Fresh Food in Poland

Fresh food volume sales increased in Poland in 2025 as households cooked at home more often to manage budgets, supporting demand for staples such as vegetables, fruits and meat. Price sensitivity remained high even as inflation eased, keeping discounters the leading channel as frequent promotions reinforced their role in weekly shopping. A parallel shift away from ultra-processed foods supported fresh ingredient choices, although convenience continued to favour frozen options in some cases.

This Fresh Food in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2021-2025, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market - be they new product developments, consumption patterns and distribution data. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Eggs, Fish and Seafood, Fruits, Meat, Nuts, Pulses, Starchy Roots, Sugar and Sweeteners, Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Fresh Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.