Social Commerce in Asia-Pacific industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- Social commerce is the process of selling products and services directly through social media platforms such as Facebook, Pinterest, Instagram, etc. The entire shopping experience right from product discovery, selection and checkout takes place directly on the social media.
- The Asia Pacific social commerce market recorded revenues of $899.17 billion in 2024, representing a compound annual growth rate (CAGR) of 25.7% between 2019 and 2024.
- The apparel segment accounted for the market's largest proportion in 2024, with total revenues of $362.85 billion, equivalent to 40.4% of the market's overall value.
- Asia-Pacific accounted for the largest share of 74.8% of the global social commerce market in 2024.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the social commerce market in Asia-Pacific
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the social commerce market in Asia-Pacific
- Leading company profiles reveal details of key social commerce market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Asia-Pacific social commerce market with five year forecasts by both value and volume
Reasons to Buy
- What was the size of the Asia-Pacific social commerce market by value in 2024?
- What will be the size of the Asia-Pacific social commerce market in 2029?
- What factors are affecting the strength of competition in the Asia-Pacific social commerce market?
- How has the market performed over the last five years?
- Who are the top competitors in Asia-Pacific's social commerce market?
Table of Contents
1 Executive Summary
2 Market Overview
3 Market Data
4 Market Segmentation
5 Market Outlook
6 Five Forces Analysis
7 Competitive Landscape
8 Company Profiles
9 Macroeconomic Indicators
10 Appendix
List of Tables
List of Figures
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Meta Platforms Inc
- Tencent Holdings Ltd
- Xiaohongshu
- TikTok Inc
