Dog Training Equipment Global Market Report 2025

The dog training equipment market size has grown strongly in recent years. It will grow from $2.1 billion in 2024 to $2.23 billion in 2025 at a compound annual growth rate (CAGR) of 6.5%. The growth during the historic period can be attributed to several factors, including the rising pet ownership, growing awareness of pet health and behavior, an increasing demand for professional pet training, the expansion of pet care services, and rising disposable income.

The dog training equipment market size is expected to see strong growth in the next few years. It will grow to $2.85 billion in 2029 at a compound annual growth rate (CAGR) of 6.3%. The growth during the forecast period can be attributed to several factors, including an increasing focus on preventing behavioral issues, rising demand for customizable training solutions, a surge in pet adoption, the expansion of pet retail and e-commerce, and growth in professional training services. Key trends in the forecast period include the integration of artificial intelligence in training tools, the adoption of telehealth services for pet training, technological innovations, enhanced remote training systems, and the development of smart training collars and leashes.

The increase in pet ownership is anticipated to drive the growth of the dog training equipment market in the coming years. Pet ownership involves the responsibility of caring for animals, including providing essentials such as food and shelter. The surge in pet ownership is largely influenced by the emotional bonds individuals form with their pets, seeking companionship and relief from daily stress. Dog training equipment plays a vital role in this dynamic by facilitating better communication and encouraging positive behavior in dogs. These tools make training more effective, resulting in well-mannered and happier pets. For example, according to the American Pet Products Association, a U.S.-based non-profit trade organization, 86.9 million households in the United States owned a pet during 2023-2024, representing 66% of all households an increase from 62% in 2022. Thus, the rise in pet ownership is contributing to the expansion of the dog training equipment market.

Key players in the dog training equipment industry are concentrating on innovation, particularly with the development of AI-driven training devices aimed at boosting training efficiency, offering customized feedback, and improving the overall experience for both pet owners and professional trainers. These AI-enabled dog training tools assess canine behavior in real time and deliver personalized feedback or automatic adjustments to improve training outcomes. For instance, in January 2025, Traini, a U.S.-based dog training equipment company, introduced a smart dog collar powered by AI. This device tracks a dog’s emotional and physiological indicators - such as barking, heart rate, temperature, and movements. Using advanced AI algorithms, it can recognize over 10 emotional states, including joy, anxiety, and distress. The linked mobile app offers real-time alerts, emotional trend tracking, stress or health notifications, and tailored care suggestions, helping owners to address behavioral issues and support their dog's well-being.

In January 2025, U.S.-based AI-driven pet training tech company Porter Labs formed a strategic partnership with NetActuate to improve the performance and reliability of its flagship product. Through this collaboration, Porter Labs will leverage NetActuate’s low-latency, high-performance global platform to enhance PupStation its leading product. This innovative solution integrates smart collars equipped with motion sensors, cloud-based analytics, and automated feeding mechanisms to support dog training and engagement via positive reinforcement techniques. NetActuate, a U.S.-based telecom company, specializes in global edge infrastructure and anycast networking services.

Major players in the dog training equipment market are Garmin Ltd, PetSafe, Coastal Pet Products Inc., SportDOG Brand, Julius-K9, Prevue Pet Products Inc., Ray Allen Manufacturing LLC, Delta Canine, The Company of Animals Ltd, Kyjen, Dogtra Company, E-Collar Technologies Inc., ActiveDogs Inc., Zorba International, Harddog’s Requisites, Mendota Products, Black Dog Wear, TrustyPaws, Better Sporting Dogs, Shenzhen SmartPet Technology Co. Ltd.

North America was the largest region in the dog training equipment market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in dog training equipment report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the dog training equipmentmarket report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Dog training equipment refers to a variety of tools and devices designed to train dogs, improve behavior, and enhance communication between dogs and their trainers. The primary goal of dog training equipment is to facilitate effective training, ensure safety, and address behavioral issues such as obedience, barking, and aggression.

The main types of dog training equipment include collars, leashes, harnesses, training pads, clickers, whistles, and other related items. Dog collars are essential training and control tools worn around a dog's neck, often used to attach identification tags, leashes, or assist in behavior correction. They come in various materials such as nylon, leather, metal, plastic, and others, and are designed for different dog sizes, including small, medium, large, and extra-large dogs. These products are distributed through various channels, including online stores, pet specialty stores, supermarkets or hypermarkets, and other outlets. They are used in various applications such as household use, professional training, and other purposes.

The dog training equipment market research report is one of a series of new reports that provides dog training equipment market statistics, including the dog training equipment industry global market size, regional shares, competitors with the dog training equipment market share, detailed dog training equipment market segments, market trends, and opportunities, and any further data you may need to thrive in the dog training equipment industry. This dog training equipment market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The dog training equipment market consists of sales of electronic collars (e-collars), global positioning system (GPS) tracking collars, long lines, agility training tools, and target sticks. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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