+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

Baby Food in Romania

  • ID: 65663
  • Report
  • October 2020
  • Region: Romania
  • 35 pages
  • Euromonitor International
Baby food growth is largely driven by the sales of powder milk formula, due to the increasing attention paid by parents to the wellbeing of their babies. Liquid milk formula is not yet significant in Romania. With the increase of the average wage (following government intervention to raise the salaries of public employees and the minimum wage), parents turned to buying baby food as a replacement for home-prepared baby food, with this benefiting prepared baby food and other baby food.

The Baby Food in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Baby Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
Baby Food in Romania

List of Contents and Tables
Headlines
Prospects
Higher Disposable Incomes Drive Growth, Despite Declining Birth Rates
Breastfeeding Strongly Promoted But Living Conditions Pose Challenge for Many
Widening Awareness and Distribution Support Growth for Powder Special Baby Milk Formula
Competitive Landscape
Nestlé Benefits From Established Brand Loyalty and Launch of Stand-up Pouches
Organic Baby Food the Province of Smaller Players
Marketing Focuses on Growing-up Milk Formula
Category Data
Table 1 Sales of Baby Food by Category: Volume 2014-2019
Table 2 Sales of Baby Food by Category: Value 2014-2019
Table 3 Sales of Baby Food by Category: % Volume Growth 2014-2019
Table 4 Sales of Baby Food by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Baby Food: % Value 2015-2019
Table 6 LBN Brand Shares of Baby Food: % Value 2016-2019
Table 7 Distribution of Baby Food by Format: % Value 2014-2019
Table 8 Forecast Sales of Baby Food by Category: Volume 2019-2024
Table 9 Forecast Sales of Baby Food by Category: Value 2019-2024
Table 10 Forecast Sales of Baby Food by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Baby Food by Category: % Value Growth 2019-2024
Executive Summary
Strong Economic Improvement Drives Sales of Packaged Food
Higher Incomes Drive the Trend Towards Healthier Packaged Food
Artisanal Products Continue To Lead Packaged Food
Modern Grocery Retailers Expand Across the Country
Packaged Food To Grow Steadily Over the Forecast Period
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2014-2019
Table 17 Sales of Packaged Food by Category: Value 2014-2019
Table 18 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 19 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 20 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 21 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 23 Penetration of Private Label by Category: % Value 2014-2019
Table 24 Distribution of Packaged Food by Format: % Value 2014-2019
Table 25 Distribution of Packaged Food by Format and Category: % Value 2019
Table 26 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 27 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
Adroll
adroll