The Global Automotive Premium Tires Market was valued at USD 36.5 billion in 2025 and is estimated to grow at a CAGR of 6.4% to reach USD 67.5 billion by 2035.
Growth is strongly supported by rising sales of high-end passenger vehicles and utility vehicles, along with increasing OEM demand for tires that deliver superior grip, high-speed stability, and refined ride quality. Automakers now position premium tires as an integral part of overall vehicle performance, which sustains baseline demand and supports long-term, higher-value supply agreements. Consumers show heightened awareness of braking efficiency, traction on wet surfaces, reduced road noise, and stability at elevated speeds. Premium tires address these expectations through advanced tread patterns and engineered rubber blends, encouraging customers to upgrade from factory-fitted tires and accept higher replacement costs. This behavior strengthens both OEM and replacement demand and reinforces premium tires as a value-driven segment rather than a discretionary purchase. In North America and Europe, an aging vehicle fleet supports a consistent cycle of replacement tire demand. Owners of premium vehicles increasingly choose replacement tires that match or exceed original specifications, which drives aftermarket revenue growth and stabilizes demand for high-performance tire solutions across mature automotive markets.
The radial tires segment held an 85% share in 2025 and is forecasted to grow at a CAGR of 6.9% from 2026 to 2035, supported by advantages in handling precision, durability, and reduced rolling resistance. OEMs continue to standardize radial tires across luxury and performance-focused models, particularly as efficiency and ride quality become critical design priorities.
The summer tire segment held a 36% share in 2025 and is expected to grow at a CAGR of 5.1% through 2035. These tires are engineered for warm-weather conditions and prioritize traction, steering response, and stability at higher speeds, delivering a refined driving experience that aligns with premium vehicle positioning.
US Automotive Premium Tires Market reached USD 8.18 billion in 2025. As the domestic market shifts toward electric vehicles and larger vehicle formats, demand is rising for premium tires that offer low rolling resistance, enhanced load capacity, and effective noise control. Buyers increasingly value tread life, energy efficiency, and all-condition performance, prompting manufacturers to expand specialized premium tire offerings across OEM and replacement channels.
Key companies operating in the Global Automotive Premium Tires Market include Michelin, Bridgestone, Goodyear Tire & Rubber Company, Continental, Pirelli, Hankook Tire & Technology, Yokohama Rubber Company, Sumitomo Rubber Industries (Dunlop), Apollo Tyres, and Cooper Tire & Rubber Company. Companies in the automotive premium tires market focus on product innovation, OEM collaboration, and portfolio diversification to strengthen their competitive position. Manufacturers invest heavily in advanced materials and compound technologies to improve durability, efficiency, and ride comfort. Strategic partnerships with automakers help secure long-term supply contracts and early inclusion in new vehicle platforms. Firms also expand premium replacement tire ranges to capture higher-margin aftermarket demand. Geographic expansion and localized production reduce supply chain risk and enhance responsiveness to regional demand trends.
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Growth is strongly supported by rising sales of high-end passenger vehicles and utility vehicles, along with increasing OEM demand for tires that deliver superior grip, high-speed stability, and refined ride quality. Automakers now position premium tires as an integral part of overall vehicle performance, which sustains baseline demand and supports long-term, higher-value supply agreements. Consumers show heightened awareness of braking efficiency, traction on wet surfaces, reduced road noise, and stability at elevated speeds. Premium tires address these expectations through advanced tread patterns and engineered rubber blends, encouraging customers to upgrade from factory-fitted tires and accept higher replacement costs. This behavior strengthens both OEM and replacement demand and reinforces premium tires as a value-driven segment rather than a discretionary purchase. In North America and Europe, an aging vehicle fleet supports a consistent cycle of replacement tire demand. Owners of premium vehicles increasingly choose replacement tires that match or exceed original specifications, which drives aftermarket revenue growth and stabilizes demand for high-performance tire solutions across mature automotive markets.
The radial tires segment held an 85% share in 2025 and is forecasted to grow at a CAGR of 6.9% from 2026 to 2035, supported by advantages in handling precision, durability, and reduced rolling resistance. OEMs continue to standardize radial tires across luxury and performance-focused models, particularly as efficiency and ride quality become critical design priorities.
The summer tire segment held a 36% share in 2025 and is expected to grow at a CAGR of 5.1% through 2035. These tires are engineered for warm-weather conditions and prioritize traction, steering response, and stability at higher speeds, delivering a refined driving experience that aligns with premium vehicle positioning.
US Automotive Premium Tires Market reached USD 8.18 billion in 2025. As the domestic market shifts toward electric vehicles and larger vehicle formats, demand is rising for premium tires that offer low rolling resistance, enhanced load capacity, and effective noise control. Buyers increasingly value tread life, energy efficiency, and all-condition performance, prompting manufacturers to expand specialized premium tire offerings across OEM and replacement channels.
Key companies operating in the Global Automotive Premium Tires Market include Michelin, Bridgestone, Goodyear Tire & Rubber Company, Continental, Pirelli, Hankook Tire & Technology, Yokohama Rubber Company, Sumitomo Rubber Industries (Dunlop), Apollo Tyres, and Cooper Tire & Rubber Company. Companies in the automotive premium tires market focus on product innovation, OEM collaboration, and portfolio diversification to strengthen their competitive position. Manufacturers invest heavily in advanced materials and compound technologies to improve durability, efficiency, and ride comfort. Strategic partnerships with automakers help secure long-term supply contracts and early inclusion in new vehicle platforms. Firms also expand premium replacement tire ranges to capture higher-margin aftermarket demand. Geographic expansion and localized production reduce supply chain risk and enhance responsiveness to regional demand trends.
Comprehensive Market Analysis and Forecast
- Industry trends, key growth drivers, challenges, future opportunities, and regulatory landscape
- Competitive landscape with Porter’s Five Forces and PESTEL analysis
- Market size, segmentation, and regional forecasts
- In-depth company profiles, business strategies, financial insights, and SWOT analysis
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Table of Contents
Chapter 1 Methodology
Chapter 2 Executive Summary
Chapter 3 Industry Insights
Chapter 4 Competitive Landscape, 2025
Chapter 5 Market Estimates & Forecast, by Tire, 2022-2035 ($Mn, Units)
Chapter 6 Market Estimates & Forecast, by Tire Construction, 2022-2035 ($Mn, Units)
Chapter 7 Market Estimates & Forecast, by Vehicle, 2022-2035 ($Mn, Units)
Chapter 8 Market Estimates & Forecast, by Rim Size, 2022-2035 ($Mn, Units)
Chapter 9 Market Estimates & Forecast, by Technology, 2022-2035 ($Mn, Units)
Chapter 10 Market Estimates & Forecast, by Sales Channel, 2022-2035 ($Mn, Units)
Chapter 11 Market Estimates & Forecast, by Region, 2022-2035 ($Mn, Units)
Chapter 12 Company Profiles
Companies Mentioned
The companies profiled in this Automotive Premium Tires market report include:- Apollo Tyres
- Bridgestone
- Continental
- Cooper Tire & Rubber Company
- Goodyear Tire & Rubber Company
- Hankook Tire & Technology
- Kumho Tire
- Michelin
- Pirelli
- Sumitomo Rubber Industries
- Toyo Tire
- Yokohama Rubber Company
- CEAT
- Giti Tire
- JK Tyre & Industries
- Linglong Tire
- Maxxis International
- MRF Tyres
- Nexen Tire
- Nokian Tyres
- Sailun
- Double Coin
- Laufenn
- Petlas
- Radar Tires
- Triangle Tyre
- ZC Rubber
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 260 |
| Published | January 2026 |
| Forecast Period | 2025 - 2035 |
| Estimated Market Value ( USD | $ 36.5 Billion |
| Forecasted Market Value ( USD | $ 67.5 Billion |
| Compound Annual Growth Rate | 6.4% |
| Regions Covered | Global |
| No. of Companies Mentioned | 28 |
