The micro investing platform market size is expected to see rapid growth in the next few years. It will grow to $2.2 billion in 2030 at a compound annual growth rate (CAGR) of 18.9%. The growth in the forecast period can be attributed to increasing adoption among young and first-time investors, rising demand for personalized investment recommendations, expansion of cloud-based fintech platforms, growing integration with digital wallets, increasing regulatory support for fintech innovation. Major trends in the forecast period include increasing adoption of fractional investing models, rising use of ai-driven robo-advisory tools, growing integration of round-up investment features, expansion of mobile-first investment platforms, enhanced focus on financial literacy tools.
The increasing penetration of smartphones is expected to drive the growth of the micro investing platform market in the coming years. Smartphones are handheld electronic devices that combine mobile communication with advanced computing capabilities. The rise in smartphone penetration is largely driven by improved internet accessibility, as affordable and widely available mobile data, particularly in emerging markets, enables more people to remain connected and access digital services. Smartphones facilitate convenient, on-the-go access to micro-investment platforms, allowing users to track and manage portfolios, receive real-time notifications, and execute instant transactions with minimal effort. For example, in November 2024, the Global System for Mobile Communications Association, a UK-based non-profit organization representing mobile network operators, reported that smartphone connections worldwide reached 4.3 billion in 2023, accounting for around 54% of all mobile connections, with the total projected to increase to 6.3 billion by 2030. Additionally, by 2025, the UK population is expected to reach 68.3 million, with approximately 95% or about 65 million people owning smartphones. Consequently, the growing penetration of smartphones is fueling the expansion of the micro investing platform market.
Key players in the micro investing platform market are leveraging technological advances such as robo-advisory platforms to improve portfolio personalization, investment automation, and overall user experience. Robo-advisory platforms use algorithms and artificial intelligence to provide automated, cost-effective investment advice and portfolio management with minimal human involvement. For instance, in May 2024, FutureMoney, a US-based financial platform provider, launched a micro-investing app designed to help families build generational wealth. These apps typically enable fractional share investing, allowing users to invest small amounts without purchasing full shares. They often feature round-up options that automatically invest spare change from everyday purchases, along with automated recurring contributions to gradually build savings.
In February 2024, CRED Private Limited, an India-based fintech company, acquired Kuvera Money Private Limited for an undisclosed amount. Through this acquisition, CRED aims to enhance its wealth management offerings by incorporating Kuvera’s direct mutual fund and investment advisory services into its platform, thus providing users with a more comprehensive range of financial products. Kuvera Money Private Limited is an India-based provider of direct mutual fund investments and micro-investing platforms.
Major companies operating in the micro investing platform market are Interactive Brokers LLC, SoFi Technologies Inc., Robinhood Markets Inc., State Street Global Advisors, Webull Financial LLC, Wealthsimple Inc., Acorns Grow Incorporated, M1 Finance, Public.com, Greenlight Financial Technology Inc., CommSec Pocket, Betterment LLC, Moneybox Limited, Nutmeg Saving and Investment Limited, Stash Financial Inc., Sharesies Limited, Raiz Invest Limited, Wealthify Limited, Wombat Invest Ltd, Pearler Investments Pty Ltd.
North America was the largest region in the micro investing platform market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the micro investing platform market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the micro investing platform market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The micro investing platform market consists of revenues earned by entities by providing services such as fractional share investing, round-up investments, recurring deposits, cash management accounts, and tax-loss harvesting. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Micro Investing Platform Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses micro investing platform market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for micro investing platform? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The micro investing platform market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Types: Web-Based Micro-Investing Platform; Mobile-Based Micro-Investing Platform2) By Component: Software; Services
3) By Deployment Mode: on-Premises; Cloud
4) By Application: Robo-Advisory; Portfolio Management; Financial Planning; Other Applications
5) By End-User: Individual Investors; Financial Institutions; Wealth Management Firms; Other End-Users
Subsegments:
1) By Web-Based Micro-Investing Platform: Online Brokerage Integration; Automated Investment Services; Real-Time Portfolio Tracking; Web-Based Robo-Advisors; Educational Investment Portals2) By Mobile-Based Micro-Investing Platform: Smartphone Investment Applications; Mobile Robo-Advisory Services; Round-Up Investment Features; Mobile Wallet Integration; Push Notification Investment Alerts
Companies Mentioned: Interactive Brokers LLC; SoFi Technologies Inc.; Robinhood Markets Inc.; State Street Global Advisors; Webull Financial LLC; Wealthsimple Inc.; Acorns Grow Incorporated; M1 Finance; Public.com; Greenlight Financial Technology Inc.; CommSec Pocket; Betterment LLC; Moneybox Limited; Nutmeg Saving and Investment Limited; Stash Financial Inc.; Sharesies Limited; Raiz Invest Limited; Wealthify Limited; Wombat Invest Ltd; Pearler Investments Pty Ltd.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Micro Investing Platform market report include:- Interactive Brokers LLC
- SoFi Technologies Inc.
- Robinhood Markets Inc.
- State Street Global Advisors
- Webull Financial LLC
- Wealthsimple Inc.
- Acorns Grow Incorporated
- M1 Finance
- Public.com
- Greenlight Financial Technology Inc.
- CommSec Pocket
- Betterment LLC
- Moneybox Limited
- Nutmeg Saving and Investment Limited
- Stash Financial Inc.
- Sharesies Limited
- Raiz Invest Limited
- Wealthify Limited
- Wombat Invest Ltd
- Pearler Investments Pty Ltd.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 1.1 Billion |
| Forecasted Market Value ( USD | $ 2.2 Billion |
| Compound Annual Growth Rate | 18.9% |
| Regions Covered | Global |
| No. of Companies Mentioned | 21 |


