The China market dominated the Asia Pacific Precision Nutrition Market by country in 2024, and is expected to continue to be a dominant market till 2032; thereby, achieving a market value of USD 1.06 billion by 2032. The Japan market is registering a CAGR of 15.8% during 2025-2032. Additionally, the India market is expected to showcase a CAGR of 17.3% during 2025-2032. The China and Japan led the Asia Pacific Precision Nutrition Market by Country with a market share of 26.4% and 18.9% in 2024.
The precision nutrition market in the Asia-Pacific region has grown thanks to a mix of proactive policies, the use of clinical-grade devices, and national digital health infrastructures. Singapore uses RIE2025 and "30 by 30" to connect nutrition innovation to food security. Australia uses My Health Record to connect nutrition advice to healthcare data flows. India has made nutrition monitoring and health-data interoperability a part of the lives of everyone through FSSAI's Eat Right campaign, POSHAN Abhiyaan, and the Ayushman Bharat Digital Mission. Japan, Australia, and Korea all approved and paid for clinical devices like continuous glucose monitors (CGMs), which made real-time dietary feedback widely available. These foundations changed the region from wellness apps for consumers to nutrition services that are based on evidence and work with other systems.
Key trends show that personal nutrition is becoming more medicalized, with CGMs and biosensors becoming part of clinical workflows and reimbursement pathways. Another driver is policy-anchored scale, which is when national prevention and food security agendas make it possible for precision services to happen. Platformization is what makes commercialization possible. Super-apps, hospitals, and health platforms all use biosensors, data, and coaching in their daily digital lives. Top players use strategies like regulatory beachheads, institutional partnerships, and policy-aligned innovation portfolios. They also tailor their advice to fit different cultures. Competition is different in different markets. For example, Japan, Australia, and Korea have advanced systems that are led by devices and reimbursements. On the other hand, India has a lot of people and its markets depend on how well they work with public programs. To be successful, you need to follow the rules, be able to work with other systems, and show that it works.
Application Outlook
Based on Application, the market is segmented into Weight Management, Disease Management, General Health & Wellness, and Sports Nutrition. The Weight Management market segment dominated the Singapore Precision Nutrition Market by Application is expected to grow at a CAGR of 17.5 % during the forecast period thereby continuing its dominance until 2032. Also, The General Health & Wellness market is anticipated to grow as a CAGR of 19.5 % during the forecast period during 2025-2032.End Use Outlook
Based on End Use, the market is segmented into Healthcare Providers, Direct-to-Consumers, Dietary Supplement Manufacturers, Fitness & Wellness Companies, Research Institutes, and Other End Use. Among various Japan Precision Nutrition Market by End Use; The Healthcare Providers market achieved a market size of USD $72.9 Million in 2024 and is expected to grow at a CAGR of 14.7 % during the forecast period. The Research Institutes market is predicted to experience a CAGR of 16.4% throughout the forecast period from (2025 - 2032).Country Outlook
The precision nutrition market in China is growing thanks to the Healthy China 2030 policies and strict NMPA rules that set quality standards for medical devices and e-commerce distribution. The rising rates of obesity and diabetes, along with a strong digital infrastructure, are driving up the demand for cheap, evidence-based dietary solutions. Some trends are making continuous glucose monitoring more common, using AI to plan meals, and teaming up with super-apps to reach more customers. Competition is broken up, with big companies using their knowledge of regulations and small businesses changing their products to fit local tastes. To be successful, you need to follow the rules, fit in with the culture, and be able to easily integrate into China's main digital ecosystems.List of Key Companies Profiled
- Viome Life Sciences, Inc.
- ZOE Limited
- Lifenome Inc.
- Precision Nutrition Inc.
- Prenetics Global Limited
- Decodify Me LLC (SelfDecode)
- 23ANDME HOLDING CO.
- Genesis Healthcare Co.
- AMILI Pte Ltd
- Xcode Life
Market Report Segmentation
By Technology
- Genomics
- Metabolomics
- Proteomics
- Transcriptomics
- Other Technology
By End Use
- Healthcare Providers
- Direct-to-Consumers
- Dietary Supplement Manufacturers
- Fitness & Wellness Companies
- Research Institutes
- Other End Use
By Service Type
- Personalized Plans & Subscription Services
- Genomics & Multi-Omics Analysis Services
- Digital Platforms & Solutions
- Consultation Services
- Institutional & Wellness Programs
By Application
- Weight Management
- Disease Management
- General Health & Wellness
- Sports Nutrition
By Country
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
Table of Contents
Companies Mentioned
- Viome Life Sciences, Inc.
- ZOE Limited
- Lifenome Inc.
- Precision Nutrition Inc.
- Prenetics Global Limited
- Decodify Me LLC (SelfDecode)
- 23ANDME HOLDING CO.
- Genesis Healthcare Co.
- AMILI Pte Ltd
- Xcode Life