Key Highlights
- Video on demand is a system for distributing media that enables users to access and watch videos whenever and wherever they prefer. Video on demand platforms provide a range of content that users can browse and play as they wish.
- The Indian video on demand market recorded revenues of $4.3 billion in 2024, representing a compound annual growth rate (CAGR) of 17.5% between 2019 and 2024.
- The advertising VoD segment accounted for the market's largest proportion in 2024, with total revenues of $3.0 billion, equivalent to 70.8% of the market's overall value.
- India captured a share of 18.0% in the Asia-Pacific VoD market in 2024.
Report Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the video on demand market in India
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the video on demand market in India
- Leading company profiles reveal details of key video on demand market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the India video on demand market with five year forecasts
Reasons to Buy
- What was the size of the India video on demand market by value in 2024?
- What will be the size of the India video on demand market in 2029?
- What factors are affecting the strength of competition in the India video on demand market?
- How has the market performed over the last five years?
- What are the main segments that make up India's video on demand market?
Table of Contents
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Netflix Inc
- Amazon.com Inc
- Jiostar India Pvt Ltd
- Zee Entertainment Enterprises Ltd

