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HW Snacks in Japan

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    Report

  • 11 Pages
  • November 2023
  • Region: Japan
  • Euromonitor International
  • ID: 5946084
The volume growth of snacks in Japan has been hampered by the fact that the population is facing a declining trend. Moreover, companies have been having difficulty controlling product costs and maintaining their profits, as raw materials, energy, and logistics costs increased significantly during the past few years. As a result, snacks players have been looking to sell value-added products to maintain their value sales.

The HW Snacks in Japan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2018-2022, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: HW Confectionery, HW Ice Cream, HW Savoury Snacks, HW Snacks by Type, HW Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the HW Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

HW SNACKS IN JAPANKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Health and wellness products seen as a way to add value, and players encourage regular consumption
  • Concerns about health implications of high sugar consumption mean no sugar accounts for the highest sales
  • Specific health concerns lead plant-based to see growth from a low base
PROSPECTS AND OPPORTUNITIES
  • Launching health and wellness products under existing snacks brands to encourage trials
  • Vegan set to see a strong performance due to concerns about diet, the environment, and animal welfare
  • Consumer concern about diseases of the circulatory system will boost cardiovascular health claims
CATEGORY DATA
  • Table 1 Sales of Snacks by Health and Wellness Type: Value 2019-2022
  • Table 2 Sales of Snacks by Health and Wellness Type: % Value Growth 2019-2022
  • Table 3 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2019-2022
  • Table 4 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2019-2022
  • Table 5 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2019-2022
  • Table 6 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2019-2022
  • Table 7 Forecast Sales of Snacks by Health and Wellness Type: Value 2022-2027
  • Table 8 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2022-2027
HEALTH AND WELLNESS IN JAPAN
EXECUTIVE SUMMARY
  • Overview
  • DISCLAIMER