Australia Meat Snacks Market Size, Share Analysis and Forecast Report (2025-2034)

The Australia Meat Snacks Market was valued at AUD 77.55 Million in 2025, and is projected to reach AUD 129.98 Million by 2034, rising at a CAGR of 5.30%.

Based on distribution channels, the Australia meat snacks market share is driven by supermarkets and hypermarkets

Hypermarkets and supermarkets are opening up new Australia meat snacks market opportunities by providing wide reach, extensive product selection and competitive prices for products. They offer a diverse range of meat snacks such as jerky, salami sticks, and dried meat strips among others to cater to the diverse needs and preferences of consumers. The products are available in different flavours, brands, and packaging sizes according to the diverse needs of consumers.

The rising demand for protein is expected to push the market forward. The consumers are turning to this dried meat as an alternative to other less nutritious products for their day-to-day diets. Moreover, as per industry reports, 50 percent of consumers prefer to get their protein from natural foods like nuts and meats in Australia.

In 2024, Hungry Jack’s launched a new bite-sized snack item across Australia that offers a unique twist on the iconic burger. The new products follows the launch of the gravy tatos and pop’n chick’n, which have both proven crowd-favourite snack offerings.

According to the Department of Agriculture, Fisheries and Forestry (DAFF) forecasts, the value of beef, veal, and live cattle production is expected to surge by 25% in 2024-25, thus boosting the Australia meat snacks market growth.

This report offers a detailed analysis of the market based on the following segments:

Market Breakup by Source Type

• Poultry
• Pork
• Beef
• Others

Market Breakup by Product Type

• Sticks
• Sausages
• Jerky
• Others

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets
• Convenience Stores
• Online Stores
• Others

Market Breakup by Region

• New South Wales
• Victoria
• Queensland
• Australian Capital Territory
• Western Australia
• Others

Australia Meat Snacks Market Share

In the meat snacks market, jerky is often consumed the most among products like sticks, sausages, and jerky. Its popularity stems from being a portable, protein-rich snack that appeals to consumers looking for convenient and nutritious options. Jerky's long shelf life and various flavour profiles also contribute to its widespread consumption, making it a favoured choice for on-the-go snacking and protein supplementation.

Leading Companies in the Australia Meat Snacks Market

The growth of the meat snacks market is fuelled by the growing demand for animal proteins along with the growing focus on dried meat.

• Tasmanian Jerky Pty Ltd.
• Jack Link’s Australia LLC
• The Jerky Co.
• Original Beef Chief
• Bigwig Jerky Co.
• Others