The Europe pet insurance market size was estimated at USD 8.7 billion in 2025 and is projected to reach USD 25.9 billion by 2033, growing at a CAGR of 14.7% from 2026 to 2033. This growth is primarily fueled by increasing pet humanization, driving demand for advanced veterinary coverage, a surge in venture funding accelerating insurtech expansion across European markets, rising veterinary costs augmenting insurance uptake, and growing pet ownership rates broadening the insurable population base.
One of the most crucial drivers in the market is the accelerating volume of venture capital directed toward European pet InsurTech firms, which has materially expanded the geographic footprint and product sophistication of the sector. Institutional investors have demonstrated sustained conviction in the growth trajectory of pet insurance, deploying capital at scale across multiple funding rounds and geographies. This capital concentration has produced a cohort of well-funded operators with the balance sheet capacity to pursue multi-market expansion strategies.
For instance, in February 2026, Lassie, the Swedish InsurTech, secured USD 75 million in Series C funding at a valuation of USD 400 million with proceeds directed toward European expansion and AI-driven claims processing. Following strong performance in Sweden and Germany, Lassie extended its operational footprint into France, adding a third major European market to its distribution network. Furthermore, in June 2025, Bought By Many (ManyPets) secured USD 350 million in a funding round to meet global pet insurance demand and advance international expansion, signaling that investor focus extends beyond early-stage bets into growth-stage consolidation. Besides, Dalma, in March 2025, raised EUR 20 million (~ USD 23 million) to construct a vertically integrated pet care superapp, positioning insurance as one component within a broader pet ownership value chain.
The sustained inflow of venture capital into European pet InsurTech, evidenced by successive large-scale funding rounds and cross-border market entries, establishes institutional investment as a primary growth accelerant across the region. Funding activity has remained continuous across multiple years, with capital directed toward market entry, product development, and geographic scaling in successive waves. This multi-year investment pattern confirms that institutional confidence in European pet insurance has not been episodic but structural, sustaining operator expansion well beyond initial launch phases.
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One of the most crucial drivers in the market is the accelerating volume of venture capital directed toward European pet InsurTech firms, which has materially expanded the geographic footprint and product sophistication of the sector. Institutional investors have demonstrated sustained conviction in the growth trajectory of pet insurance, deploying capital at scale across multiple funding rounds and geographies. This capital concentration has produced a cohort of well-funded operators with the balance sheet capacity to pursue multi-market expansion strategies.
For instance, in February 2026, Lassie, the Swedish InsurTech, secured USD 75 million in Series C funding at a valuation of USD 400 million with proceeds directed toward European expansion and AI-driven claims processing. Following strong performance in Sweden and Germany, Lassie extended its operational footprint into France, adding a third major European market to its distribution network. Furthermore, in June 2025, Bought By Many (ManyPets) secured USD 350 million in a funding round to meet global pet insurance demand and advance international expansion, signaling that investor focus extends beyond early-stage bets into growth-stage consolidation. Besides, Dalma, in March 2025, raised EUR 20 million (~ USD 23 million) to construct a vertically integrated pet care superapp, positioning insurance as one component within a broader pet ownership value chain.
The sustained inflow of venture capital into European pet InsurTech, evidenced by successive large-scale funding rounds and cross-border market entries, establishes institutional investment as a primary growth accelerant across the region. Funding activity has remained continuous across multiple years, with capital directed toward market entry, product development, and geographic scaling in successive waves. This multi-year investment pattern confirms that institutional confidence in European pet insurance has not been episodic but structural, sustaining operator expansion well beyond initial launch phases.
Europe Pet Insurance Market Report Segmentation
This report forecasts revenue growth at country level and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, the analyst has segmented the Europe pet insurance market report based on animal, coverage, sales channel, and country:Animal Outlook (Revenue, USD Million, 2021-2033)
- Dogs
- Cats
- Others
Coverage Outlook (Revenue, USD Million, 2021-2033)
- Accident & Illness
- Accident only
- Others
Sales Channel (Revenue, USD Million, 2021-2033)
- Agency
- Broker
- Direct
- Bancassurance
- Others
Regional Outlook (Revenue, USD Million, 2021-2033)
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Denmark
- Sweden
- Norway
- Austria
- Hungary
- Poland
- Romania
- Czech Republic
- Switzerland
- Luxembourg
- Portugal
- Belgium
- Rest of Europe
Why should you buy this report?
- Comprehensive Market Analysis: Gain detailed insights into the market across major regions and segments.
- Competitive Landscape: Explore the market presence of key players.
- Future Trends: Discover the pivotal trends and drivers shaping the future of the market.
- Actionable Recommendations: Utilize insights to uncover new revenue streams and guide strategic business decisions.
This report addresses:
- Market intelligence to enable effective decision-making
- Market estimates and forecasts from 2018 to 2030
- Growth opportunities and trend analyses
- Segment and regional revenue forecasts for market assessment
- Competition strategy and market share analysis
- Product innovation listings for you to stay ahead of the curve
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Table of Contents
Chapter 1. Methodology and Scope
Chapter 2. Executive Summary
Chapter 3. Europe Pet Insurance Market Variables, Trends & Scope
Chapter 4. Europe Pet Insurance Market: Animal Estimates & Trend Analysis
Chapter 5. Europe Pet Insurance Market: Coverage Estimates & Trend Analysis
Chapter 6. Europe Pet Insurance Market: Sales Channel Estimates & Trend Analysis
Chapter 7. Europe Pet Insurance Market: Regional Estimates & Trend Analysis by Animal type, Coverage type, and Sales Channel
Chapter 8. Competitive Landscape
List of Tables
List of Figures
Companies Mentioned
- Trupanion, Inc.
- Deutsche Familienversicherung AG (DFV)
- Petplan (Allianz)
- Getsafe GmbH
- Jab Holding Company
- Direct Line (Aviva)
- EQT Group (ManyPets)
- Waggel Limited
- ProtectaPet
- Perfect Pet Insurance
- Feather Insurance (Popsure Deutschland GmbH)
- Agria Pet Insurance Ltd
- Lassie
- Dalma
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 80 |
| Published | March 2026 |
| Forecast Period | 2025 - 2033 |
| Estimated Market Value ( USD | $ 8.7 Billion |
| Forecasted Market Value ( USD | $ 25.9 Billion |
| Compound Annual Growth Rate | 14.7% |
| Regions Covered | Europe |
| No. of Companies Mentioned | 14 |
