Electric Scooters - Global Strategic Business Report

The global market for Electric Scooters was estimated at US$39.5 Billion in 2024 and is projected to reach US$65.3 Billion by 2030, growing at a CAGR of 8.7% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Electric Scooters market.

Global Electric Scooters Market - Key Trends & Drivers Summarized

Are Electric Scooters Transforming Urban Mobility As We Know It?

Electric scooters have emerged as a disruptive force in urban transportation, offering a compact, eco-friendly, and cost-effective alternative to traditional vehicles. Their rising popularity is rooted in a global push toward sustainable mobility solutions, especially in dense urban environments grappling with congestion, air pollution, and inefficient last-mile transport options. Over the past few years, both privately owned and shared electric scooters have seen explosive growth, particularly in major cities across Europe, Asia, and North America. Governments are actively promoting electric scooter adoption by implementing EV-friendly regulations, offering subsidies, and investing in charging infrastructure. The proliferation of bike lanes and scooter-friendly zones has further enhanced usability, making e-scooters a mainstream commuting choice. Technological advancements have also significantly improved scooter design and functionality - ranging from longer battery life and faster charging to regenerative braking and mobile app integration. Players like Xiaomi, Segway-Ninebot, and Ola Electric have set new standards for affordability and performance, while a wave of new entrants continues to expand the market’s depth. As climate goals and urban policy increasingly align with micro-mobility innovation, electric scooters are positioning themselves as a cornerstone in the evolving landscape of smart, green cities.

Can Performance and Durability Keep Up With Expanding Use Cases?

As electric scooters transition from novelty items to practical commuting tools, performance and durability have become central to user expectations and product evolution. Modern e-scooters are being equipped with powerful brushless DC motors, high-capacity lithium-ion batteries, dual suspension systems, and advanced braking mechanisms to handle diverse terrains and extended usage. Urban users now demand faster acceleration, better hill-climbing capability, longer ranges, and weather-resistant builds - features that early-generation scooters often lacked. To meet these expectations, manufacturers are investing in robust materials, modular components, and integrated smart control systems that adapt power delivery based on user behavior or terrain. Shared scooter fleets operated by companies such as Lime, Bird, and Tier are pushing for even more ruggedized models, capable of surviving continuous use, occasional abuse, and exposure to the elements. Battery swapping and fast-charging innovations are further enhancing service efficiency and vehicle uptime in shared fleets. Additionally, rider safety is being prioritized through technologies like anti-lock braking systems (ABS), LED lighting, turn signals, and IoT-based geofencing that limits speed in restricted zones. These advancements are enabling electric scooters to serve a wider demographic - commuters, delivery workers, students, and leisure riders - beyond the early adopters of the micromobility wave.

Is Infrastructure and Regulation Keeping Pace With Scooter Expansion?

The rapid rise of electric scooters has forced cities and municipalities to rethink urban infrastructure, traffic laws, and mobility planning. While the pace of infrastructure development varies across regions, there is a clear global trend toward accommodating electric scooters in city mobility frameworks. Many cities are investing in dedicated micromobility lanes, scooter parking zones, and signage to manage growing e-scooter volumes and ensure safety for all road users. However, challenges persist - especially around pedestrian safety, scooter clutter, and regulatory consistency across jurisdictions. To address these, cities are partnering with private fleet operators to implement permit systems, usage caps, and rider education programs. At the same time, insurance frameworks and helmet laws are being refined to support safer usage. The integration of smart city technologies is also playing a role, with real-time GPS tracking, fleet management dashboards, and data-sharing protocols helping cities manage traffic flow and assess micromobility’s impact. On the policy front, the inclusion of electric scooters in broader electric vehicle incentives and carbon reduction plans is providing a further push toward adoption. These collaborative efforts between public and private sectors are essential to ensuring that the rapid proliferation of e-scooters is both safe and sustainable.

What’s Driving The Worldwide Adoption Of Electric Scooters At Scale?

The growth in the electric scooters market is driven by several factors rooted in technological innovation, urban lifestyle trends, and evolving transport preferences. Technological breakthroughs in battery chemistry, motor efficiency, and IoT integration have enabled electric scooters to offer longer ranges, faster speeds, and smarter ride control - making them viable for daily commutes. On the application front, the rise of short-distance urban travel, last-mile delivery services, and shared fleet models has dramatically increased demand across both B2C and B2B segments. Consumer behavior is also shifting, with urban dwellers - especially millennials and Gen Z - favoring compact, app-controlled, low-maintenance mobility options that align with environmental values. The COVID-19 pandemic further accelerated this trend, as users sought socially distanced alternatives to public transportation. Furthermore, global fuel price volatility and the increasing cost of car ownership are pushing more consumers toward micro-mobility solutions. In developing countries, electric scooters offer an affordable entry point into personal electric transportation, often aided by government-backed subsidies and low-interest financing. Additionally, the emphasis on reducing carbon emissions and transitioning to net-zero urban transport systems is prompting cities to endorse electric scooter usage through infrastructure support and legislative backing. These converging trends ensure that electric scooters are not a passing fad but a central player in the future of urban mobility.

Report Scope

The report analyzes the Electric Scooters market, presented in terms of market value (US$ Thousand). The analysis covers the key segments and geographic regions outlined below.

Segments: Product (Standard Electric Scooters, Folding Electric Scooters, Self-Balancing Electric Scooters, Maxi Electric Scooters, Three Wheeled Electric Scooters); Drive (Belt Drive, Chain Drive, Hub Motors Drive); Battery (Lead Acid Battery, Lithium-Ion Battery, Other Batteries); Battery Fitting (Detachable Battery Fitting, Fixed Battery Fitting); End-Use (Personal End-Use, Commercial End-Use)

Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Key Insights:

• Market Growth: Understand the significant growth trajectory of the Standard Electric Scooters segment, which is expected to reach US$26.1 Billion by 2030 with a CAGR of a 8.5%. The Folding Electric Scooters segment is also set to grow at 10.4% CAGR over the analysis period.
• Regional Analysis: Gain insights into the U.S. market, estimated at $10.8 Billion in 2024, and China, forecasted to grow at an impressive 13.5% CAGR to reach $14.2 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

• Detailed Market Analysis: Access a thorough analysis of the Global Electric Scooters Market, covering all major geographic regions and market segments.
• Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
• Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Electric Scooters Market.
• Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

• How is the Global Electric Scooters Market expected to evolve by 2030?
• What are the main drivers and restraints affecting the market?
• Which market segments will grow the most over the forecast period?
• How will market shares for different regions and segments change by 2030?
• Who are the leading players in the market, and what are their prospects?

Report Features:

• Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
• In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
• Company Profiles: Coverage of players such as Apollo Scooters, Ather Energy Pvt. Ltd., Bajaj Auto Ltd., Dualtron (Minimotors), Emove (Voro Motors) and more.
• Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Select Competitors (Total 42 Featured):

• Apollo Scooters
• Ather Energy Pvt. Ltd.
• Bajaj Auto Ltd.
• Dualtron (Minimotors)
• Emove (Voro Motors)
• Gogoro Inc.
• GOTRAX
• Hero Electric
• Inokim
• Kaabo Electric Scooter
• Levy Electric
• Niu Technologies
• Ola Electric Mobility Pvt. Ltd.
• Pure Electric Ltd.
• Razor USA LLC
• Segway-Ninebot
• TVS Motor Company
• Unagi Scooters
• Xiaomi Corporation
• Yadea Group Holdings Ltd.

Tariff Impact Analysis: Key Insights for 2025

Global tariff negotiations across 180+ countries are reshaping supply chains, costs, and competitiveness. This report reflects the latest developments as of April 2025 and incorporates forward-looking insights into the market outlook.

The analysts continuously track trade developments worldwide, drawing insights from leading global economists and over 200 industry and policy institutions, including think tanks, trade organizations, and national economic advisory bodies. This intelligence is integrated into forecasting models to provide timely, data-driven analysis of emerging risks and opportunities.

What’s Included in This Edition:

• Tariff-adjusted market forecasts by region and segment
• Analysis of cost and supply chain implications by sourcing and trade exposure
• Strategic insights into geographic shifts

Buyers receive a free July 2025 update with:

• Finalized tariff impacts and new trade agreement effects
• Updated projections reflecting global sourcing and cost shifts
• Expanded country-specific coverage across the industry