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Bottled Water in Portugal

  • ID: 63834
  • Report
  • December 2019
  • Region: Portugal
  • 26 pages
  • Euromonitor International
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Bottled water continued to show momentum in 2019, although volume growth decelerated in 2019 compared to the previous year. Value growth of bottled water overall was also slightly lower than growth in 2018; however, it continued to be very strong, with functional and flavoured bottled water showing particularly strong growth as players in those categories responded to the demand for differentiation and premiumisation by offering more new launches.

The author's Bottled Water in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bottled Water market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Bottled Water in Portugal

List of Contents and Tables
Headlines
Prospects
Bottled Water Retains Growth Momentum With Ongoing Boost From Health and Wellness Trend and Interest Generated by Flavoured/functional Water
New Launches and Marketing Promotion Reinvigorate Functional Bottled Water, As Demand for Flavoured/functional Products Flourishes
Hot Weather and High Tourist Numbers Continue To Help the Category Command High Growth Despite the Season
Competitive Landscape
Scc's Acquisition of Castello Bottled Water Brand Should Help Solidify Its Current Leading Position
Trend Towards Premiumisation Is Reflected in Branded As Well As in Private Label Bottled Water
Earth Water Project Promotes Use of Carton Packaging To Support More Sustainable Production and Consumption of Bottled Water
Category Data
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2014-2019
Table 2 Off-trade Sales of Bottled Water by Category: Value 2014-2019
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2014-2019
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2015-2019
Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2016-2019
Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2015-2019
Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2016-2019
Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2019-2024
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2019-2024
Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2019-2024
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2019-2024
Executive Summary
Strong Player Focus on Adding Value, Especially Functional Benefits, Helps Drive Growth of Soft Drinks in 2019
After Players Adjust To Sugar Tax Changes Without Yet Significant Further Impact, Government Imposes Restrictions on Marketing and Advertising
Within the Highly Fragmented and Competitive Soft Drinks Market, Private Label Struggles To Overcome Advantages of Branded Players
Product Developments Characterised by A Focus on Responding To Health and Wellness Trends
Strong Economy, Tourism and Players' Focus on Providing Healthier Soft Drinks Are Expected To Drive Value Growth Over the Forecast Period
Market Data
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
Table 31 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2014-2019
Table 32 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2014-2019
Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 43 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 44 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Appendix
Fountain Sales in Portugal
Sources
Summary 1 Research Sources
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