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Moisturizing Creams - Global Strategic Business Report

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    Report

  • 374 Pages
  • July 2025
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 6106841
The global market for Moisturizing Creams was estimated at US$11.5 Billion in 2024 and is projected to reach US$16.8 Billion by 2030, growing at a CAGR of 6.6% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Moisturizing Creams market.

Global Moisturizing Creams Market - Key Trends & Drivers Summarized

Why Are Moisturizing Creams Remaining a Staple in Personal Care?

Moisturizing creams continue to hold a central place in skincare routines due to their role in maintaining skin hydration, improving texture, and protecting the skin barrier. Used across age groups and skin types, these creams address common concerns such as dryness, flaking, sensitivity, and early signs of aging. Consumers are incorporating moisturizers into both daily and specialized skincare regimens, driving demand for products suited to varying climates, lifestyles, and dermatological needs.

Moisturizers have become essential not only in facial care but also for hands, feet, and body care, especially in regions experiencing cold weather or increased pollution. Interest in preventive skincare has also contributed to higher usage. Consumers are more informed about ingredients and their functions, leading to preference for creams with specific active compounds such as ceramides, hyaluronic acid, and niacinamide. Growing concern over skin health and long-term maintenance continues to support strong market stability.

How Are Product Formulations and Packaging Evolving?

Brands are reformulating moisturizing creams to meet changing consumer expectations around effectiveness, texture, and ingredient transparency. There is growing use of plant-based extracts, probiotics, and vitamins, along with a noticeable shift toward paraben-free, fragrance-free, and hypoallergenic options for sensitive skin. Formulations now cater to niche concerns such as oily skin, mature skin, or post-procedure care, offering lightweight gels, rich balms, or water-based creams depending on the user need.

Packaging innovation is also improving user experience and product preservation. Airless pumps, recyclable jars, and travel-friendly tubes are increasingly adopted. Brands are investing in minimalist and informative packaging that highlights ingredient lists and dermatological testing. With rising environmental awareness, consumers are gravitating toward cruelty-free, vegan, and sustainably sourced options, prompting companies to adapt sourcing and production practices in response.

Where Is Demand Growing and Who Are the Key Users?

Demand for moisturizing creams is rising in both mature and emerging personal care markets. Urban consumers with high exposure to pollutants and screen time are seeking hydration-focused skincare to combat skin fatigue and dryness. Men's grooming is becoming a significant contributor, as more men adopt moisturizing products as part of daily skincare. In addition, teenagers and young adults entering skincare early are boosting demand for mild, non-comedogenic moisturizers.

In developing regions, growing middle-class populations and better access to personal care products through e-commerce and organized retail are expanding the consumer base. Professional use in dermatology clinics and cosmetic treatment centers is also contributing to product demand, especially for post-treatment moisturization. Climate-related concerns, such as sun damage and winter dryness, continue to influence seasonal and regional purchase behavior.

What Factors Are Driving Growth In The Moisturizing Creams Market?

Growth in the moisturizing creams market is driven by several factors including heightened consumer focus on skin health, increased product availability through digital channels, and expanding awareness of ingredients and their benefits. Rising interest in personalized skincare and multifunctional products is encouraging innovation in both formulation and delivery. The growing number of dermatologically recommended moisturizers supports market credibility and consumer trust.

Shifts in lifestyle, environmental stressors, and daily skincare routines are prompting consumers to maintain consistent moisturization habits. Clean beauty trends, sustainability preferences, and increasing male participation in skincare are further shaping product development and marketing strategies. As skincare becomes more preventive and ingredient-focused, moisturizing creams remain a key product category supported by both legacy brands and emerging labels worldwide.

Scope Of Study:

The report analyzes the Moisturizing Creams market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments: Category (Premium Category, Mass Category); Type (Face Moisturizer, Body Moisturizer); Distribution Channel (Supermarkets / Hypermarkets, Retail Distribution Channel, Beauty Salon Distribution Channel, Online Distribution Channel, Other Distribution Channels)

Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Key Insights:

  • Market Growth: Understand the significant growth trajectory of the Premium Category segment, which is expected to reach US$12.4 Billion by 2030 with a CAGR of a 7.5%. The Mass Category segment is also set to grow at 4.3% CAGR over the analysis period.
  • Regional Analysis: Gain insights into the U.S. market, estimated at $3.1 Billion in 2024, and China, forecasted to grow at an impressive 10.5% CAGR to reach $3.5 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

  • Detailed Market Analysis: Access a thorough analysis of the Global Moisturizing Creams Market, covering all major geographic regions and market segments.
  • Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
  • Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Moisturizing Creams Market.
  • Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

  • How is the Global Moisturizing Creams Market expected to evolve by 2030?
  • What are the main drivers and restraints affecting the market?
  • Which market segments will grow the most over the forecast period?
  • How will market shares for different regions and segments change by 2030?
  • Who are the leading players in the market, and what are their prospects?

Report Features:

  • Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
  • In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
  • Company Profiles: Coverage of players such as Aveeno (Johnson & Johnson), Beiersdorf AG (Nivea, Eucerin), Bioelements, Borghese, Burt’s Bees and more.
  • Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Some of the 41 companies featured in this Moisturizing Creams market report include:

  • Aveeno (Johnson & Johnson)
  • Beiersdorf AG (Nivea, Eucerin)
  • Bioelements
  • Borghese
  • Burt’s Bees
  • California Baby
  • Chicco
  • Dove (Unilever)
  • Earth Mama Angel Baby
  • Estée Lauder Companies
  • Johnson & Johnson
  • Kate Somerville Skincare
  • La Prairie
  • L`Oréal S.A.
  • Mario Badescu Skin Care
  • Nivea (Beiersdorf brand)
  • Olay (P&G)
  • Origins (Estée Lauder brand)
  • Paula’s Choice
  • Shiseido Company, Limited

This edition integrates the latest global trade and economic shifts as of June 2025 into comprehensive market analysis. Key updates include:

  • Tariff and Trade Impact: Insights into global tariff negotiations across 180+ countries, with analysis of supply chain turbulence, sourcing disruptions, and geographic realignment. Special focus on 2025 as a pivotal year for trade tensions, including updated perspectives on the Trump-era tariffs.
  • Adjusted Forecasts and Analytics: Revised global and regional market forecasts through 2030, incorporating tariff effects, economic uncertainty, and structural changes in globalization. Includes segmentation by product, technology, type, material, distribution channel, application, and end-use, with historical analysis since 2015.
  • Strategic Market Dynamics: Evaluation of revised market prospects, regional outlooks, and key economic indicators such as population and urbanization trends.
  • Innovation & Technology Trends: Latest developments in product and process innovation, emerging technologies, and key industry drivers shaping the competitive landscape.
  • Competitive Intelligence: Updated global market share estimates for 2025, competitive positioning of major players (Strong/Active/Niche/Trivial), and refined focus on leading global brands and core players.
  • Expert Insight & Commentary: Strategic analysis from economists, trade experts, and domain specialists to contextualize market shifts and identify emerging opportunities.
  • Complimentary Update: Buyers receive a free July 2025 update with finalized tariff impacts, new trade agreement effects, revised projections, and expanded country-level coverage.

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • Influencer Market Insights
  • World Market Trajectories
  • Tariff Impact on Global Supply Chain Patterns
  • Moisturizing Creams - Global Key Competitors Percentage Market Share in 2025 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
  • Increasing Focus on Daily Skincare Routines Propels Demand for Moisturizing Creams Across Age Groups
  • Growth in Urban Pollution and Environmental Stressors Drives Adoption of Barrier-Forming Moisturizers
  • Rise in Demand for Natural and Organic Ingredients Strengthens Market for Plant-Based Moisturizing Creams
  • Expansion of Mens Grooming Segment Generates New Opportunities in Male-Oriented Moisturizing Products
  • Growing Awareness of Skin Hydration and Anti-Aging Benefits Spurs Daily Use of Moisturizers
  • Increase in Dermatologist-Recommended Moisturizers for Sensitive Skin Enhances Clinical Segment Growth
  • Rising Preference for Multipurpose Products Drives Formulation of Moisturizers with SPF, Anti-Aging, and Repair Functions
  • E-Commerce Expansion and Direct-to-Consumer Brands Boost Access and Trial of Niche Moisturizer Products
  • Growth in Baby Skincare and Pediatric Dermatology Throws Spotlight on Gentle and Hypoallergenic Moisturizers
  • Technological Innovations in Emulsion and Encapsulation Enhance Product Texture and Efficacy
  • Demand for Lightweight, Non-Greasy Formulations Drives Market in Warm and Humid Climates
4. GLOBAL MARKET PERSPECTIVE
  • TABLE 1: World Moisturizing Creams Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
  • TABLE 2: World Recent Past, Current & Future Analysis for Moisturizing Creams by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 3: World Historic Review for Moisturizing Creams by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 4: World 16-Year Perspective for Moisturizing Creams by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2014, 2025 & 2030
  • TABLE 5: World Recent Past, Current & Future Analysis for Premium Category by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 6: World Historic Review for Premium Category by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 7: World 16-Year Perspective for Premium Category by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 8: World Recent Past, Current & Future Analysis for Mass Category by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 9: World Historic Review for Mass Category by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 10: World 16-Year Perspective for Mass Category by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 11: World Recent Past, Current & Future Analysis for Face Moisturizer by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 12: World Historic Review for Face Moisturizer by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 13: World 16-Year Perspective for Face Moisturizer by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 14: World Recent Past, Current & Future Analysis for Body Moisturizer by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 15: World Historic Review for Body Moisturizer by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 16: World 16-Year Perspective for Body Moisturizer by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 17: World Recent Past, Current & Future Analysis for Supermarkets / Hypermarkets by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 18: World Historic Review for Supermarkets / Hypermarkets by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 19: World 16-Year Perspective for Supermarkets / Hypermarkets by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 20: World Recent Past, Current & Future Analysis for Retail Distribution Channel by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 21: World Historic Review for Retail Distribution Channel by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 22: World 16-Year Perspective for Retail Distribution Channel by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 23: World Recent Past, Current & Future Analysis for Beauty Salon Distribution Channel by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 24: World Historic Review for Beauty Salon Distribution Channel by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 25: World 16-Year Perspective for Beauty Salon Distribution Channel by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 26: World Recent Past, Current & Future Analysis for Online Distribution Channel by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 27: World Historic Review for Online Distribution Channel by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 28: World 16-Year Perspective for Online Distribution Channel by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
  • TABLE 29: World Recent Past, Current & Future Analysis for Other Distribution Channels by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 30: World Historic Review for Other Distribution Channels by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2023 and % CAGR
  • TABLE 31: World 16-Year Perspective for Other Distribution Channels by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2025 & 2030
III. MARKET ANALYSIS
UNITED STATES
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
CANADA
JAPAN
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
CHINA
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
EUROPE
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
FRANCE
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
GERMANY
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
ITALY
UNITED KINGDOM
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
SPAINRUSSIAREST OF EUROPE
ASIA-PACIFIC
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
AUSTRALIA
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2025 (E)
INDIA
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2025 (E)
SOUTH KOREAREST OF ASIA-PACIFIC
LATIN AMERICA
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2025 (E)
ARGENTINABRAZILMEXICOREST OF LATIN AMERICA
MIDDLE EAST
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2025 (E)
IRANISRAELSAUDI ARABIAUNITED ARAB EMIRATESREST OF MIDDLE EAST
AFRICA
  • Moisturizing Creams Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2025 (E)
IV. COMPETITION

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Aveeno (Johnson & Johnson)
  • Beiersdorf AG (Nivea, Eucerin)
  • Bioelements
  • Borghese
  • Burt’s Bees
  • California Baby
  • Chicco
  • Dove (Unilever)
  • Earth Mama Angel Baby
  • Estée Lauder Companies
  • Johnson & Johnson
  • Kate Somerville Skincare
  • La Prairie
  • L`Oréal S.A.
  • Mario Badescu Skin Care
  • Nivea (Beiersdorf brand)
  • Olay (P&G)
  • Origins (Estée Lauder brand)
  • Paula’s Choice
  • Shiseido Company, Limited

Table Information