kraft Heinz Company
- The Hain Celestial Group, Inc.

