Baby Food in Bulgaria

  • ID: 65652
  • Report
  • Region: Bulgaria
  • 29 pages
  • Euromonitor International
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With an increasing variety of baby food brands and range of products on offer, consumers feel a sense of saturation and confusion, when they attempt to make a purchasing decision. More often they rely on recommendations from family members, friends and doctors as a source of information. Parent sites and blogs are often sources of useful information for young parents. However, the percentage of consumers influenced by television or online advertising remains negligible.

The publisher's Baby Food in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Baby Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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BABY FOOD IN BULGARIA

Headlines
Trends
Competitive Landscape
Prospects

Category Data
Table 1 Sales of Baby Food by Category: Volume 2012-2017
Table 2 Sales of Baby Food by Category: Value 2012-2017
Table 3 Sales of Baby Food by Category: % Volume Growth 2012-2017
Table 4 Sales of Baby Food by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Baby Food: % Value 2013-2017
Table 6 LBN Brand Shares of Baby Food: % Value 2014-2017
Table 7 Distribution of Baby Food by Format: % Value 2012-2017
Table 8 Forecast Sales of Baby Food by Category: Volume 2017-2022
Table 9 Forecast Sales of Baby Food by Category: Value 2017-2022
Table 10 Forecast Sales of Baby Food by Category: % Volume Growth 2017-2022
Table 11 Forecast Sales of Baby Food by Category: % Value Growth 2017-2022
Executive Summary
Consumer Expectations in Terms of Packaged Food Quality Continue To Rise
Retailers Add Higher Quality Options To Their Private Label Portfolios
Leading Modern Grocery Retailers Expand Following Bankruptcy of Competitors
Packaged Food Quality Standards Improve As Modern Grocery Retailers Gain Ground
Retailers Will Continue To Expand Private Label Packaged Food Lines
Key Trends and Developments
Drugstores/parapharmacies Emerges As A New Distribution Channel in Packaged Food
Modern Grocery Retailers Increase Advertising Budgets
Leading Retailers Develop Private Label Organic Packaged Food Lines
Leading Retailers Invest in Corporate Social Responsibility Initiatives
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects

Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022

Market Data
Table 16 Sales of Packaged Food by Category: Volume 2012-2017
Table 17 Sales of Packaged Food by Category: Value 2012-2017
Table 18 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 19 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 20 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 21 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 22 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 23 Penetration of Private Label by Category: % Value 2012-2017
Table 24 Distribution of Packaged Food by Format: % Value 2012-2017
Table 25 Distribution of Packaged Food by Format and Category: % Value 2017
Table 26 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 27 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
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