Learn how to avoid the ethical pitfalls of using social media.
This program will discuss the intersection between an attorney’s ethical responsibilities and the increasing demands of today’s social media landscape. The program will help lawyers and their marketing team navigate the potential pitfalls of public communication, including understanding risks related to the duties of confidentiality and loyalty, attorney solicitation and advertising rules, and the attorney’s duty to the court and the profession. The program will also provide examples of effective and ethical use of social media by attorneys and law firms, giving participants concrete tools for using social media to promote their practice.
Agenda
- The Expanding World of Social Media for Lawyers
- The Intersection Between Publicity, Advertisement and Solicitation Rules
- Confidentiality and Privilege Issues
- Online Reviews and Responses
- Duties to the Court and Profession
- Risks Associated With Online Investigations and Potential Interaction With Adverse Parties
- Effective (and Ethical) Uses for Social Media