The Indian cuisine market size is projected to grow at a CAGR of 9.10% between 2025 and 2034, aided by the increasing consumer shift towards healthy diets in the country.
Khichdi is a one-pot meal that is a combination of ghee, rice, and lentils. It is a wholesome dish which incorporates proteins, carbohydrates, good fats, and all the 9 essential amino acids. Turmeric, ginger, cumin, carom seeds, pepper, and asafoetida are some of the most common spices added to khichdi for enhancing its flavours. With the shift towards healthy eating, khichdi is expected to become popular pan-Asia as it facilitates food digestion, regulates blood sugar levels, and resolves respiratory problems. Other dishes such as shahi paneer, biryani, daal bati churma, aloo bharta, and samosas are also expected to gain significant appeal among Asians over the forecast period.
Other players included in the Indian cuisine market report are CURRY & SPICES CO.,LTD. (Namjai), Foodstuffs Own Brands Limited (FOBL), and Unilever (Rajah), among others.
Indian Cuisine Market Growth
The shift towards plant-based food items is expected to sustain the demand for natural and organic meals in Asia. In 2020, nearly 13% of the Asian population was found to be vegan, with a substantial portion of people in countries such as Indonesia (over 40%), Thailand (37%), Hong Kong (27%), and Myanmar (over 30%) expected to switch to a vegetarian diet. 87% of the citizens belonging to ASEAN nations advocate for the implementation of stringent laws against animal testing to promote a safe environment for animals and switch to a more natural diet. This is expected to boost the popularity of Indian cuisines, such as khichdi, across the region, thereby promoting Indian cuisine market expansion.Khichdi is a one-pot meal that is a combination of ghee, rice, and lentils. It is a wholesome dish which incorporates proteins, carbohydrates, good fats, and all the 9 essential amino acids. Turmeric, ginger, cumin, carom seeds, pepper, and asafoetida are some of the most common spices added to khichdi for enhancing its flavours. With the shift towards healthy eating, khichdi is expected to become popular pan-Asia as it facilitates food digestion, regulates blood sugar levels, and resolves respiratory problems. Other dishes such as shahi paneer, biryani, daal bati churma, aloo bharta, and samosas are also expected to gain significant appeal among Asians over the forecast period.
Key Trends and Developments
Rising popularity of Indian cuisines in Russia; soaring appeal for butter chicken; increasing awareness of Ayurveda; and revival of regional tastes are factors impacting the Indian cuisine market development.March 3, 2024
Bombay Brasserie, renowned for its eclectic and authentic Indian dishes, opened its restaurant in Singapore to cater to the increasing population of Indian and Western diaspora in the region.February 15, 2024
Tresind Studio, a modern restaurant serving Indian cuisines in Dubai was ranked at the second place in the list of the 50 Best Restaurants in the Middle East and North Africa 2024.December 23, 2023
Leading Indian chefs opened 10 new restaurants serving unique desi cuisines in Dubai, UAE. This is creating a favourable Indian cuisine market outlook.November 21, 2022
A new Indian dairy restaurant “Ichikdana” was opened in Hillel Street, Jerusalem to cater to the increasing demand for kosher cuisines.Rising popularity of Indian cuisines in Russia
This can be attributed to the deep socio-historic relations between the two countries, and numerous ongoing cultural exchange programs.Soaring appeal for butter chicken
The flavourful taste of butter chicken makes it a popular dish in the Middle East and Africa region. This is leading to the sustained growth of Indian cuisine market revenue.Increasing awareness of ayurveda
Ayurvedic principles are having a positive influence on restaurants’ menus across Asia, while focusing on seasonally inspired dishes and mindful eating.Revival of regional tastes
Popular Indian chefs are exploring the less popular cuisines of states like Odisha, Assam, and Himachal Pradesh, which is leading to the emergence of new flavours and authentic taste of cuisines. This is expected to fuel the Indian cuisine market expansion.Indian Cuisine Market Trends
Butter chicken is typically served with naan, rice pilaf, and salad. It is mainly prepared with ingredients like tomatoes, cream, yoghurt, vegetable oil, garlic, onion, and whole spices. Its flavour has significant regional variations, as different Southeast Asian nations prepare it to use locally sourced ingredients. Butter chicken enjoys great appeal among different countries, including Malaysia, Thailand, Singapore, Vietnam, and Indonesia. Rising consumption of the dish is expected to drive the Indian cuisine market value over the forecast period.India Cuisine Industry Segmentation
The report titled “Indian Cuisine Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:Market Breakup by Product Type:
- Ready to Cook
- Condiments
- Cooking Ingredients
Market Breakup by Application:
- Household
- Food Service
- Processed Food
Market Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Online
- Specialty Stores
- Others
Market Breakup by Region:
- South East Asia
- East Asia
- South Asia
- Central Asia
Indian Cuisine Market Share
Based on region, the market is segmented into Southeast Asia, East Asia, South Asia, and Central Asia. Southeast Asia is projected to dominate the market, representing 19% of the overall market share. Over the forecast period, East Asia is expected to grow rapidly at a CAGR of 10% as the appeal for online retail platforms providing ready-to-cook food products is increasing in the region.Leading Companies in the Indian Cuisine Market
Major companies are focusing on key markets such as Israel for introducing new variety of cuisines. With the rising consumer appeal for kosher restaurants, companies are expanding their presence in Israel, which boasts a high number of vegan eaters. This is expected to favourably shape Indian cuisine market share.Premier Foods Inc.
Premier Foods Inc. was founded in 1975 and is headquartered in Hertforshire, United Kingdom. It is engaged in manufacturing and distributing fast moving consumer goods and grocery items worldwide.Ab World Foods Asia Ltd.
Ab World Foods Asia Ltd. was founded in 2008 and is headquartered in Berkshire, United Kingdom. It is a part of the Associated British Foods (ABF) and is engaged in manufacturing Asian food products enjoying high consumer appeal. As per Indian cuisine market analysis, it has a significant market presence in Poland, Australia, Canada, and Thailand.Passage Foods Pty Ltd.
Passage Foods Pty Ltd. was born of Flavours, an Australian food manufacturing business founded in 2004. The company is engaged in producing a wide range of Italian, Thai, and Moroccan cuisines, with specialisation in making Indian dishes.Unilever
Unilever was founded in 1872 and is headquartered in London, United Kingdom. It is engaged in manufacturing a wide range of food products and refreshments, apart from fast moving consumer goods, beauty products.Other players included in the Indian cuisine market report are CURRY & SPICES CO.,LTD. (Namjai), Foodstuffs Own Brands Limited (FOBL), and Unilever (Rajah), among others.
Table of Contents
1 Executive Summary
2 Market Overview and Stakeholder Insights
3 Economic Summary
4 Country Risk Profiles
5 Indian Cuisine Market in Asia Overview
6 Indian Cuisine Market in Asia by Product Type
7 Indian Cuisine Market in Asia by Application
8 Indian Cuisine Market in Asia by Distribution Channel
9 Indian Cuisine Market in Asia by Region
10 Market Dynamics
14 Competitive Landscape
Companies Mentioned
- Premier Foods Inc. (Sharwood)
- Curry & Spices Co., Ltd. (Namjai)
- Ab World Foods Asia Ltd. (Patak’s)
- Passage Foods Pty Ltd.
- Foodstuffs Own Brands Limited (FOBL)
- Unilever plc (Rajah)
- Others