This report offers an overview of the apparel market in China, including macroeconomic analysis, market forecasts to 2030, consumer insights, market shares, and analysis on local brands.
The value apparel market is expected to outperform the total apparel market as consumers remain price-sensitive amid ongoing macroeconomic uncertainty and elevated living costs. Shoppers are increasingly prioritizing affordability in discretionary spending, driving stronger demand for low-priced clothing.
The value apparel market is expected to outperform the total apparel market as consumers remain price-sensitive amid ongoing macroeconomic uncertainty and elevated living costs. Shoppers are increasingly prioritizing affordability in discretionary spending, driving stronger demand for low-priced clothing.
Report Scope
- China’s economy grew solidly in 2025, with real GDP per capita rising 5.2% driven by exports, but is set to slow as weak consumer demand, property challenges, and softer global conditions weigh on growth. Inflation remains very low but is expected to gradually recover, with persistent deflationary pressures likely to drive continued discounting and subdued sales momentum.
Reasons to Buy
- Gain an overview of the China apparel market sizes and growths to 2029
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of inflation on the China apparel market
- Understand who the main competitors are in the China apparel market with market share figures
Table of Contents
- Executive Summary
- Country Overview
- Apparel Market to 2030
- Consumer Insights
- Competitive Landscape
- Methodology & Contacts
- Real GDP per capita (CNY) and annual growth (%)
- Chinese Apparel Market Growth (%), 2025e-2030f
- Chinese consumers’ level of concern about the impact of cost-of-living crisis on their long-term financial situation
- Real GDP per capita (CNY) and annual growth (%)
- Population (bn) and annual growth (%)
- China Apparel Market Value, 2020-2030 (CNY bn) with Annual Growth (%)
- Price Position Shares within the Chinese Apparel Market (%) 2020, 2025 & 2030
- China Online Apparel Market (CNY, bn) 2020-2030 and Online Penetration (%)
- Category Shares within the Chinese Apparel Market (%) 2020, 2023 & 2030
- Chinese consumers’ level of concern about the impact of cost-of-living crisis on their long-term financial situation
- How Chinese consumers are coping with rising prices in general
- How Chinese consumers are changing their shopping behaviour for clothing & footwear
- Percentage of Chinese consumers that class the below features as essential when making general purchases
- Top 10 China Apparel Brands by Market Share (%) 2024 & 2025e with Change in Share 2024-2025 (ppts)
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Bosideng
- Anta
- Nike
- Li-Ning
- Xtep
