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RTD Tea in Ireland

  • ID: 64395
  • Report
  • December 2020
  • Region: Europe, Ireland
  • 32 pages
  • Euromonitor International
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A higher proportion of RTD tea products are sold via e-commerce than other channels due to the relatively limited nature of the distribution footprint. In 2020, online sales grew even more popular, as more consumers resorted to online shopping so as to avoid spreading and catching the virus. RTD tea is a relatively recent addition to the Irish marketplace and although it’s growing exponentially in popularity, its presence remains limited compared to traditional teas.

The RTD Tea in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the RTD Tea market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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KEY DATA FINDINGS

2020 IMPACT
  • E-commerce becomes more popular distribution channel for RTD tea in 2020
  • Products reformulated in wake of sugar tax
  • RTD tea sees unit price increase in 2020 due to supply chain issues
RECOVERY AND OPPORTUNITIES
  • Innovation will continue to be driven by wellness trends and environmental concerns
  • Increased awareness likely to lead to greater growth in coming years
  • RTD tea expected to gain premium status into forecast period
CATEGORY DATA
  • Table 1 Off-trade Sales of RTD Tea by Category: Volume 2015-2020
  • Table 2 Off-trade Sales of RTD Tea by Category: Value 2015-2020
  • Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2015-2020
  • Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2015-2020
  • Table 5 Leading Flavours for Off-trade RTD Tea: % Volume 2015-2020
  • Table 6 NBO Company Shares of Off-trade RTD Tea: % Volume 2016-2020
  • Table 7 LBN Brand Shares of Off-trade RTD Tea: % Volume 2017-2020
  • Table 8 NBO Company Shares of Off-trade RTD Tea: % Value 2016-2020
  • Table 9 LBN Brand Shares of Off-trade RTD Tea: % Value 2017-2020
  • Table 10 Forecast Off-trade Sales of RTD Tea by Category: Volume 2020-2025
  • Table 11 Forecast Off-trade Sales of RTD Tea by Category: Value 2020-2025
  • Table 12 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2020-2025
  • Table 13 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
  • COVID-19 impact on soft drinks
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • Foodservice vs retail split
  • What next for soft drinks?
  • Chart 1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025
  • Chart 2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025
  • Chart 3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2017-2025
  • Chart 4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2017-2025
MARKET DATA
  • Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2015-2020
  • Table 15 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2015-2020
  • Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
  • Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020
  • Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
  • Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
  • Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
  • Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
  • Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2015-2020
  • Table 23 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2015-2020
  • Table 24 Off-trade Sales of Soft Drinks by Category: Value 2015-2020
  • Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
  • Table 26 Sales of Soft Drinks by Total Fountain On-trade: Volume 2015-2020
  • Table 27 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2015-2020
  • Table 28 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2020
  • Table 29 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2020
  • Table 30 NBO Company Shares of Off-trade Soft Drinks: % Value 2016-2020
  • Table 31 LBN Brand Shares of Off-trade Soft Drinks: % Value 2017-2020
  • Table 32 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2015-2020
  • Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2020
  • Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
  • Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
  • Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
  • Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
  • Table 38 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
  • Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
  • Table 40 Forecast Off-trade Sales of Soft Drinks by Category: Value 2020-2025
  • Table 41 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
  • Table 42 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
  • Table 43 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
APPENDIX
  • Fountain sales in Ireland
  • Trends
GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES
  • Summary 1 Research Sources
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