Travel in Spain

  • ID: 64078
  • Report
  • Region: Europe, Spain
  • 47 Pages
  • Euromonitor International
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FEATURED COMPANIES

  • Advent International
  • Barceló, Grupo
  • Hertz
  • Parques Reunidos SA
  • Sol Meliá SA
  • Viajes Eroski
  • MORE
Travel and tourism in Spain continued to set records in 2018. The country confirmed its position as the second most visited country after France. The complex political situation in Catalonia and the terrorist attacks in Barcelona and Cambrils in August 2017 had a minimal effect on the flow of tourists to the country. Sustained macroeconomic stability and the continuous decline in the unemployment rate positively affected the travel prospects of the population.

The publisher's Travel in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Activities (Destination), Lodging, Online Travel Sales and Intermediaries, Tourism Flows, Travel Modes, Traveller Profiles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Travel market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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FEATURED COMPANIES

  • Advent International
  • Barceló, Grupo
  • Hertz
  • Parques Reunidos SA
  • Sol Meliá SA
  • Viajes Eroski
  • MORE
TRAVEL IN SPAIN

Executive Summary
Spain Is the Second Most Visited Country Worldwide
Online and Mobile Sales Gain Popularity
Low-cost Carriers Continues To Grow
Car Rental Companies Expand Their Services
Growth Could Be Negatively Impacted by Various Factors
SWOT
Summary 1 Destination Spain: SWOT

Market Data
Table 1 Annual Leave: Volume 2013-2018
Table 2 Travellers by Age: Number of People 2013-2018
Table 3 Seasonality: Number of People 2013-2018
Table 4 Leisure Outbound Demographics: Number of Trips 2013-2018
Table 5 Other Transport Sales: Value 2013-2018
Table 6 Other Transport Online Sales: Value 2013-2018
Table 7 Forecast Other Transport Sales: Value 2018-2023
Table 8 Forecast Other Transport Online Sales: Value 2018-2023
Table 9 Activities: Value 2013-2018
Table 10 Forecast Activities: Value 2018-2023
Sources
Summary 2 Research Sources
Headlines
Prospects
Spain Confirms Its Position As the Second Most Popular Destination
Diversification and Infrastructure Improvements To Underpin Success
Economic Growth and Rising Purchasing Power Support Outbound Growth

Category Data
Table 11 Inbound Arrivals: Number of Trips 2013-2018
Table 12 Inbound Arrivals by Country: Number of Trips 2013-2018
Table 13 Inbound City Arrivals 2013-2018
Table 14 Inbound Receipts: Value 2013-2018
Table 15 Leisure Inbound Demographics: Number of Trips 2013-2018
Table 16 Forecast Inbound Arrivals: Number of Trips 2018-2023
Table 17 Forecast Inbound Arrivals by Country: Number of Trips 2018-2023
Table 18 Forecast Inbound Receipts: Value 2018-2023
Table 19 Domestic Trips by Destination: Number of Trips 2013-2018
Table 20 Domestic Business Trips by Travel Mode: Number of Trips 2013-2018
Table 21 Domestic Leisure Trips by Travel Mode: Number of Trips 2013-2018
Table 22 Domestic Expenditure: Value 2013-2018
Table 23 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2018-2023
Table 24 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2018-2023
Table 25 Forecast Domestic Expenditure: Value 2018-2023
Table 26 Outbound Departures: Number of Trips 2013-2018
Table 27 Outbound Departures by Destination: Number of Trips 2013-2018
Table 28 Outbound Expenditure: Value 2013-2018
Table 29 Forecast Outbound Departures: Number of Trips 2018-2023
Table 30 Forecast Outbound Departures by Destination: Number of Trips 2018-2023
Table 31 Forecast Outbound Expenditure: Value 2018-2023
Headlines
Prospects
Low-cost Airlines Expand To Cover Long Haul Destinations
A Growing Number of Spaniards Are Choosing To Fly
Online Sales and Innovative Services for Passengers Are Set To Grow

Category Data
Table 32 Airlines Sales: Value 2013-2018
Table 33 Airlines Online Sales: Value 2013-2018
Table 34 Airlines: Passengers Carried 2013-2018
Table 35 Airlines NBO Company Shares: % Value 2014-2018
Table 36 Charter Airlines Brands by Key Performance Indicators 2018
Table 37 Low Cost Carriers Airlines Brands by Key Performance Indicators 2018
Table 38 Scheduled Airlines Brands by Key Performance Indicators 2018
Table 39 Forecast Airlines Sales: Value 2018-2023
Table 40 Forecast Airlines Online Sales: Value 2018-2023
Headlines
Prospects
Car Rental Companies To Offer More Car Sharing Options
the Search for Low Prices Will Push Consumers Towards Car Sharing
"green" Cars Will Dominate Fleet Expansion and Customer Choice

Category Data
Table 41 Car Rental Sales: Value 2013-2018
Table 42 Car Rental Online Sales: Value 2013-2018
Table 43 Structure of Car Rental Market 2013-2018
Table 44 Car Rental NBO Company Shares: % Value 2014-2018
Table 45 Car Rental Brands by Key Performance Indicators 2018
Table 46 Forecast Car Rental Sales: Value 2018-2023
Table 47 Forecast Car Rental Online Sales: Value 2018-2023
Headlines
Prospects
the "bleisure" Trend Gains Strength, Positively Impacting City Tourism
the Sharing Economy and Short-term Rentals Will Transform Lodging
Technological Developments and Sustainability Initiatives

Category Data
Table 48 Lodging Sales: Value 2013-2018
Table 49 Lodging Online Sales: Value 2013-2018
Table 50 Hotels Sales: Value 2013-2018
Table 51 Hotels Online Sales: Value 2013-2018
Table 52 Other Lodging Sales: Value 2013-2018
Table 53 Other Lodging Online Sales: Value 2013-2018
Table 54 Lodging Outlets: Units 2013-2018
Table 55 Lodging: Number of Rooms 2013-2018
Table 56 Lodging by Incoming vs Domestic: % Value 2013-2018
Table 57 Hotels NBO Company Shares: % Value 2014-2018
Table 58 Hotel Brands by Key Performance Indicators 2018
Table 59 Forecast Lodging Sales: Value 2018-2023
Table 60 Forecast Lodging Online Sales: Value 2018-2023
Table 61 Forecast Hotels Sales: Value 2018-2023
Table 62 Forecast Hotels Online Sales: Value 2018-2023
Table 63 Forecast Other Lodging Sales: Value 2018-2023
Table 64 Forecast Other Lodging Online Sales: Value 2018-2023
Table 65 Forecast Lodging Outlets: Units 2018-2023
Headlines
Prospects
Online Intermediaries To Lead Development
Online Intermediaries Is Led by A Small Number of Players
Growth Will Continue in Mobile Sales, Especially for Last-minute Bookings

Category Data
Table 66 Travel Intermediaries Sales: Value 2013-2018
Table 67 Intermediaries Corporate Business Online Sales: Value 2013-2018
Table 68 Intermediaries Leisure Online Sales: Value 2013-2018
Table 69 Travel Intermediaries NBO Company Shares: % Value 2014-2018
Table 70 Online Travel Sales to Residents: Value 2013-2018
Table 71 Mobile Travel Sales to Residents: Value 2013-2018
Table 72 Forecast Travel Intermediaries Sales: Value 2018-2023
Table 73 Forecast Intermediaries Corporate Business Online Sales: Value 2018-2023
Table 74 Forecast Intermediaries Leisure Online Sales: Value 2018-2023
Table 75 Forecast Online Travel Sales to Residents: Value 2018-2023
Table 76 Forecast Mobile Travel Sales to Residents: Value 2018-2023
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FEATURED COMPANIES

  • Advent International
  • Barceló, Grupo
  • Hertz
  • Parques Reunidos SA
  • Sol Meliá SA
  • Viajes Eroski
  • MORE
Spain remains the number two destination in the world

Spain continues to occupy the second position in the world for both the number of tourists received (after France) and by volume of sales (after the US). Travel and tourism now makes up 12% of GDP according to National Statistics and is of an enormous importance to the Spanish economy.

Travel and tourism industry aided by good growth in the Spanish ecomonmy

The Spanish economy managed to grow above the EU average in the last three years of the review period, including growth of 7.8% in 2005 in current terms. The positive performance of GDP was due to the increased vigour of domestic demand in both consumption and investment. Employment growth continued, prompting a rise in disposable income and consumer confidence. These factors had a positive effect on travel and tourism by helping Spain to avoid a slowdown of the industry.

Key arrivals: German visitors return and visitor numbers from the UK/France remain strong

In 2005, the number of German visitors to Spain increased significantly for the first time in the review period. This was only the second increase in visitor numbers from Germany in six years, taking the number back almost to 2001 levels. This is due to a slight increase in confidence in the German economy coupled with a sustained effort by the Spanish to bring back German tourists. This was coupled with continuing growth of visitors from the UK and notably France

Tourist industry characterised by changing habits of new tourists

In 2005, there was a significant reduction in the “sun and beach” holidays that make up the majority of visits to Spain. This is due to the increasing sophistication and varied demands of modern tourism, the ability to get this type of holiday from cheaper locations, and a changing holiday pattern of the European tourist. The new tourists that are replacing this are the impetus behind the growth in rural and cultural tourism. The days of tourists having just one holiday per year lasting two to four weeks are changing rapidly and being replaced by more frequent short breaks that tend to be themed (city, rural, activity etc).

The modern tourist of today in Spain is not only looking for a typical package holiday at the cheapest price but rather a more holistic experience that includes all sorts of additional activities. This can be seen in the significant increases in alternative breaks such as city breaks and rural or activity breaks. These tourists are more self sufficient when booking their holidays, increasingly using the internet, comparing prices, expecting quality, taking advantage of last minute deals, and are altogether more sophisticated and demanding.

Internet development/usage continues to outpace all other growth areas

In Spain, the majority of all sales through the internet in 2005 were related to travel and tourism. 26% of internet users have bought flight tickets and reservations, 27% have reserved hotels and holidays, and 24% have bought tickets for events and performances according to trade sources. Importantly in 2005, an estimated 40% of all consumers that booked holidays consulted and compared deals on the internet before booking. This is coupled with an increasing confidence in security concerns and the emergence of trusted internet brands such as E-Dreams.com and Lastminute.com.

Increased competition in the hotel industry

2005 has continued to be a difficult year for hotels which have experienced price reduction, lower expenditure per tourist, as well as significant investment demands in their existing outlets to provide the required facilities for the ever demanding tourist of today. This has been especially harsh for independent hotels which are seeing reductions in sales and number of outlets. This is combined with an increasing demand for private accommodation and an increase in second home purchases. Tourists are increasingly turning their backs on a traditional bucket and spade hotel and are looking for themes such as accommodation with spas, particularly activities on offer, and/or high quality food.
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Companies Mentioned Include:
- Advent International
- Air Europa
- Air Nostrum
- Aspro Ocio SA
- ATESA – Autotransporte Turístico Español SA
- Avis Alquile un Coche SA
- Barceló, Grupo
- E-Dreams.com
- Europcar IB
- Futura International Airways
- Grupo Iberostar SA
- Halcón Viajes SA
- Hertz
- Hertz de España
- Hesperia Inversiones Aereas
- Iberia – Líneas Aéreas de España SA
- Iberojet
- Iberostar SA, Grupo
- NH Hoteles, Grupo
- Paradores de Turismo de Espana
- Parques Reunidos SA
- Pepecar
- Record Rent A Car SA
- Riu Hoteles SA
- Rumbo.com
- Sol Meliá SA
- Spanair SA
- TQ3 Travel
- Travelplan
- Viajes El Corte Inglés
- Viajes Eroski
- Viajes Iberia
- Viajes Intersol
- Viajes Marsans Group
- Viajes Soltour SA
- Vueling Airlines SA
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