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Thermal Underwear Market - Global Industry Size, Share, Trends, Opportunity, & Forecast, 2020-2030- Product Image
Thermal Underwear Market - Global Industry Size, Share, Trends, Opportunity, & Forecast, 2020-2030- Product Image
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Thermal Underwear Market - Global Industry Size, Share, Trends, Opportunity, & Forecast, 2020-2030

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    Report

  • 182 Pages
  • November 2025
  • Region: Global
  • TechSci Research
  • ID: 5991598
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The Global Thermal Underwear Market, valued at USD 8.81 Billion in 2024, is projected to experience a CAGR of 4.99% to reach USD 11.80 Billion by 2030. Thermal underwear comprises specialized garments, including tops and bottoms, designed as a base layer to provide insulation and efficiently retain body heat in cold conditions. These items are typically constructed from synthetic fibers, wool, or blended fabrics, offering key attributes such as moisture-wicking properties, breathability, and enhanced durability. The market's expansion is fundamentally driven by increasing consumer awareness regarding thermal comfort and the benefits of layering for effective insulation, alongside growing participation in outdoor activities and winter sports globally.

Key Market Drivers

The increasing participation in outdoor and sports activities significantly propels the global thermal underwear market. As more consumers engage in pursuits such as skiing, snowboarding, hiking, and other cold-weather recreational activities, the demand for specialized base layers designed to provide warmth and moisture management intensifies. These garments are considered essential for comfort and performance in challenging conditions, leading to consistent product uptake. According to Snowsports Industries America, in September 2023, for the 2022-23 season, 29.9 million people participated in a winter sports activity in the U. S., reflecting a substantial rise in consumer engagement within a key segment of the outdoor market.

Key Market Challenges

The global thermal underwear market is significantly hampered by its inherent dependence on seasonal demand. This seasonality creates pronounced fluctuations in sales volumes, presenting substantial challenges for manufacturers in forecasting and production planning. Periods of high demand during colder months are often followed by extended periods of reduced sales, leading to uneven revenue streams. This volatility complicates inventory management, compelling manufacturers to either hold excess stock during off-peak seasons, incurring storage costs and potential depreciation, or risk understocking during peak times, resulting in lost sales opportunities.

Key Market Trends

The Global Thermal Underwear Market is significantly shaped by the integration of smart and heated apparel. This trend represents a notable advancement beyond passive insulation, encompassing garments with active heating elements, embedded sensors for biometric data collection, and connectivity features. These technological enhancements offer wearers advanced comfort and performance in demanding conditions, broadening the market appeal beyond traditional cold-weather enthusiasts. According to the Advanced Textiles Association in its "2024 State of the Textile Industry" report, smart fabrics and textiles were identified as a market area poised for growth, with 20% of surveyed industry professionals indicating its potential.

Key Market Players Profiled:

  • PVH Corporation
  • HanesBrands Inc.
  • Marks and Spencer plc
  • Jockey International Inc
  • Under Armour Inc.
  • VF Outdoor LLC
  • L.L.Bean Inc.
  • Fruit of the Loom Inc.
  • Miller Optik GmbH
  • Thermajohn

Report Scope:

In this report, the Global Thermal Underwear Market has been segmented into the following categories:

By Product Type:

  • Tops
  • Bottom
  • Sets

By End User:

  • Men
  • Women

By Sales Channel:

  • Supermarket/Hypermarket
  • Specialty Stores
  • Online
  • Others

By Region:

  • North America
  • Europe
  • Asia Pacific
  • South America
  • Middle East & Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Thermal Underwear Market.

Available Customizations:

With the given market data, the publisher offers customizations according to a company's specific needs. The following customization options are available for the report:
  • Detailed analysis and profiling of additional market players (up to five).

This product will be delivered within 1-3 business days.

Table of Contents

1. Product Overview
1.1. Market Definition
1.2. Scope of the Market
1.2.1. Markets Covered
1.2.2. Years Considered for Study
1.2.3. Key Market Segmentations
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions/Countries
3.5. Overview of Market Drivers, Challenges, Trends
4. Voice of Customer
5. Global Thermal Underwear Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Product Type (Tops, Bottom, Sets)
5.2.2. By End User (Men, Women)
5.2.3. By Sales Channel (Supermarket/Hypermarket, Specialty Stores, Online, Others)
5.2.4. By Region
5.2.5. By Company (2024)
5.3. Market Map
6. North America Thermal Underwear Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Product Type
6.2.2. By End User
6.2.3. By Sales Channel
6.2.4. By Country
6.3. North America: Country Analysis
6.3.1. United States Thermal Underwear Market Outlook
6.3.1.1. Market Size & Forecast
6.3.1.1.1. By Value
6.3.1.2. Market Share & Forecast
6.3.1.2.1. By Product Type
6.3.1.2.2. By End User
6.3.1.2.3. By Sales Channel
6.3.2. Canada Thermal Underwear Market Outlook
6.3.2.1. Market Size & Forecast
6.3.2.1.1. By Value
6.3.2.2. Market Share & Forecast
6.3.2.2.1. By Product Type
6.3.2.2.2. By End User
6.3.2.2.3. By Sales Channel
6.3.3. Mexico Thermal Underwear Market Outlook
6.3.3.1. Market Size & Forecast
6.3.3.1.1. By Value
6.3.3.2. Market Share & Forecast
6.3.3.2.1. By Product Type
6.3.3.2.2. By End User
6.3.3.2.3. By Sales Channel
7. Europe Thermal Underwear Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Product Type
7.2.2. By End User
7.2.3. By Sales Channel
7.2.4. By Country
7.3. Europe: Country Analysis
7.3.1. Germany Thermal Underwear Market Outlook
7.3.1.1. Market Size & Forecast
7.3.1.1.1. By Value
7.3.1.2. Market Share & Forecast
7.3.1.2.1. By Product Type
7.3.1.2.2. By End User
7.3.1.2.3. By Sales Channel
7.3.2. France Thermal Underwear Market Outlook
7.3.2.1. Market Size & Forecast
7.3.2.1.1. By Value
7.3.2.2. Market Share & Forecast
7.3.2.2.1. By Product Type
7.3.2.2.2. By End User
7.3.2.2.3. By Sales Channel
7.3.3. United Kingdom Thermal Underwear Market Outlook
7.3.3.1. Market Size & Forecast
7.3.3.1.1. By Value
7.3.3.2. Market Share & Forecast
7.3.3.2.1. By Product Type
7.3.3.2.2. By End User
7.3.3.2.3. By Sales Channel
7.3.4. Italy Thermal Underwear Market Outlook
7.3.4.1. Market Size & Forecast
7.3.4.1.1. By Value
7.3.4.2. Market Share & Forecast
7.3.4.2.1. By Product Type
7.3.4.2.2. By End User
7.3.4.2.3. By Sales Channel
7.3.5. Spain Thermal Underwear Market Outlook
7.3.5.1. Market Size & Forecast
7.3.5.1.1. By Value
7.3.5.2. Market Share & Forecast
7.3.5.2.1. By Product Type
7.3.5.2.2. By End User
7.3.5.2.3. By Sales Channel
8. Asia Pacific Thermal Underwear Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Product Type
8.2.2. By End User
8.2.3. By Sales Channel
8.2.4. By Country
8.3. Asia Pacific: Country Analysis
8.3.1. China Thermal Underwear Market Outlook
8.3.1.1. Market Size & Forecast
8.3.1.1.1. By Value
8.3.1.2. Market Share & Forecast
8.3.1.2.1. By Product Type
8.3.1.2.2. By End User
8.3.1.2.3. By Sales Channel
8.3.2. India Thermal Underwear Market Outlook
8.3.2.1. Market Size & Forecast
8.3.2.1.1. By Value
8.3.2.2. Market Share & Forecast
8.3.2.2.1. By Product Type
8.3.2.2.2. By End User
8.3.2.2.3. By Sales Channel
8.3.3. Japan Thermal Underwear Market Outlook
8.3.3.1. Market Size & Forecast
8.3.3.1.1. By Value
8.3.3.2. Market Share & Forecast
8.3.3.2.1. By Product Type
8.3.3.2.2. By End User
8.3.3.2.3. By Sales Channel
8.3.4. South Korea Thermal Underwear Market Outlook
8.3.4.1. Market Size & Forecast
8.3.4.1.1. By Value
8.3.4.2. Market Share & Forecast
8.3.4.2.1. By Product Type
8.3.4.2.2. By End User
8.3.4.2.3. By Sales Channel
8.3.5. Australia Thermal Underwear Market Outlook
8.3.5.1. Market Size & Forecast
8.3.5.1.1. By Value
8.3.5.2. Market Share & Forecast
8.3.5.2.1. By Product Type
8.3.5.2.2. By End User
8.3.5.2.3. By Sales Channel
9. Middle East & Africa Thermal Underwear Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Product Type
9.2.2. By End User
9.2.3. By Sales Channel
9.2.4. By Country
9.3. Middle East & Africa: Country Analysis
9.3.1. Saudi Arabia Thermal Underwear Market Outlook
9.3.1.1. Market Size & Forecast
9.3.1.1.1. By Value
9.3.1.2. Market Share & Forecast
9.3.1.2.1. By Product Type
9.3.1.2.2. By End User
9.3.1.2.3. By Sales Channel
9.3.2. UAE Thermal Underwear Market Outlook
9.3.2.1. Market Size & Forecast
9.3.2.1.1. By Value
9.3.2.2. Market Share & Forecast
9.3.2.2.1. By Product Type
9.3.2.2.2. By End User
9.3.2.2.3. By Sales Channel
9.3.3. South Africa Thermal Underwear Market Outlook
9.3.3.1. Market Size & Forecast
9.3.3.1.1. By Value
9.3.3.2. Market Share & Forecast
9.3.3.2.1. By Product Type
9.3.3.2.2. By End User
9.3.3.2.3. By Sales Channel
10. South America Thermal Underwear Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Product Type
10.2.2. By End User
10.2.3. By Sales Channel
10.2.4. By Country
10.3. South America: Country Analysis
10.3.1. Brazil Thermal Underwear Market Outlook
10.3.1.1. Market Size & Forecast
10.3.1.1.1. By Value
10.3.1.2. Market Share & Forecast
10.3.1.2.1. By Product Type
10.3.1.2.2. By End User
10.3.1.2.3. By Sales Channel
10.3.2. Colombia Thermal Underwear Market Outlook
10.3.2.1. Market Size & Forecast
10.3.2.1.1. By Value
10.3.2.2. Market Share & Forecast
10.3.2.2.1. By Product Type
10.3.2.2.2. By End User
10.3.2.2.3. By Sales Channel
10.3.3. Argentina Thermal Underwear Market Outlook
10.3.3.1. Market Size & Forecast
10.3.3.1.1. By Value
10.3.3.2. Market Share & Forecast
10.3.3.2.1. By Product Type
10.3.3.2.2. By End User
10.3.3.2.3. By Sales Channel
11. Market Dynamics
11.1. Drivers
11.2. Challenges
12. Market Trends & Developments
12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments
13. Global Thermal Underwear Market: SWOT Analysis
14. Porter's Five Forces Analysis
14.1. Competition in the Industry
14.2. Potential of New Entrants
14.3. Power of Suppliers
14.4. Power of Customers
14.5. Threat of Substitute Products
15. Competitive Landscape
15.1. PVH Corporation
15.1.1. Business Overview
15.1.2. Products & Services
15.1.3. Recent Developments
15.1.4. Key Personnel
15.1.5. SWOT Analysis
15.2. HanesBrands Inc.
15.3. Marks and Spencer plc
15.4. Jockey International Inc
15.5. Under Armour Inc.
15.6. VF Outdoor LLC
15.7. L.L.Bean Inc.
15.8. Fruit of the Loom Inc.
15.9. Miller Optik GmbH
15.10. Thermajohn
16. Strategic Recommendations17. About the Publisher & Disclaimer

Companies Mentioned

  • PVH Corporation
  • HanesBrands Inc.
  • Marks and Spencer plc
  • Jockey International Inc
  • Under Armour Inc.
  • VF Outdoor LLC
  • L.L.Bean Inc.
  • Fruit of the Loom Inc.
  • Miller Optik GmbH
  • Thermajohn

Table Information

Report AttributeDetails
No. of Pages182
PublishedNovember 2025
Forecast Period2024 - 2030
Estimated Market Value ( USD ) in 2024 $ 8.81 Billion
Forecasted Market Value ( USD ) by 2030 $ 11.8 Billion
Compound Annual Growth Rate4.9%
Regions CoveredGlobal
No. of Companies Mentioned10

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