Key Highlights
- The feminine hygiene market includes retail sales of sanitary pads, women’s disposable razors & blades, internal cleansers & sprays, pantiliners & shields, and tampons. The market is valued according to retail selling price (RSP) and includes any applicable taxes.
- The UK feminine hygiene market recorded revenues of $670.7 million in 2024, representing a compound annual growth rate (CAGR) of 3.5% between 2019-24.
- Market consumption volume increased with a CAGR of 1.4% between 2019-24, reaching a total of 157.8 million units in 2024.
- The moderate growth of the UK feminine hygiene market during 2019-24 can be attributed to the balance between strong innovation-led growth and demographic constraints. The country’s ageing population and low fertility rate limited the expansion of the menstruating-age consumer base, while pandemic-related disruptions and inflationary pressures on raw materials such as pulp and cotton drove up retail prices, prompting some households to trade down to value and private-label products.
Scope
- Save time carrying out entry-level research by identifying the size, growth, and leading players in the feminine hygiene market in the United Kingdom
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the feminine hygiene market in the United Kingdom
- Leading company profiles reveal details of key feminine hygiene market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the United Kingdom feminine hygiene market with five year forecasts by both value and volume
Reasons to Buy
- What was the size of the United Kingdom feminine hygiene market by value in 2024?
- What will be the size of the United Kingdom feminine hygiene market in 2029?
- What factors are affecting the strength of competition in the United Kingdom feminine hygiene market?
- How has the market performed over the last five years?
- Who are the top competitors in the United Kingdom's feminine hygiene market?
Table of Contents
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- The Procter & Gamble Co
- Essity AB
- Lil-lets UK Limited
- Church & Dwight Co Inc

