India Personal Care Appliance Market Outlook, 2023

The India Personal Care Appliances Market has Grown with a CAGR of More than 16% in the Period from FY 2011-12 to FY 2016-17

India Personal Care Appliances Market Outlook, 2023 gives a comprehensive analysis of the personal care appliances industry in India. Owing to benefits such as better affectivity than traditional procedures and time saving, demand for personal care appliances is growing gradually. India personal care appliances market majorly includes hair care appliances, hair removal appliances and oral care appliances. Hair care appliances includes hair dryers, hair straighteners and hair stylers and curlers. Hair removal appliances is sub-divided into trimmers, shavers, epilators and other hair removal appliances like body groomers, face stylers, grooming kits, etc. Oral care appliances market includes into electric toothbrushes and other oral care appliances like oral irrigators and plaque removers.

The India Personal Care Appliances Market has grown with a CAGR of more than 16% in the period from FY 2011-12 to FY 2016-17. This growth is attributed to the factors like people’s high emphasis on personal appearance and desire to look good, imitation of celebrities due to rise in social media and increasing availability of these appliances on most of the e-commerce platforms. The highest contribution in personal care appliances market comes from hair care market around 60% of the overall market. The main players of this market in India are Philips, Panasonic and Havells whose share is more than 40% in the total market of personal care appliances in India; while the lion’s share of more than 45% in the market is occupied by other companies like Braun, Conair, Wahl, Veet, Eveready, etc.

The market of personal care appliances is expected to grow up to more than INR 2,500 crores in the forecast period FY 2022-23. But the market is facing a pull-back in the demand due to challenges like traditional ways of personal caring, lack of awareness regarding new products and presence of Chinese and Taiwanese low-priced products. Oral care appliances have a very high ASP which is more than INR 4,000, which makes it quite unaffordable looking at today’s scenario in India, where the per capita income is very low. 

Covered in the Report:

• India Personal Care Appliances
  
• Hair Care Appliances
  
• Hair Removal Appliances
  
• Oral Care Appliances
  

India Personal Care Appliances Market Outlook, 2023 discusses the following aspects of Personal Care Appliances in India:

• How it will help solving your strategic decision making process?
  

The report gives an in-depth understanding of the Personal Care Appliances Market in India:

• India Personal Care Appliances Market Size By Value & Forecast
  
• India Personal Care Appliances Market Size ByVolume& Forecast
  
• India Personal Care Appliances Market Segmental Analysis: By Company, By Category, By End User
  
• India Hair Care Appliances Market
  
• India Hair Dryer Market
  
• India Hair Straightener Market
  
• India Hair Styler and Curler Market
  
• India Hair Removal Appliances Market
  
• India Trimmers Market
  
• India Shavers Market
  
• India Epilators Market
  
• India Other Hair Removal Appliances Market
  
• India Oral Care Appliances Market
  
• Average Selling Price
  
• Product, Variant & Pricing Analysis
  
• Product Variant Information
  
• Key Vendors in this market space
  

This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.