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Fish and Seafood in Poland

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    Report

  • 16 Pages
  • January 2026
  • Region: Poland
  • Euromonitor International
  • ID: 6223398
Volume sales of fish and seafood in Poland rose in 2025, with value sales also increasing as unit prices reflected higher production and operating costs. Demand remained supported by broad availability across price tiers, with Alaskan pollock, herring and mackerel leading among marine species and carp and trout prominent in freshwater.

This Fish and Seafood in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2021-2025, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market - be they new product developments, consumption patterns and distribution data. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Crustaceans, Fish, Molluscs and Cephalopods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Fish and Seafood market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Cooking habits and health priorities bolster fish and seafood
INDUSTRY PERFORMANCE
  • Solid volume and value growth for fish and seafood in Poland
  • Polish consumers remain highly price sensitive but health-aware
WHAT’S NEXT?
  • Further growth forecast for fish and seafood in Poland
  • Summary 1 Major Processors of Fish and Seafood 2025
CATEGORY DATA
  • Table 1 Total Sales of Fish and Seafood by Category: Total Volume 2020-2025
  • Table 2 Total Sales of Fish and Seafood by Category: % Total Volume Growth 2020-2025
  • Table 3 Retail Sales of Fish and Seafood by Category: Volume 2020-2025
  • Table 4 Retail Sales of Fish and Seafood by Category: % Volume Growth 2020-2025
  • Table 5 Retail Sales of Fish and Seafood by Category: Value 2020-2025
  • Table 6 Retail Sales of Fish and Seafood by Category: % Value Growth 2020-2025
  • Table 7 Retail Sales of Fish and Seafood by Packaged vs Unpackaged: % Volume 2020-2025
  • Table 8 Forecast Total Sales of Fish and Seafood by Category: Total Volume 2025-2030
  • Table 9 Forecast Total Sales of Fish and Seafood by Category: % Total Volume Growth 2025-2030
  • Table 10 Forecast Retail Sales of Fish and Seafood by Category: Volume 2025-2030
  • Table 11 Forecast Retail Sales of Fish and Seafood by Category: % Volume Growth 2025-2030
  • Table 12 Forecast Retail Sales of Fish and Seafood by Category: Value 2025-2030
  • Table 13 Forecast Retail Sales of Fish and Seafood by Category: % Value Growth 2025-2030
COUNTRY REPORTSFRESH FOOD IN POLAND
EXECUTIVE SUMMARY
  • Home cooking lifts fresh food volumes as value shapes purchasing patterns
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Cost remains key concern
  • Consumers shift away from ultra-processed foods
WHAT’S NEXT?
  • Rising production costs will see sustained consumer price sensitivity
  • Accelerated shift away from ultra-processed foods
CHANNELS
  • Discounters and supermarkets lead retail distribution through favourable pricing
  • E-commerce sees fastest expansion though older Poles remain wary
MARKET DATA
  • Table 14 Total Sales of Fresh Food by Category: Total Volume 2020-2025
  • Table 15 Total Sales of Fresh Food by Category: % Total Volume Growth 2020-2025
  • Table 16 Retail Sales of Fresh Food by Category: Volume 2020-2025
  • Table 17 Retail Sales of Fresh Food by Category: % Volume Growth 2020-2025
  • Table 18 Retail Sales of Fresh Food by Category: Value 2020-2025
  • Table 19 Retail Sales of Fresh Food by Category: % Value Growth 2020-2025
  • Table 20 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2020-2025
  • Table 21 Retail Distribution of Fresh Food by Format: % Volume 2020-2025
  • Table 22 Forecast Total Sales of Fresh Food by Category: Total Volume 2025-2030
  • Table 23 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2025-2030
  • Table 24 Forecast Retail Sales of Fresh Food by Category: Volume 2025-2030
  • Table 25 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2025-2030
  • Table 26 Forecast Retail Sales of Fresh Food by Category: Value 2025-2030
  • Table 27 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2025-2030
COUNTRY REPORTS
SOURCES
  • Summary 2 Research Sources