This report describes and explains the beauty and personal care surfactants market and covers 2019-2024, termed the historic period, and 2024-2029, 2034F termed the forecast period. The report evaluates the market across each region and for the major economies within each region.
The global beauty and personal care surfactants market reached a value of nearly $11.15 billion in 2024, having grown at a compound annual growth rate (CAGR) of 3.81% since 2019. The market is expected to grow from $11.15 billion in 2024 to $15.01 billion in 2029 at a rate of 6.14%. The market is then expected to grow at a CAGR of 5.67% from 2029 and reach $19.78 billion in 2034.
Growth in the historic period resulted from the increased demand for personalized beauty, growing importance for sustainable personal care ingredients, changing consumer lifestyles and favorable government initiatives. Factors that negatively affected growth in the historic period were regulatory bans and skin sensitivity concerns.
Going forward, the growing e-commerce sector, increased prevalence of skin-related disorders, increasing demand for various waterless products, rising demand from the hair care industry and growing awareness of skin and hair care will drive the growth. Factor that could hinder the growth of the beauty and personal care surfactants market in the future include supply chain disruptions and fluctuations in raw material prices.
Asia-Pacific was the largest region in the beauty and personal care surfactants market, accounting for 36.31% or $4.04 billion of the total in 2024. It was followed by North America, Western Europe and then the other regions. Going forward, the fastest-growing regions in the beauty and personal care surfactants market will be Asia-Pacific and Africa where growth will be at CAGRs of 7.75% and 6.98% respectively. These will be followed by Western Europe and Middle East where the markets are expected to grow at CAGRs of 6.78% and 6.51% respectively.
The global beauty and personal care surfactants market is fragmented, with a large number of small players operating in the market. The top ten competitors in the market made up to 7.59% of the total market in 2023. Croda International plc was the largest competitor with a 1.42% share of the market, followed by BASF SE with 1.25%, Evonik Industries AG with 1.12%, Clariant International Ltd with 0.75%, Ashland Global Holdings Inc with 0.66%, Galaxy Surfactants Limited with 0.59%, Italmatch Chemicals S.p.A with 0.53%, Cargill Inc with 0.51%, Lonza Group AG with 0.41% and The Dow Chemical Company with 0.36%.
The beauty and personal care surfactants market is segmented by type into non-ionic, cationic, amphoteric, anionic, and other types. The anionic market was the largest segment of the beauty and personal care surfactants market segmented by type, accounting for 43.09% or $4.8 billion of the total in 2024. Going forward, the amphoteric segment is expected to be the fastest growing segment in the beauty and personal care surfactants market segmented by type, at a CAGR of 8.80% during 2024-2029.
The beauty and personal care surfactants market is segmented by origin into synthetic surfactants and bio-based surfactants. The synthetic surfactants market was the largest segment of the beauty and personal care surfactants market segmented by origin, accounting for 79.79% or $8.89 billion of the total in 2024. Going forward, the bio-based surfactants segment is expected to be the fastest growing segment in the beauty and personal care surfactants market segmented by origin, at a CAGR of 6.84% during 2024-2029.
The beauty and personal care surfactants market is segmented by application into hair care, skin care and other applications. The skin care market was the largest segment of the beauty and personal care surfactants market segmented by application, accounting for 52.19% or $5.81 billion of the total in 2024. Going forward, the hair care segment is expected to be the fastest growing segment in the beauty and personal care surfactants market segmented by application, at a CAGR of 6.97% during 2024-2029.
The top opportunities in the beauty and personal care surfactants market segmented by type will arise in the anionic segment, which will gain $1.43 billion of global annual sales by 2029. The top opportunities in the beauty and personal care surfactants market segmented by origin will arise in the synthetic surfactants segment, which will gain $2.98 billion of global annual sales by 2029. The top opportunities in the beauty and personal care surfactants market segmented by application will arise in the skin care segment, which will gain $2.07 billion of global annual sales by 2029. The beauty and personal care surfactants market size will gain the most in China at $628.03 million.
Market-trend-based strategies for the beauty and personal care surfactants market include focus on expanding sustainable surfactants through strategic partnerships, focus on advancing sustainable surfactant production through facility expansion, focus on accelerating sustainable biosurfactant innovation through strategic funding and focus on advancing sustainable biosurfactants for eco-friendly personal care.
Player-adopted strategies in the beauty and personal care surfactants market include focus on expanding business capabilities through innovative product launch.
To take advantage of the opportunities, the analyst recommends the beauty and personal care surfactant to focus on expanding production capacity and sustainable innovation, focus on securing strategic funding for growth and innovation, focus on scaling sustainable biosurfactant innovation to meet demand, focus on the amphoteric segment for growth, focus on bio-based surfactants for sustainable growth, focus on the fast-growing hybrid cloud market segment, expand in emerging markets, focus on strategic partnerships to drive innovation and market expansion, focus on strategic pricing models for beauty and personal care surfactants, strengthen digital presence and content marketing, leverage partnerships with influencers and industry leaders and focus on hair care for strong market expansion.
The global beauty and personal care surfactants market reached a value of nearly $11.15 billion in 2024, having grown at a compound annual growth rate (CAGR) of 3.81% since 2019. The market is expected to grow from $11.15 billion in 2024 to $15.01 billion in 2029 at a rate of 6.14%. The market is then expected to grow at a CAGR of 5.67% from 2029 and reach $19.78 billion in 2034.
Growth in the historic period resulted from the increased demand for personalized beauty, growing importance for sustainable personal care ingredients, changing consumer lifestyles and favorable government initiatives. Factors that negatively affected growth in the historic period were regulatory bans and skin sensitivity concerns.
Going forward, the growing e-commerce sector, increased prevalence of skin-related disorders, increasing demand for various waterless products, rising demand from the hair care industry and growing awareness of skin and hair care will drive the growth. Factor that could hinder the growth of the beauty and personal care surfactants market in the future include supply chain disruptions and fluctuations in raw material prices.
Asia-Pacific was the largest region in the beauty and personal care surfactants market, accounting for 36.31% or $4.04 billion of the total in 2024. It was followed by North America, Western Europe and then the other regions. Going forward, the fastest-growing regions in the beauty and personal care surfactants market will be Asia-Pacific and Africa where growth will be at CAGRs of 7.75% and 6.98% respectively. These will be followed by Western Europe and Middle East where the markets are expected to grow at CAGRs of 6.78% and 6.51% respectively.
The global beauty and personal care surfactants market is fragmented, with a large number of small players operating in the market. The top ten competitors in the market made up to 7.59% of the total market in 2023. Croda International plc was the largest competitor with a 1.42% share of the market, followed by BASF SE with 1.25%, Evonik Industries AG with 1.12%, Clariant International Ltd with 0.75%, Ashland Global Holdings Inc with 0.66%, Galaxy Surfactants Limited with 0.59%, Italmatch Chemicals S.p.A with 0.53%, Cargill Inc with 0.51%, Lonza Group AG with 0.41% and The Dow Chemical Company with 0.36%.
The beauty and personal care surfactants market is segmented by type into non-ionic, cationic, amphoteric, anionic, and other types. The anionic market was the largest segment of the beauty and personal care surfactants market segmented by type, accounting for 43.09% or $4.8 billion of the total in 2024. Going forward, the amphoteric segment is expected to be the fastest growing segment in the beauty and personal care surfactants market segmented by type, at a CAGR of 8.80% during 2024-2029.
The beauty and personal care surfactants market is segmented by origin into synthetic surfactants and bio-based surfactants. The synthetic surfactants market was the largest segment of the beauty and personal care surfactants market segmented by origin, accounting for 79.79% or $8.89 billion of the total in 2024. Going forward, the bio-based surfactants segment is expected to be the fastest growing segment in the beauty and personal care surfactants market segmented by origin, at a CAGR of 6.84% during 2024-2029.
The beauty and personal care surfactants market is segmented by application into hair care, skin care and other applications. The skin care market was the largest segment of the beauty and personal care surfactants market segmented by application, accounting for 52.19% or $5.81 billion of the total in 2024. Going forward, the hair care segment is expected to be the fastest growing segment in the beauty and personal care surfactants market segmented by application, at a CAGR of 6.97% during 2024-2029.
The top opportunities in the beauty and personal care surfactants market segmented by type will arise in the anionic segment, which will gain $1.43 billion of global annual sales by 2029. The top opportunities in the beauty and personal care surfactants market segmented by origin will arise in the synthetic surfactants segment, which will gain $2.98 billion of global annual sales by 2029. The top opportunities in the beauty and personal care surfactants market segmented by application will arise in the skin care segment, which will gain $2.07 billion of global annual sales by 2029. The beauty and personal care surfactants market size will gain the most in China at $628.03 million.
Market-trend-based strategies for the beauty and personal care surfactants market include focus on expanding sustainable surfactants through strategic partnerships, focus on advancing sustainable surfactant production through facility expansion, focus on accelerating sustainable biosurfactant innovation through strategic funding and focus on advancing sustainable biosurfactants for eco-friendly personal care.
Player-adopted strategies in the beauty and personal care surfactants market include focus on expanding business capabilities through innovative product launch.
To take advantage of the opportunities, the analyst recommends the beauty and personal care surfactant to focus on expanding production capacity and sustainable innovation, focus on securing strategic funding for growth and innovation, focus on scaling sustainable biosurfactant innovation to meet demand, focus on the amphoteric segment for growth, focus on bio-based surfactants for sustainable growth, focus on the fast-growing hybrid cloud market segment, expand in emerging markets, focus on strategic partnerships to drive innovation and market expansion, focus on strategic pricing models for beauty and personal care surfactants, strengthen digital presence and content marketing, leverage partnerships with influencers and industry leaders and focus on hair care for strong market expansion.
Major Market Trends
- Expanding Sustainable Surfactants Through Strategic Partnerships
- Advancing Sustainable Surfactant Production Through Facility Expansion
- Accelerating Sustainable Biosurfactant Innovation Through Strategic Funding
- Advancing Sustainable Biosurfactants for Eco-Friendly Personal Care
Key Mergers and Acquisitions
- Clariant AG Acquired Lucas Meyer Cosmetics
- Innospec Acquired QGP Quimica
- Coast Southwest Acquired Paso Robles CA From the Lubrizol Corporation
Table of Contents
1 Executive Summary
6 Market Characteristics
7 Major Market Trends
8 Global Beauty and Personal Care Surfactants Growth Analysis and Strategic Analysis Framework
9 Global Beauty and Personal Care Surfactants Market Segmentation
10 Beauty and Personal Care Surfactants Market, Regional and Country Analysis
11 Asia-Pacific Market
12 Western Europe Market
13 Eastern Europe Market
14 North America Market
15 South America Market
16 Middle East Market
17 Africa Market
18 Competitive Landscape and Company Profiles
19 Other Major and Innovative Companies
22 Key Mergers and Acquisitions
23 Recent Developments in the Beauty and Personal Care Surfactants market
24 Opportunities and Strategies
25 Beauty and Personal Care Surfactants Market, Conclusions and Recommendations
26 Appendix
Executive Summary
Beauty and Personal Care Surfactants Global Market Opportunities and Strategies to 2034 provides the strategists; marketers and senior management with the critical information they need to assess the global beauty and personal care surfactants market.Reasons to Purchase
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Description
Where is the largest and fastest-growing market for beauty and personal care surfactants? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The beauty and personal care surfactants market global report answers all these questions and many more.The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market’s history and forecasts market growth by geography. It places the market within the context of the wider beauty and personal care surfactants market; and compares it with other markets.
The report covers the following chapters
- Introduction and Market Characteristics - Brief introduction to the segmentations covered in the market, definitions and explanations about the segment by type, by origin and by application.
- Key Trends - Highlights the major trends shaping the global market. This section also highlights likely future developments in the market.
- Growth Analysis and Strategic Analysis Framework - Analysis on PESTEL, end use industries, market growth rate, global historic (2019-2024) and forecast (2024-2029, 2034F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods, forecast growth contributors and total addressable market (TAM).
- Global Market Size and Growth - Global historic (2019-2024) and forecast (2024-2029, 2034F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods.
- Regional and Country Analysis - Historic (2019-2024) and forecast (2024-2029, 2034F) market values and growth and market share comparison by region and country.
- Market Segmentation - Contains the market values (2019-2024) (2024-2029, 2034F) and analysis for each segment by type, by origin and by application in the market. Historic (2019-2024) and forecast (2024-2029) and (2029-2034) market values and growth and market share comparison by region market.
- Regional Market Size and Growth - Regional market size (2024), historic (2019-2024) and forecast (2024-2029, 2034F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
- Competitive Landscape - Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
- Other Major and Innovative Companies - Details on the company profiles of other major and innovative companies in the market.
- Competitive Benchmarking - Briefs on the financials comparison between major players in the market.
- Competitive Dashboard - Briefs on competitive dashboard of major players.
- Key Mergers and Acquisitions - Information on recent mergers and acquisitions in the market covered in the report. This section gives key financial details of mergers and acquisitions, which have shaped the market in recent years.
- Recent Developments - Information on recent developments in the market covered in the report.
- Market Opportunities and Strategies - Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets.
- Conclusions and Recommendations - This section includes recommendations for beauty and personal care surfactant providers in terms of product/service offerings geographic expansion, marketing strategies and target groups.
- Appendix - This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.
Markets Covered:
1) by Type: Non-Ionic; Cationic; Amphoteric; Anionic; Other Types2) by Origin: Synthetic Surfactants; Bio-Based Surfactants
3) by Application: Hair Care; Skin Care; Other Applications
Key Companies Profiled: Croda International plc.; BASF SE; Evonik Industries AG; Clariant International Ltd.; Ashland Global Holdings Inc.
Countries: China; Australia; India; Indonesia; Japan; South Korea; USA; Canada; Brazil; France; Germany; UK; Italy; Spain; Russia
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; beauty and personal care surfactants indicators comparison.
Data Segmentation: Country and regional historic and forecast data; market share of competitors; market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Companies Mentioned
The companies featured in this Beauty and Personal Care Surfactants market report include:- Croda International plc.
- BASF SE
- Evonik Industries AG
- Clariant International Ltd.
- Ashland Global Holdings Inc.
- Galaxy Surfactants Limited
- Italmatch Chemicals S.p.A.
- Cargill Inc.
- Lonza Group AG
- The Dow Chemical Company
- Kao Corporation
- Hindustan Unilever Limited (HUL)
- Godrej Consumer Products Limited (GCPL)
- Shiseido Company Limited
- Solvay SA
- Nouryon Holding BV
- Akema S.r.I
- Seppic SA
- AmphiStar BV
- Prime Surfactants Limited
- Vantage Specialty Chemicals Inc.
- Enaspol a.s
- Cornelius Polska Sp. z o.o
- Surfachem Polska
- Bielenda
- Lubrizol Corporation
- Colonial Chemical Inc
- Pilot Chemical Company
- RoC Skincare
- Naturium
- e.l.f. Beauty, Inc.
- EVER Skincare
- Indie Lee & Co., Inc
- Naples Soap Company Inc
- Amorepacific Corporation
- The Honest Company Inc
- Proactiv
- Dispersa
- Univar Solutions
- Oxiteno SA
- Beraca Ingredients
- Kraton Polymers
- Tagra Biotechnologies Ltd
- Savola Group
- Inolex
- Sasol Chemicals
- Azelis
- Obegi Chemicals
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 354 |
| Published | June 2025 |
| Forecast Period | 2024 - 2034 |
| Estimated Market Value ( USD | $ 11.15 Billion |
| Forecasted Market Value ( USD | $ 19.78 Billion |
| Compound Annual Growth Rate | 5.9% |
| Regions Covered | Global |
| No. of Companies Mentioned | 49 |
