Red Clover Market Report 2026

The red clover market size has grown rapidly in recent years. It will grow from $1.98 billion in 2025 to $2.2 billion in 2026 at a compound annual growth rate (CAGR) of 11%. The growth in the historic period can be attributed to rise in traditional use of red clover in herbal medicine, increasing consumption of forage crops in livestock farming, early utilization of red clover for soil enrichment, growth in demand for natural health supplements, expansion of botanical ingredient markets.

The red clover market size is expected to see rapid growth in the next few years. It will grow to $3.3 billion in 2030 at a compound annual growth rate (CAGR) of 10.7%. The growth in the forecast period can be attributed to growth in plant-based supplement demand, rising interest in natural hormone support products, expansion of organic animal feed formulations, increasing use of botanical extracts in cosmetics, rising consumer shift toward herbal functional beverages. Major trends in the forecast period include growing demand for plant-based functional ingredients, rising use of red clover in herbal wellness and nutraceuticals, increasing adoption of natural livestock feed enhancers, expansion of red clover applications in organic farming, higher market preference for clean-label botanical products.

The increasing consumption of herbal dietary supplements is expected to drive the growth of the red clover market in the coming years. Herbal dietary supplements are products derived from plant extracts or botanical ingredients intended to promote health and wellness. The rising consumption of these supplements is influenced by factors such as growing consumer awareness of health and well-being, a stronger preference for natural and organic products, and the increasing emphasis on preventive healthcare. Red clover is widely used in herbal dietary supplements for its potential benefits in easing menopausal symptoms, supporting bone health, and promoting cardiovascular function. For example, in September 2025, the American Botanical Council (ABC), a U.S.-based nonprofit research and education organization, reported that retail sales of herbal dietary supplements in the United States reached a record $13.23 billion in 2024. This reflects a $680 million increase from 2023, representing 5.4% year-over-year growth and marking the second consecutive year of market expansion. Therefore, the growing consumption of herbal dietary supplements is contributing to the expansion of the red clover market.

Leading companies in the red clover sector are concentrating on developing innovative products, including advanced cultivation techniques, to secure a competitive advantage. These techniques involve precision agriculture, which employs GPS and data analytics to optimize planting and resource management, ensuring robust growth and effective input utilization. Another method is cover cropping, which uses red clover to enhance soil health, suppress weeds, and boost biodiversity, ultimately improving overall crop yields. For instance, in September 2024, Cork Beauty Professional, an Ireland-based beauty service provider, launched Cork's Red Clover Farm, offering a range of skincare products and herbal tea specifically for women experiencing perimenopause or menopause. Red clover is highly nutritious, containing isoflavones, phytoestrogens, and protein, all of which are beneficial for aging and mature skin.

In June 2024, Catterton Partners, a US-based private equity firm, acquired Stripes Beauty for an undisclosed sum. This acquisition aims to bolster Stripes Beauty's growth both domestically and internationally, particularly in the wellness sector, which focuses on products related to menopause. Stripes Beauty is a US-based supplier of red clover.

Major companies operating in the red clover market are Barenbrug Group, NOW Foods, Swanson Health Products, Nature’s Way, Gaia Herbs, Frontier Co-op, Little Barn Health Ltd., Starwest Botanicals, Herb Pharm LLC, HealthAid, ChhajedGarden, Monterey Bay Herb Co., Indigo Herbs, Mountain Rose Herbs, One Herb, Avestia Pharma, Herbo Nutra, Et-Chem, Freshmills, Oregon’s Wild Harvest, Bio Botanica Inc., Bioforce AG, Solaray (Nutraceutical Corp.), Pure Mountain Botanicals, Banyan Botanicals.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report’s Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs on imported botanical extracts, agricultural seeds, and processed herbal ingredients have increased production and sourcing costs for red clover-based products, impacting both raw and processed forms in regions dependent on cross-border trade such as Europe and North America. These tariffs raise pricing pressure across applications including nutraceuticals, cosmetics, and animal feed. However, they also stimulate regional cultivation, encourage local extraction and processing capabilities, and support the development of domestically sourced clean-label botanical supply chains.

The red clover market research report is one of a series of new reports that provides red clover market statistics, including red clover industry global market size, regional shares, competitors with a red clover market share, detailed red clover market segments, market trends and opportunities, and any further data you may need to thrive in the red clover industry. This red clover market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Red clover is a perennial flowering plant that belongs to the legume family, scientifically classified as Trifolium pratense. It is commonly utilized as a forage crop for livestock due to its high protein levels and its ability to enhance soil fertility through nitrogen fixation. Additionally, red clover is recognized in herbal medicine for its potential health benefits, including support for women’s health during menopause and contributions to overall wellness.

The primary forms of red clover include raw and processed varieties. The raw form consists of the unprocessed parts of the plant, such as the leaves, flowers, and stems, which are directly harvested from the field. Distribution channels include direct sales and distributors, with applications spanning various sectors, including the food and beverage industry, pharmaceutical industry, agriculture industry, animal feed industry, and cosmetic and personal care industry.North America was the largest region in the red clover market in 2025. The regions covered in the red clover market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the red clover market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The red clover market consists of sales of powdered form, topical creams, teas, and herbal supplements. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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