Urinary Incontinence Market Report and Forecast 2025-2034

The urinary incontinence market was valued at USD 12.80 Billion in 2024, driven by the increasing prevalence of urinary incontinence across the 8 major markets. It is expected to grow at a CAGR of 6.40% during the forecast period of 2025-2034, and attain a market value of USD 23.80 Billion by 2034.

Urinary Incontinence Market Overview

Urinary incontinence is characterized by a loss of bladder control which can range from a slight loss of urine after coughing, sneezing, or laughing, to the complete loss of the ability to control urination. The growing aging population and the rising burden of chronic health conditions like diabetes, obesity, and neurological disorders are significant drivers of the market. Further, the rising development of wearable incontinence products equipped with leak-proof technology and high absorbency is likely to impact the market demand. Moreover, increasing investment in R&D and the growing emphasis on women's health are set to influence the market dynamics in the coming years.

Urinary Incontinence Market Growth Drivers

Increasing Cases of Urinary Incontinence to Drive Market Growth

Recent studies indicate that around 30-40% of women are affected by urinary incontinence at some point during their lifetime whereas 5-15% of men experience the condition in their lives. In India, it is estimated that up to 45% of women and 15% of men are living with some type of urinary incontinence. Further, the susceptibility to developing this health issue increases as people get older, with over 50% of women falling in the age category of 80 years and above affected by urinary incontinence. Thus, the increasing prevalence of this condition is poised to bolster the demand for urinary incontinence management solutions.

Urinary Incontinence Market Trends

The market is witnessing several trends and developments to improve the current scenario. Some of the notable trends are as follows:

Rising Investment in Innovative Therapies to Affect the Market Landscape Significantly

In June 2024, United Kingdom-based Amber Therapeutics, a medical technology company specializing in next-generation bioelectrical therapies, raised USD 100 million in a Series A financing round, with participation from key healthcare and technology investors in the United Kingdom and the United States. The funding will be used to advance the company’s fully implantable adaptive neuromodulation therapy indicated for women with mixed urinary incontinence, Amber-UI, towards Food and Drug Administration (FDA) regulatory approval. Such substantial investment initiatives are likely to boost market growth in the forecast period.

Regulatory Approval of Advanced Products Poised to Augment Urinary Incontinence Market Demand

In May 2024, Watkins-Conti Products, a women-focused healthcare company received the FDA approval for their self-administered, intravaginally inserted prescription device Yōni.Fit Bladder Support. It is intended for the temporary management of urine leakage as a result of stress urinary incontinence in women aged 18 years or older. The rise in the regulatory approval of such innovative products for urinary incontinence is set to augment the market demand.

Growing Focus on Comfortable and Discreet Products to Elevate the Urinary Incontinence Market Value

A significant market trend is the rising shift toward incontinence products that are more discreet, comfortable, and designed to resemble regular underwear or sanitary products. For instance, the demand for absorbent underwear that looks similar to regular briefs is increasing in the market as they offer confidence and dignity to users. In addition, the rising adoption of environmentally friendly incontinence products is projected to elevate the market value over the forecast period.

Advancements in Medical Devices to Boost Urinary Incontinence Market Size

The market is witnessing a growing interest in wearable technology for the management of urinary incontinence. The popularity of smart incontinence products that track urine loss and provide real-time data is increasing among patients as well as caregivers due to the ability of such devices to monitor incontinence episodes.

Urinary Incontinence Market Segmentation

The report offers a detailed analysis of the market based on the following segments:

Market Breakup by Product:

• Urethral Catheters
• Urinary Slings
• Artificial Urinary Sphincters
• Electrical Stimulation Devices
• Others

Market Breakup by Incontinence Type:

• Stress
• Overflow
• Functional
• Urge
• Mixed

Market Breakup by Age Group:

• Pediatric
• Adult
• Geriatric

Market Breakup by End User:

• Hospitals and Clinics
• Ambulatory Surgical Centers
• Homecare Settings
• Others

Market Breakup by Region:

• United States
• EU-4 and the United Kingdom
• Germany
• France
• Italy
• Spain
• United Kingdom
• Japan
• India

Urinary Incontinence Market Share

The Incontinence Type Segment is Poised to Hold Substantial Market Share

Based on the incontinence type, the market is segmented into stress, overflow, functional, urge, and mixed. Stress incontinence is considered the most common type of urinary incontinence and is predominantly found in women. It occurs when physical activities such as coughing, sneezing, or heavy lifting lead to urine leakage. The prevalence of this condition is particularly high among aging populations and postpartum women. On the other hand, urge incontinence affects both men and women and is often linked with neurological disorders.

Urinary Incontinence Market Analysis by Region

The market segmentation by region includes the United States, EU-4 (Germany, France, Italy, Spain), and the United Kingdom, Japan, and India. The United States represents a major market for urinary incontinence which can be attributed to the increasing aging population and the growing demand for innovative incontinence products such as advanced absorbent devices and comfortable adult diapers. Further, the rising awareness about urinary incontinence and the availability of treatment options also support market growth in the region. Moreover, the presence of a well-established healthcare system and the increasing development of non-invasive therapies are poised to aid the market expansion in the country.

Leading Players in the Urinary Incontinence Market

The key features of the market report comprise patent analysis, grants analysis, funding and investment analysis, and strategic initiatives by the leading key players. The major companies in the market are as follows:

Kimberly-Clark Corporation

This American multinational consumer goods and personal care corporation, headquartered in Texas, United States, is a major player in the market. Depend, Poise and Plenitud are adult care brands under Kimberly-Clark Corporation and offer incontinence products such as adult diapers, underwear, and pads for both men and women.

SCA Group

SCA Group's hygiene and health division Essity has a robust portfolio of incontinence products, including pads, protective underwear, and skin care products. The company is focusing on using eco-friendly materials and is also exploring digital health solutions to improve patient outcomes.

Coloplast Corp.

Coloplast Corp., established in 1978, specializes in solutions designed for ostomy, continence, and interventional urology, among others. The company sells catheters, urine bags, and continence aids for both men and women. Coloplast also invests in digital health technologies, such as telemedicine platforms.

Other key players in the market include Boston Scientific Corporation, Medtronic plc, Convatec Group PLC, Astellas Pharma Inc., Pfizer Inc., and Hollister Incorporated.

Key Questions Answered in the Urinary Incontinence Market Report

• What was the urinary incontinence market value in 2024?
• What is the urinary incontinence market forecast outlook for 2025-2034?
• What are the regional markets covered in the report?
• What is market segmentation based on product?
• What is the market breakup based on incontinence types?
• What is the market breakup by age group?
• Who are the major end users in the market?
• What are the major factors aiding the urinary incontinence market demand?
• How has the market performed so far and how is it anticipated to perform in the coming years?
• What are the market's major drivers, opportunities, and restraints?
• Which regional market is expected to lead the market share in the forecast period?
• Which country is expected to experience expedited growth during the forecast period?
• How do the prevalence and incidence of urinary incontinence affect the market landscape?
• What are the major urinary incontinence market trends?
• How does the rise in the geriatric population impact the market size?
• Which product will dominate the market share?
• Which incontinence type is expected to have a high market value in the coming years?
• Which age group will experience the highest demand in the market segment?
• Which end user is projected to contribute to the highest market growth?
• Who are the key players involved in the urinary incontinence market?
• What is the patent landscape of the market?
• What are the current unmet needs and challenges in the market?
• How are partnerships, collaborations, mergers and acquisitions among the key market players shaping the market dynamics?

This product will be delivered within 3-5 business days.