The money manager budget planner market size is expected to see rapid growth in the next few years. It will grow to $3.68 billion in 2030 at a compound annual growth rate (CAGR) of 12.8%. The growth in the forecast period can be attributed to growing demand for ai-driven financial insights, increasing adoption of personalized finance dashboards, rising focus on long-term savings planning, expansion of digital-first financial ecosystems, growing integration with banking and payment platforms. Major trends in the forecast period include increasing adoption of integrated budget tracking platforms, rising demand for visual financial analytics, growing preference for mobile-first money management tools, expansion of automated expense categorization, enhanced focus on personal financial awareness.
The growing global transition toward digital finance is expected to drive the expansion of the money manager budget planner market. Digital finance involves integrating financial services with digital technologies, allowing users to access and manage financial activities through electronic platforms. This shift is accelerating due to rising internet penetration and smartphone adoption, which provide individuals - especially in remote or underserved areas - with greater access to financial tools and services. Money manager budget planners facilitate this digital finance trend by centralizing real-time tracking of income, spending, and savings, automating budgeting, and offering mobile access to enable smarter decision-making through visual insights and simplified planning. For example, in January 2024, the European Central Bank reported that contactless card payments in Germany increased by 24.3% to 20.9 billion in the first half of 2023 compared to the same period in 2022, with the total transaction value rising by 25.9% to $545.27 billion. Hence, the rising global adoption of digital finance is propelling growth in the money manager budget planner market.
Leading companies in the money manager budget planner market are developing sophisticated personal financial management platforms that enhance budgeting and decision-making through automation and personalized recommendations. These platforms enable users to organize and monitor income, expenses, savings, and investments in one place, supporting budgeting, goal tracking, real-time insights, and alerts to encourage better financial decisions. For instance, in July 2024, India-based fintech company CRED launched CRED Money, which offers a unified view of balances, transactions, and spending patterns across bank accounts, converting data into actionable insights. Users can analyze spending by merchant or category to better understand their financial behavior. The platform operates on India’s account aggregator (AA) framework, allowing consumers to securely and encryptedly share bank account information between authorized organizations, empowering citizens with control over their data as part of India’s digital public infrastructure.
In August 2023, Sweden-based open banking platform Tink partnered with Ireland’s An Post to provide free money management services to all customers across Ireland. This partnership aims to improve financial well-being by delivering tools for budgeting, expense tracking, and financial insights powered by open banking technology. An Post offers money management solutions that assist users in monitoring spending, setting budgets, and managing finances effectively.
Major companies operating in the money manager budget planner market are SoFi Technologies Inc., Ramsey Solutions LLC, Plum Fintech Ltd., Cleo AI Ltd., ET Money, Albert Corporation, Monese Ltd., Monarch Money Inc., Emma Technologies Ltd., Toshl Inc., SPENDEE a.s., PocketSmith Ltd., BudgetBakers s.r.o., Money Lover, PocketGuard Inc., CountAbout Corporation, The Infinite Kind Ltd., IGG Software Inc., Buxfer Inc., Tiller Money Inc., Lunchbag Labs Inc.
North America was the largest region in the money manager budget planner market in 2025. The regions covered in the money manager budget planner market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the money manager budget planner market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The money manager budget planner market consists of revenues earned by entities by providing services such as expense tracking, income management, bill reminders and payment tracking, and savings goal setting. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Money Manager Budget Planner Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses money manager budget planner market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for money manager budget planner? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The money manager budget planner market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Product Type: Mobile Apps; Desktop Software; Web-Based Tools2) By Distribution Channel: Online Stores; Retail Stores
3) By Application: Personal Use; Business Use
4) By End-User: Individuals; Small and Medium Enterprises; Large Enterprises
Subsegments:
1) By Mobile Apps: Personal Finance Apps; Expense Trackers; Budgeting Apps; Investment Monitoring Apps2) By Desktop Software: Comprehensive Financial Suites; Tax Management Tools; Wealth Management Software; Accounting Software
3) By Web-Based Tools: Online Budget Planners; Cloud-Based Investment Trackers; Subscription-Based Financial Dashboards; Bill Management Platforms
Companies Mentioned: SoFi Technologies Inc.; Ramsey Solutions LLC; Plum Fintech Ltd.; Cleo AI Ltd.; ET Money; Albert Corporation; Monese Ltd.; Monarch Money Inc.; Emma Technologies Ltd.; Toshl Inc.; SPENDEE a.s.; PocketSmith Ltd.; BudgetBakers s.r.o.; Money Lover; PocketGuard Inc.; CountAbout Corporation; the Infinite Kind Ltd.; IGG Software Inc.; Buxfer Inc.; Tiller Money Inc.; Lunchbag Labs Inc.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Money Manager Budget Planner market report include:- SoFi Technologies Inc.
- Ramsey Solutions LLC
- Plum Fintech Ltd.
- Cleo AI Ltd.
- ET Money
- Albert Corporation
- Monese Ltd.
- Monarch Money Inc.
- Emma Technologies Ltd.
- Toshl Inc.
- SPENDEE a.s.
- PocketSmith Ltd.
- BudgetBakers s.r.o.
- Money Lover
- PocketGuard Inc.
- CountAbout Corporation
- The Infinite Kind Ltd.
- IGG Software Inc.
- Buxfer Inc.
- Tiller Money Inc.
- Lunchbag Labs Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 2.27 Billion |
| Forecasted Market Value ( USD | $ 3.68 Billion |
| Compound Annual Growth Rate | 12.8% |
| Regions Covered | Global |
| No. of Companies Mentioned | 22 |


