The Mexico potato chips market size reached USD 174.64 Million in 2024. The market is projected to grow at a CAGR of 3.50% between 2025 and 2034, reaching almost USD 246.35 Million by 2034.
Sustainable agricultural practices focusing on reducing fertiliser application and water consumption are expected to leverage the production of potatoes in Mexico, thereby driving the Mexico potato chips market development.
Besides, one of the key market trends is the increasing collaboration of snacking companies with agri-tech organisations that provide farmers with data-driven insights into their farming practices. They also provide technological support to farmers for irrigation and crop harvesting purposes. This enables them to improve soil health, conserve more water, lower greenhouse gas emissions, and enhance crop yields. Over the forecast period, this is expected to drive the Mexico potato chips market expansion.
Growing consumer appeal for the incorporation of cheesy flavours into snacking items is expected to drive the Mexico potato chips market growth. This is because cheese is associated with comfort, freshness, and indulgence.
As the demand for new flavours increases, major market players are expected to introduce new changes in chip manufacturing technologies and utilise cheesy ingredients with local spices and herbs to give a new twist to snacking flavours. This is expected to increase the demand for potato chips in Mexico in the coming years.
Sensitivity to milk allergens among certain sections of the Mexican population is prompting potato chip companies to incorporate non-dairy seasonings into their products. This is expected to lead to the Mexico potato chips market growth in the forecast period.
Sustainable agricultural practices focusing on reducing fertiliser application and water consumption are expected to leverage the production of potatoes in Mexico, thereby driving the Mexico potato chips market development.
Besides, one of the key market trends is the increasing collaboration of snacking companies with agri-tech organisations that provide farmers with data-driven insights into their farming practices. They also provide technological support to farmers for irrigation and crop harvesting purposes. This enables them to improve soil health, conserve more water, lower greenhouse gas emissions, and enhance crop yields. Over the forecast period, this is expected to drive the Mexico potato chips market expansion.
Growing consumer appeal for the incorporation of cheesy flavours into snacking items is expected to drive the Mexico potato chips market growth. This is because cheese is associated with comfort, freshness, and indulgence.
As the demand for new flavours increases, major market players are expected to introduce new changes in chip manufacturing technologies and utilise cheesy ingredients with local spices and herbs to give a new twist to snacking flavours. This is expected to increase the demand for potato chips in Mexico in the coming years.
Sensitivity to milk allergens among certain sections of the Mexican population is prompting potato chip companies to incorporate non-dairy seasonings into their products. This is expected to lead to the Mexico potato chips market growth in the forecast period.
Market Segmentation
Mexico Potato Chips Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:Market Breakup by Product:
- Baked
- Fried
Market Breakup by Flavour:
- Plain/Salted
- Flavoured
Market Breakup by Distribution Channel:
- Supermarkets/Hypermarkets
- Convenience Stores
- Speciality Food Stores
- Online Stores
- Others
Market Breakup by Region:
- Baja California
- Northern Mexico
- The Bajío
- Central Mexico
- Pacific Coast
- Yucatan Peninsula
Competitive Landscape
The key Mexico potato chips market players are:
- PepsiCo, Inc.
- Kellanova
- Arca Continental S.A.B. de C.V.
- Utz Quality Foods, LLC
- Campbell Soup Company
- Barcel USA, LLC
- Others
Table of Contents
1 Executive Summary
2 Market Overview and Stakeholder Insights
3 Economic Summary
4 Country Risk Profiles
5 Latin America Potato Chips Market Overview
6 Mexico Potato Chips Market Overview
7 Mexico Potato Chips Market by Product
8 Mexico Potato Chips Market by Flavour
9 Mexico Potato Chips Market by Distribution Channel
10 Mexico Potato Chips Market by Region
11 Market Dynamics
12 Competitive Landscape
Companies Mentioned
- PepsiCo, Inc.
- Kellanova
- Arca Continental S.A.B. de C.V.
- Utz Quality Foods, LLC
- Campbell Soup Company
- Barcel USA, LLC
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 105 |
| Published | May 2025 |
| Forecast Period | 2025 - 2034 |
| Estimated Market Value ( USD | $ 174.64 Million |
| Forecasted Market Value ( USD | $ 246.35 Million |
| Compound Annual Growth Rate | 3.5% |
| Regions Covered | Mexico |
| No. of Companies Mentioned | 6 |
