Household Cleaning Tools And Supplies Global Market Report 2025

The household cleaning tools and supplies market size has grown strongly in recent years. It will grow from$85.45 billion in 2024 to $19.77 billion in 2025 at a compound annual growth rate (CAGR) of 7.2%. The historic growth in the household cleaning tools and supplies market has been driven by rising consumer awareness around hygiene and cleanliness, heightened health concerns with a focus on disease prevention, ongoing urbanization and expansion of residential areas, greater adoption of advanced and eco-friendly cleaning products, and increasing disposable incomes enabling more frequent purchases.

The household cleaning tools and supplies market size is expected to see strong growth in the next few years. It will grow to$25.73 billion in 2029 at a compound annual growth rate (CAGR) of 6.8%. Looking ahead, the forecast period growth is driven by a growing number of working professionals seeking convenient cleaning solutions, expanding penetration of online stores and e-commerce platforms, a rising preference for automated and smart cleaning tools, increasing regulatory focus on sanitation and environmental safety, and growing demand from commercial and institutional sectors. Key trends in the forecast period include the integration of smart technology into cleaning tools, innovations focused on ergonomic design, advancements in antibacterial and antiviral cleaning formulations, improvements in supply chain management, and the increased use of digital platforms to enhance customer experience and product availability.

The increasing awareness of hygiene and cleanliness is anticipated to drive the growth of the household cleaning tools and supplies market in the coming years. Hygiene and cleanliness involve practices and conditions aimed at maintaining health by preventing the spread of germs, dirt, and contaminants in both living and working environments. This growing awareness is largely attributed to enhanced public health education, with authorities promoting better sanitation through campaigns, improved infrastructure, and stricter regulations designed to reduce the transmission of diseases. Household cleaning tools and supplies play a key role in eliminating dust, bacteria, and allergens from surfaces, thereby helping to prevent infections and support healthier living conditions. For example, in January 2025, PolicyBee, a UK-based insurance company for small businesses and charities, reported that the number of cleaning businesses in the UK rose to 75,565 in 2023, up from 73,655 in 2022. As such, the increasing focus on hygiene and cleanliness is contributing to the expansion of the household cleaning tools and supplies market.

Leading companies in this market are focusing on developing advanced solutions like instant self-cleaning tools to boost cleaning efficiency, reduce the need for manual intervention, and eliminate the risk of cross-contamination, thereby improving hygiene and user convenience. Instant self-cleaning tools are designed with innovative technologies that enable automatic removal of dirt, dust, and other contaminants, ensuring consistent cleanliness with minimal human input. For instance, in January 2025, Ecovacs Robotics, a China-based manufacturer of robotic home appliances, introduced the DEEBOT X8 PRO OMNI. This flagship robotic vacuum includes the OZMO Roller Mop, the first of its kind to provide continuous self-cleaning while operating to reduce contamination risks. The X8 PRO OMNI also includes features such as 18,000 Pa suction power, TruEdge 2 advanced edge cleaning, real-time 3D obstacle avoidance (AIVI 3D 3.0), and improved voice control powered by YIKO-GPT.

In January 2022, HG International, a Netherlands-based company specializing in household cleaning products, acquired Ecozone for an undisclosed sum. This acquisition aimed to expand HG International’s range of products and reinforce its position in the eco-friendly and specialty cleaning market across Europe. Ecozone is a UK-based brand recognized for its sustainable, plant-based household cleaning products.

Major players in the household cleaning tools and supplies market are Procter & Gamble, Unilever Plc, 3M Company, Stanley Black & Decker, Ecolab Inc., Freudenberg Group, Electrolux AB, S.C. Johnson & Son Inc., Newell Brands Inc., Bissell Inc., OXO International, Libman, Numatic International Ltd., Dyson Technology India Pvt Ltd., Gala Group, Ettore Products Co., Galileo Associates, The Pink Stuff, Bio Pac Inc., Unger Global.

North America was the largest region in the household cleaning tools and supplies market in 2024. The regions covered in household cleaning tools and supplies report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the household cleaning tools and supplies market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Household cleaning tools and supplies are essential products used to maintain cleanliness, hygiene, and organization in homes. They help remove dust, bacteria, stains, and unpleasant odors from a variety of surfaces. Consistent use of these items supports a healthier living environment and improves overall home sanitation.

The main categories of household cleaning tools and supplies include scouring pads, scrubbers, sponges, mops and brooms, cleaning brushes, wipes, gloves, soap dispensers, buckets, and dustpans. Scouring pads, which are abrasive tools, are designed to tackle tough stains and grease on kitchenware and hard surfaces, making them crucial for thorough cleaning. These pads are made from various materials such as plastic, wood, metal, cotton, and synthetic fibers. They are distributed through multiple channels, including hypermarkets and supermarkets, convenience stores, online retailers, and others. Their applications span surface cleaning, floor care, furniture maintenance, and more, serving a wide range of end-users in both residential and commercial settings.

The household cleaning tools and supplies market research report is one of a series of new reports that provides household cleaning tools and supplies market statistics, including the household cleaning tools and supplies industry global market size, regional shares, competitors with the household cleaning tools and supplies market share, detailed household cleaning tools and supplies market segments, market trends, opportunities, and any further data you may need to thrive in the household cleaning tools and supplies industry. This household cleaning tools and supplies market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The household cleaning tools and supplies market consists of sales of vacuum cleaners, lint rollers, toilet brushes, and carpet sweepers. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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