Sunscreens Global Market Report 2025

The sunscreens market size has grown strongly in recent years. It will grow from $13.53 billion in 2024 to $14.42 billion in 2025 at a compound annual growth rate (CAGR) of 6.5%. This historical growth is attributed to heightened awareness about skin cancer, increased travel and tourism activities, a rise in outdoor leisure pursuits, broader retail availability, and the growing participation of women in the workforce.

The sunscreens market size is expected to see strong growth in the next few years. It will grow to $18.39 billion in 2029 at a compound annual growth rate (CAGR) of 6.3%. The projected growth will be driven by a surge in demand for natural, clean-label, and reef-safe sunscreens, increasing consumer interest in anti-aging and preventative skincare routines, rising popularity of men’s grooming, broader e-commerce penetration, and growing preference for products with multiple benefits. Key trends expected during the forecast period include the adoption of multifunctional skincare solutions, integration of digital tools and UV monitoring, innovations in sunscreen formulation, emphasis on clean and organic ingredients, eco-friendly packaging, and the development of reef-safe products.

The rising prevalence of skin disorders is expected to drive the growth of the sunscreen market in the coming years. Skin disorders are conditions that impact the structure, appearance, or function of the skin, often leading to symptoms like redness, itching, rashes, or lesions. The increase in these conditions is largely attributed to heightened exposure to environmental pollutants and allergens. Sunscreens play a critical role in managing these disorders by shielding sensitive or compromised skin from UV-induced inflammation, pigmentation, and further irritation. For example, in April 2022, the American Journal of Managed Care reported that 43% of 40,000 patients had experienced at least one skin issue in the previous year. Additionally, in March 2023, the World Health Organization estimated that approximately 1.8 billion people globally suffer from skin conditions at any given time. As a result, the growing incidence of skin disorders is contributing significantly to the expansion of the sunscreen market.

Leading companies in the sunscreen market are placing a strong emphasis on developing advanced sunscreen formulations, including tinted mineral sunscreens, to provide enhanced broad-spectrum protection, improved cosmetic appeal, and suitability for various skin tones, while also minimizing skin irritation and environmental impact. Tinted mineral sunscreens utilize mineral-based UV filters like zinc oxide or titanium dioxide, combined with a tint to help even skin tone and eliminate white cast. For example, in May 2025, Tower 28, a US-based beauty brand recognized for its skin-friendly products, launched the S.O.S. FaceGuard SPF 30 Sunscreen. This tinted mineral sunscreen contains zinc oxide, ceramides, and soothing ingredients like allantoin and alpha bisabolol. It is specifically designed for acne-prone and sensitive skin, provides a lightweight, non-greasy finish, and is endorsed by the National Eczema Association.

In November 2024, MY Imports USA LLC, a US-based consumer goods company, acquired Bain de Soleil for an undisclosed amount. Through this acquisition, MY Imports USA LLC intends to rejuvenate the iconic Bain de Soleil brand and broaden its product offerings to include SPF lip balms, skincare, and hair care. Bain de Soleil is a well-known sun care brand in the U.S., recognized for its premium tanning and sunscreen products.

Major players in the sunscreens market are Johnson & Johnson, The Procter & Gamble Company, Unilever PLC, L'Oréal S.A., The Estée Lauder Companies Inc., Kao Corporation, Beiersdorf Aktiengesellschaft, Shiseido Company Limited, Avon Products Inc., Laboratoire Bioderma SAS, Honasa Consumer Limited, First Aid Only Inc., W.S. Badger Company Inc., Bull Frog Sunscreen Inc., Dot & Key Wellness Private Limited, The Green Beaver Company Inc., Joshua Tree Skin Care Inc., Lifeline First Aid LLC, Live Clean Inc., Mayday Industries Inc.

North America was the largest region in the sunscreens market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in sunscreens report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the sunscreens market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Sunscreens are skincare formulations intended to shield the skin from the harmful impacts of ultraviolet (UV) radiation, particularly UVA and UVB rays. Their main function is to help prevent sunburn, reduce premature skin aging, and lower the risk of skin cancer by either forming a protective layer or by absorbing UV rays before they reach the deeper layers of the skin.

The key types of sunscreen products include creams, lotions, gels, sprays, sticks, and oil-based variants. Sunscreen creams are applied topically to safeguard the skin from damaging UV radiation by absorbing or reflecting the rays. These products are available in different Sun Protection Factor (SPF) levels such as low SPF (under 15), medium SPF (15-30), high SPF (31-50), and very high SPF (above 50). Distribution channels for sunscreens include both brick-and-mortar retail outlets and online platforms. They are utilized for facial and body applications and cater to various consumer groups, including children, adults, seniors, athletes, and individuals with sensitive skin.

The sunscreens market research report is one of a series of new reports that provides sunscreens market statistics, including the sunscreens industry global market size, regional shares, competitors with the sunscreens market share, detailed sunscreens market segments, market trends, and opportunities, and any further data you may need to thrive in the sunscreens industry. This sunscreens market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The sunscreens market consists of sales of powder sunscreens, chemical sunscreens, hybrid sunscreens, and sport sunscreens. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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