Key Highlights
- The feminine hygiene market includes retail sales of sanitary pads, women’s disposable razors & blades, internal cleansers & sprays, pantiliners & shields, and tampons. The market is valued according to retail selling price (RSP) and includes any applicable taxes.
- The global feminine hygiene market recorded revenues of $36.11 billion in 2024, representing a compound annual growth rate (CAGR) of 3.2% between 2019-24.
- Market consumption volume increased with a CAGR of 2% between 2019-24, reaching a total of 11.91 billion units in 2024.
- The moderate growth of the global feminine hygiene market during 2019-24 can be attributed to the rising awareness of menstrual health, rapid urbanization in emerging economies, and growing acceptance of premium and eco-friendly products (organic cotton pads, menstrual cups, reusable underwear), which supported value expansion.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the feminine hygiene market in the global
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the global feminine hygiene market
- Leading company profiles reveal details of key feminine hygiene market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Global feminine hygiene market with five year forecasts
Reasons to Buy
- What was the size of the Global feminine hygiene market by value in 2024?
- What will be the size of the Global feminine hygiene market in 2029?
- What factors are affecting the strength of competition in the Global feminine hygiene market?
- How has the market performed over the last five years?
- What are the main segments that make up the global's feminine hygiene market?
Table of Contents
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- The Procter & Gamble Co
- Kenvue Inc
- Kimberly-Clark Corp
- Unicharm Corp

