Botanicals Global Market Report 2025

The botanicals market size has grown strongly in recent years. It will grow from$140.3 billion in 2024 to $153.72 billion in 2025 at a compound annual growth rate (CAGR) of 9.6%. Growth during the historic period can be attributed to the increasing use of organic and natural products, expanding scientific validation, the rise of the health and wellness movement, growing reliance on traditional medicine practices, and increased use of herbal and folk medicines.

The botanicals market size is expected to see strong growth in the next few years. It will grow to$218.61 billion in 2029 at a compound annual growth rate (CAGR) of 9.2%. Projected growth in the forecast period can be linked to the rise of plant-based and vegan products, escalating consumer demand for natural ingredients, enhanced research and clinical validation, growing health and wellness awareness, and the expansion of personalized nutrition and functional foods. Key trends anticipated in the forecast period include advanced extraction techniques, nanoencapsulation and delivery systems, biotechnology and plant tissue culture, adoption of genetic engineering, as well as sustainable farming and precision agriculture.

The increasing demand for natural and organic products is anticipated to drive the growth of the botanicals market in the future. Natural and organic products are those made from ingredients sourced from nature without synthetic additives, with organic products specifically cultivated or produced without chemical fertilizers, pesticides, or genetically modified organisms. This growing demand is fueled by heightened consumer awareness regarding health, which encourages more informed choices favoring chemical-free and nutrient-rich options. Botanicals play a crucial role in natural and organic products, as they offer plant-based, chemical-free ingredients rich in antioxidants and vitamins, supporting safer, healthier, and environmentally friendly solutions that satisfy the demand for clean and green products. For example, in May 2024, a report by the Organic Trade Association, a U.S.-based government agency, revealed that the U.S. certified organic market hit a record $69.7 billion in sales in 2023, reflecting a 3.4% increase from 2022, mainly driven by pricing changes within the sector. Thus, the rising demand for natural and organic products is expected to drive botanicals market growth.

Key players in the botanicals market are investing in technological advancements, such as botanical retinol alternatives, to improve product quality and address increasing consumer demand for natural, effective, and sustainable ingredients. Botanical retinol alternatives are plant-derived substitutes for synthetic retinol, offering similar anti-aging and skin-renewing benefits with less irritation. For instance, in October 2022, Switzerland-based chemical company Givaudan S.A. introduced Siliphos, a natural skincare ingredient derived from milk thistle fruits using green fractionation and Phytosome technology. Siliphos provides a plant-based alternative to synthetic retinol, delivering powerful anti-aging benefits with improved skin tolerability. Clinically proven to outperform bakuchiol, Siliphos reduces wrinkles by twice as much around crow’s feet and 2.3 times across the face within 56 days of use. Additionally, it promotes collagen production to enhance skin firmness and elasticity while reducing redness by 22.9%, making it suitable for sensitive and reactive skin.

In November 2024, OmniActive Health Technologies, an India-based nutraceutical company, acquired Enovate Biolife for an undisclosed sum. This acquisition aimed to enhance OmniActive Health Technologies’ portfolio of clinically validated botanical ingredients and extend its global presence in the nutraceutical market. Enovate Biolife Private Limited is an India-based company specializing in botanical ingredients.

Major players in the botanicals market are Nestlé S.A., Archer-Daniels-Midland Company, BASF SE, Unilever PLC, DSM-Firmenich SA, International Flavors & Fragrances Inc., Amway International Inc., Givaudan S.A., Symrise AG, Doehler GmbH, Martin Bauer GmbH & Co KG, Synergy Flavors Inc., Himalaya Wellness Company, Kalsec Inc., PT Indesso Aroma, Bell Flavors & Fragrances Inc., Lipoid Kosmetik AG, Blue Sky Botanics Limited, Nutra Green Biotechnology, and Ransom Naturals Ltd.

Asia-Pacific was the largest region in the botanicals market in 2024. North America is expected to be the fastest-growing region in the forecast period. The regions covered in botanicals report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the botanicals market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Botanicals are plant-based substances typically sourced from whole plants or specific parts such as flowers, leaves, roots, seeds, or bark. These natural ingredients are valued for their health and wellness benefits, including herbs and plant extracts commonly used in medicines, skincare, and dietary supplements.

The primary product categories within botanicals include herbs, spices, essential oils, plant extracts, natural colors, and functional foods. Herbs are plants or plant parts prized for their flavor, aroma, medicinal qualities, or therapeutic effects. They are available under various certification types, such as organic, non-organic, fair trade, and wildcrafted. Botanicals come in multiple forms including powders, liquids, capsules, and tablets, and are distributed via channels like direct sales, retail stores, online platforms, wholesale, and specialty stores. They find applications across sectors such as pharmaceuticals, food and beverage, dietary supplements, personal care and cosmetics, and more.

The botanicals market research report is one of a series of new reports that provides botanicals market statistics, including botanicals industry global market size, regional shares, competitors with a botanicals market share, botanicals market segments, market trends and opportunities, and any further data you may need to thrive in the botanicals industry. This botanicals market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The botanicals market consists of sales of herbal supplements, essential oils, plant extracts, natural cosmetics, and dietary ingredients. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values and are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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