The global market for EMV POS Terminal was estimated at US$11.4 Billion in 2024 and is projected to reach US$20.6 Billion by 2030, growing at a CAGR of 10.4% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the EMV POS Terminal market. 
The adoption of EMV POS terminals has been driven by the growing need for improved transaction security in the face of increasing card fraud. Retailers and financial institutions have recognized the importance of protecting sensitive customer information and complying with global payment standards. EMV technology not only enhances security but also supports contactless payments and mobile wallet integration, providing a seamless and versatile payment experience for consumers. As contactless payments become more popular, EMV POS terminals are evolving to accommodate these trends, incorporating near-field communication (NFC) capabilities that allow for quick and convenient tap-and-go transactions. The transition to EMV-compliant devices has also been accelerated by regulatory mandates and liability shifts that incentivize merchants to upgrade their payment systems to avoid financial responsibility for fraudulent transactions.
The growth in the EMV POS terminal market is driven by several factors, reflecting technological advancements, regulatory requirements, and changing consumer behavior. Firstly, the global increase in payment card fraud has prompted stricter regulations and mandates for EMV compliance, encouraging merchants to adopt more secure POS solutions. Secondly, advancements in payment technologies, including the rise of contactless and mobile payments, are driving demand for EMV POS terminals that can support these modern payment methods. Thirdly, the expansion of the retail sector, particularly in emerging markets, is creating new opportunities for POS terminal deployment, as businesses seek to enhance their payment infrastructure. Additionally, consumer preference for secure and convenient payment options is pushing merchants to upgrade to EMV-enabled devices to meet customer expectations and build trust. Lastly, the integration of EMV technology with other value-added services, such as loyalty programs and data analytics, is providing additional incentives for businesses to invest in advanced POS terminals. These factors collectively ensure the robust growth and continuous innovation in the EMV POS terminal market, supporting the evolving needs of the global payment ecosystem.
Global EMV POS Terminal Market - Key Trends and Drivers Summarized
EMV POS terminals are electronic payment devices that adhere to the Europay, Mastercard, and Visa (EMV) standard, which enhances security for card transactions through chip card technology. Unlike traditional magnetic stripe cards, EMV cards store data on integrated circuit chips, providing a higher level of security and reducing the risk of fraud. When used at a point-of-sale (POS) terminal, the chip generates a unique transaction code that cannot be reused, making it significantly more difficult for unauthorized parties to duplicate or misuse card information. EMV POS terminals are widely adopted across various retail environments, from small businesses to large enterprises, ensuring secure and efficient processing of credit and debit card transactions.The adoption of EMV POS terminals has been driven by the growing need for improved transaction security in the face of increasing card fraud. Retailers and financial institutions have recognized the importance of protecting sensitive customer information and complying with global payment standards. EMV technology not only enhances security but also supports contactless payments and mobile wallet integration, providing a seamless and versatile payment experience for consumers. As contactless payments become more popular, EMV POS terminals are evolving to accommodate these trends, incorporating near-field communication (NFC) capabilities that allow for quick and convenient tap-and-go transactions. The transition to EMV-compliant devices has also been accelerated by regulatory mandates and liability shifts that incentivize merchants to upgrade their payment systems to avoid financial responsibility for fraudulent transactions.
The growth in the EMV POS terminal market is driven by several factors, reflecting technological advancements, regulatory requirements, and changing consumer behavior. Firstly, the global increase in payment card fraud has prompted stricter regulations and mandates for EMV compliance, encouraging merchants to adopt more secure POS solutions. Secondly, advancements in payment technologies, including the rise of contactless and mobile payments, are driving demand for EMV POS terminals that can support these modern payment methods. Thirdly, the expansion of the retail sector, particularly in emerging markets, is creating new opportunities for POS terminal deployment, as businesses seek to enhance their payment infrastructure. Additionally, consumer preference for secure and convenient payment options is pushing merchants to upgrade to EMV-enabled devices to meet customer expectations and build trust. Lastly, the integration of EMV technology with other value-added services, such as loyalty programs and data analytics, is providing additional incentives for businesses to invest in advanced POS terminals. These factors collectively ensure the robust growth and continuous innovation in the EMV POS terminal market, supporting the evolving needs of the global payment ecosystem.
SCOPE OF STUDY:
The report analyzes the EMV POS Terminal market in terms of units by the following Segments, and Geographic Regions/Countries:- Segments: Product (Conventional Terminals, Mobile Card Readers); End-User (Retail End-User, Hospitality End-User)
- Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
Key Insights:
- Market Growth: Understand the significant growth trajectory of the Conventional Terminals segment, which is expected to reach US$12.7 Billion by 2030 with a CAGR of a 9.4%. The Mobile Card Readers segment is also set to grow at 12.1% CAGR over the analysis period.
- Regional Analysis: Gain insights into the U.S. market, valued at $3.1 Billion in 2024, and China, forecasted to grow at an impressive 13.1% CAGR to reach $4.1 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.
Why You Should Buy This Report:
- Detailed Market Analysis: Access a thorough analysis of the Global EMV POS Terminal Market, covering all major geographic regions and market segments.
- Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
- Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global EMV POS Terminal Market.
- Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.
Key Questions Answered:
- How is the Global EMV POS Terminal Market expected to evolve by 2030?
- What are the main drivers and restraints affecting the market?
- Which market segments will grow the most over the forecast period?
- How will market shares for different regions and segments change by 2030?
- Who are the leading players in the market, and what are their prospects?
Report Features:
- Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
- In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
- Company Profiles: Coverage of players such as Bluebird Inc., Cantaloupe, Inc., DATECS Ltd., Feigete Intelligent Technology Co., Ltd. (SFT), Global Payments, Inc. and more.
- Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.
Some of the 39 companies featured in this EMV POS Terminal market report include:
- Bluebird Inc.
- Cantaloupe, Inc.
- DATECS Ltd.
- Feigete Intelligent Technology Co., Ltd. (SFT)
- Global Payments, Inc.
- iMin Technology
- Ingenico Group SA
- Ingenico North America
- OCOM Technologies Limited
- PAX Technology Ltd.
- Shenzhen Justtide Tech Co., Ltd.
- Shenzhen Xinguodu Technology Co., Ltd.
- SZZT Electronics Co., Ltd.
- Telepower Communication Co., Ltd.
- VeriFone, Inc.
This edition integrates the latest global trade and economic shifts as of June 2025 into comprehensive market analysis. Key updates include:
- Tariff and Trade Impact: Insights into global tariff negotiations across 180+ countries, with analysis of supply chain turbulence, sourcing disruptions, and geographic realignment. Special focus on 2025 as a pivotal year for trade tensions, including updated perspectives on the Trump-era tariffs.
- Adjusted Forecasts and Analytics: Revised global and regional market forecasts through 2030, incorporating tariff effects, economic uncertainty, and structural changes in globalization. Includes segmentation by product, technology, type, material, distribution channel, application, and end-use, with historical analysis since 2015.
- Strategic Market Dynamics: Evaluation of revised market prospects, regional outlooks, and key economic indicators such as population and urbanization trends.
- Innovation & Technology Trends: Latest developments in product and process innovation, emerging technologies, and key industry drivers shaping the competitive landscape.
- Competitive Intelligence: Updated global market share estimates for 2025, competitive positioning of major players (Strong/Active/Niche/Trivial), and refined focus on leading global brands and core players.
- Expert Insight & Commentary: Strategic analysis from economists, trade experts, and domain specialists to contextualize market shifts and identify emerging opportunities.
- Complimentary Update: Buyers receive a free July 2025 update with finalized tariff impacts, new trade agreement effects, revised projections, and expanded country-level coverage.
Table of Contents
I. METHODOLOGYII. EXECUTIVE SUMMARY2. FOCUS ON SELECT PLAYERSIV. COMPETITION
1. MARKET OVERVIEW
3. MARKET TRENDS & DRIVERS
4. GLOBAL MARKET PERSPECTIVE
III. MARKET ANALYSIS
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 270 |
| Published | June 2025 |
| Forecast Period | 2024 - 2030 |
| Estimated Market Value ( USD | $ 11.4 Billion |
| Forecasted Market Value ( USD | $ 20.6 Billion |
| Compound Annual Growth Rate | 10.4% |
| Regions Covered | Global |
