In 2024, the Czech Republic economy experienced a modest recovery, with real GDP per capita rising by 0.9%, supported by a significant decline in inflation from 10.7% in 2023 to 2.4%. Czech Republic’s apparel market experienced growth of 6.2% to CZK 157.4bn in 2024, driven by a 4.3% rise in volumes, as inflation softened.
Key Highlights
- Softening inflation and low unemployment rates out to 2029 bode well for the Czech Republic’s economic future
- The apparel market in Czech Republic will grow by 5.5% in 2025, as inflation continues to subside and consumer finances recover
- Czech apparel shoppers are highly driven by affordability and low prices, with the value sector forecast to grow further share
- Online penetration will continue to grow out to 2029 as international players expand and brands invest in digital enhancements
- Pepco’s value proposition and extensive store network have enabled it to capture a substantial share of the market
Reasons to Buy
- Gain an overview of the Czech Republic apparel market sizes and growths to 2029
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of inflation on the Czech Republic apparel market
- Understand who the main competitors are in the Czech Republic apparel market with market share figures
Table of Contents
- Executive Summary
- Country Overview
- Apparel Market to 2029
- Consumer Insights
- Competitive Landscape
- Methodology & Contacts
- Real GDP per capita (CZK 000s) and annual growth (%)
- Population (m) and annual growth (%)
- Czech Republic Apparel Market Value, 2019-2029 (CZK bn) with Annual Growth (%)
- Price Position Shares within the Czech Republic Apparel Market (%) 2019, 2024 & 2029
- Czech Republic Online Apparel Market (CZK bn) 2019-2029 and Online Penetration (%)
- Category Shares within the Czech Republic Apparel Market (%) 2019, 2024 & 2029
- Czech Republic consumers’ level of concern about the impact of inflation on their household budgets
- How Czech Republic consumers are coping with rising prices in general
- How Czech Republic consumers are changing their shopping habits for clothing & footwear due to the rising cost-of-living
- Percentage of Czech Republic consumers that class the below features as essential when making general purchases
- Top 10 Czech Republic Apparel Brands by Market Share (%) 2023 & 2024(f) with Change in Share 2023-2024 (ppts)
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Pepco
- Nike
- Kik
- Adidas
- H&M
- New Yorker
- Shein
- Sinsay
- C&A
- F&F
- CCC

