Artificial Intelligence (AI)-Generated Influencer Script Market Report 2026

The artificial intelligence (AI)-generated influencer script market size has grown exponentially in recent years. It will grow from $1.48 billion in 2025 to $1.86 billion in 2026 at a compound annual growth rate (CAGR) of 25.5%. The growth in the historic period can be attributed to adoption of ai content tools, growing influencer marketing budgets, early social media platform integrations, increasing demand for personalized content, rise of virtual influencers.

The artificial intelligence (AI)-generated influencer script market size is expected to see exponential growth in the next few years. It will grow to $4.57 billion in 2030 at a compound annual growth rate (CAGR) of 25.2%. The growth in the forecast period can be attributed to expansion of multi-platform marketing, integration with immersive technologies, development of automated analytics tools, adoption of subscription-based content services, growth in influencer-focused enterprise solutions. Major trends in the forecast period include personalized ai script generation, real-time audience engagement analytics, multi-platform content automation, influencer brand consistency tools, virtual influencer expansion.

The increasing adoption of digital marketing is expected to drive the growth of the artificial intelligence (AI)-generated influencer script market in the coming years. Digital marketing refers to the promotion of products, brands, or services through digital channels such as social media, search engines, and online platforms. Its growth is driven by the expanding online presence of businesses aiming to enhance brand engagement and customer reach. AI-generated influencer scripts support digital marketing by enabling brands to produce personalized, engaging, and scalable content, improving audience targeting, campaign consistency, and overall marketing efficiency. For example, in June 2024, according to Eurostat, the Luxembourg-based statistical office of the European Union, 60.9 percent of enterprises in the EU used at least one type of social media in 2023. Therefore, the rising adoption of digital marketing is contributing to the growth of the AI-generated influencer script market.

Key companies operating in the AI-generated influencer script market are focusing on technological advancements such as generative pre-trained transformer (GPT)-powered script generation to enhance automation, creativity, and content scalability. GPT-powered script generation is an advanced language modeling technology that leverages deep learning and natural language processing (NLP) to interpret human input and produce contextually relevant, human-like text outputs. For instance, in February 2024, Pictory, a United States-based AI video creation platform, launched Custom Pictory GPT, a GPT-powered script generation tool designed to convert user ideas or prompts into complete video scripts and automatically produce ready-to-publish videos. The platform features AI-driven script-to-video conversion, automated voiceover and scene selection, and real-time content editing. Custom Pictory GPT enhances content creation efficiency, scalability, and brand storytelling consistency, enabling creators and marketers to quickly generate high-quality influencer-style videos tailored to different audiences and platforms.

In April 2025, HeyGen, a United States-based provider of AI-driven video creation and personalization solutions, partnered with HubSpot to enable marketers and sales teams to automatically generate personalized, AI-powered videos within HubSpot workflows using customer data from its customer relationship management (CRM) platform. Through this partnership, HeyGen aims to expand its presence in the rapidly growing AI-driven content automation space by leveraging HubSpot’s marketing automation and CRM capabilities to scale personalized video production, streamline content-to-campaign workflows, and enhance audience engagement and conversion across digital channels. HubSpot is a United States-based developer of marketing, sales, and customer service software that provides CRM-driven automation and analytics solutions for businesses.

Major companies operating in the artificial intelligence (AI)-generated influencer script market are Pepper Content Pvt. Ltd., Synthesia Limited, Anyword Ltd., HeyGen Inc., Jasper AI Inc., InVideo Inc., Descript Inc., CopyAI Inc., Writesonic Inc., VEED Limited, Colossyan Ltd., Pictory Inc., Scalenut Technologies Pvt. Ltd., Creatify AI Inc., Predis.ai Technologies Pvt. Ltd., Yarnit Innovations Pvt. Ltd., BIGVU Inc., Quso AI Inc., Mootion SAS, Lately AI Inc., Ocoya Ltd., Simplified Technologies Inc.

North America was the largest region in the artificial intelligence (AI)-generated influencer script market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the artificial intelligence (AI)-generated influencer script market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the artificial intelligence (AI)-generated influencer script market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The artificial intelligence (AI)-generated influencer script market consists of revenues earned by entities by providing services such as campaign management services, influencer collaboration services, content localization services, data analytics services, creative direction services, and audience engagement optimization services. The market value includes the value of related goods sold by the service provider or included within the service offering. The artificial intelligence (AI)-generated influencer script market also includes sales of natural language generation tools, AI video editing software, digital avatar creation platforms, emotion recognition systems, performance analytics dashboards, and social media content scheduling tools. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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