Wine in Switzerland

Volume sales of wine stagnated in total volume terms in 2024. The performance was characterised heavily by the ongoing recovery of on-trade volume sales from the negative impact of the pandemic and a lasting shift towards at-home consumption. Nevertheless, despite seeing solid growth, on-trade volume sales of wine in 2024 were still below 2019 pre-pandemic levels, with economic pressures still impacting the ability of some consumers to drink outside the home.

The Wine in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non Alcoholic Wine, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wine market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.