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U.S. Pet Market Outlook, 2023-2024

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    Report

  • 357 Pages
  • April 2023
  • Region: United States
  • Packaged Facts
  • ID: 5309969

The “pandemic years” of 2020 and 2021 were boom years for the U.S. pet industry, with sales up 9.8% and 13.7%, respectively. During 2022, however, the market’s 9% growth was largely a function of inflation. Although the economic headwinds cooled sales in some of the more discretionary categories, the industry overall has fared well vis-à-vis other consumer markets. In the analyst’s Surveys of Pet Owners, pet products and services are at the bottom of the list of household spending cutbacks, second only to human medicine and healthcare. Reflecting both the higher prices and Americans’ deep commitments to their pets, pet parents remain tenacious when it comes to pet care, with 68% spending more in February 2023 vs. January 2022 even as they looked for ways to economize.
 
With the industry continuing to trend in omnichannel and omnimarket directions, and M&A and investment activity still going strong, the analyst anticipates ongoing advancement across all pet industry sectors through 2027, when sales are expected to top $190 billion. Characterizing a gradual return to normalcy during the forecast period will be the reinvigoration of trends including premiumization, health & wellness, sustainability, and all things digital including e-commerce, although the most positive short-term factor will likely be the expected gradual lessening of inflation.

Scope and Methodology

This report analyzes current and projects future retail sales and trends across the U.S. pet industry. It examines collectively and separately four sectors of products and services - pet food, non-food pet supplies, veterinary services, and non-medical pet services (including grooming, boarding, daycare, sitting/walking, and pet insurance) - paying particular attention to the impact of the post pandemic economy, omnichannel and omnimarket strategizing, and consumer mindsets and product and service preferences.

The information contained in this report was obtained from primary and secondary research. Our consumer analysis draws mainly on two sources:

The Surveys of Pet Owners conducted on a regular basis, including four surveys conducted between November 2022 and March 2023. These surveys have samples of 1,350-2,000 U.S. respondents age 18 or over, with the aggregate sample of each survey representative of the national population by the primary demographic measures of gender, age bracket, race/ethnicity, geographic region, household income bracket, and presence of children in the household.

MRI-Simmons booklet-based consumer surveys of a large and random sample of approximately 25,000 consumers through Fall 2022, who in aggregate represent a statistically accurate cross-section of the U.S. population. Note that MRI-Simmons releases correspond to an approximately 12-month roll-up of survey fielding ending in the quarter indicated; the respondents and results for adjacent surveys are therefor partially overlapping, rather than mutually exclusive.

The primary research also includes interviews with pet market experts and participation in pet industry events including the American Pet Products Association’s Global Pet Expos, Petfood Industry/Watt Publishing’s Petfood Forums, the Pet Industry Joint Advisory Council’s Pet Industry Leadership Summit, and the North American Veterinary Community (NAVC) VMX Veterinary Conferences and Media E-Commerce Summits, The analysis also reflects on-site examination of retail and service provider venues and internet canvassing.

Secondary research includes information- and data-gathering from consumer business and trade publications including Pet Age, Pet Business, Pet Product News International, Petfood Industry, and Veterinary Practice News; company profiles in trade and consumer publications; annual reports of companies in the pet market; and information culled from the analyst’ extensive pet market research database and report collection. Our estimates of market size and company performance are based on reported revenues of pet product manufacturers, retailers, and pet services providers; background sales data from syndicated sales-tracking sources; surveys of independent and chain pet store retailers; government data including U.S. Bureau of Labor Statistics Consumer Expenditure Surveys; and figures from other market research sources. 

Table of Contents

Chapter 1: Executive Summary

  • Scope and Methodology
  • Scope of Coverage
  • Research Methodology
  • Generational Breakouts  
  • Census Region Breakouts
  • Figure 1-1. National Map by State, Geographic Region, and Census Region
  • The Market
  • Inflation Accounts for Much of the Dollar Growth  
  • Looking Ahead: Strong Growth Market-Wide Through 2027  
  • Pet Owners Not Spared of Economic Pressures
  • Higher-Income Households Dominate Spending
  • Supply Chain Issues Moderate
  • “Pets as Family”  
  • Focus on Health and Wellness
  • Declining Dog Population
  • Travel Surge and Return to Work Are a Mixed Pet Care Bag  
  • Industry Trends
  • Overview
  • Illustration 1-1. Omnimarket Strategies Cross Traditional Business Boundaries
  • Consolidation Continues Apace
  • Pet Industry Leaders Back Promising Startups With Venture Funds  
  • Deal-Making Moderates in 2022  
  • Pet Food and Treats
  • Double-Digit Inflation
  • The Superpremium Evolution
  • The Fresh Pet Food Revolution
  • Freeze-Dried Segment Remains High Interest
  • Advancements in Human Grade Pet Food
  • Smucker Downsizes Pet Food Portfolio, Post Buys In
  • General Mills/Blue Buffalo Exploring New Growth Avenues
  • Science-Based Diets on a Roll
  • Wet Pet Food Usage Slows, But Future Remains Bright
  • Pet Treats Continue to Advance
  • Focus on Affordability
  • Non-Food Pet Supplies
  • Pandemic Blowback: Economic Angst and Extreme Inflation
  • Product Shortages
  • Away from Home  
  • Health & Wellness
  • Pet Supplements and Cbd
  • Pet Medications Not Spared Substantial Headwinds
  • Pet Tech/Technology Extends Omnimarket Reach
  • Veterinary Services Sector  
  • Topline Revenues and Growth  
  • Veterinary Spending Per Customer Household
  • Share of Veterinary Revenues by Animal Type  
  • Veterinary Spending: by Type of Pet
  • Customer Draw by Veterinary Service Type  
  • Usage Rates for Veterinary Services
  • Non-Medical Pet Services Sector
  • Market Segmentation and Performance by Category  
  • Economic Stress/Inflation 
  • Staffing Shortages/Business Closures
  • The Franchise Revolution  
  • Wag! Goes Public, Acquires Dog Food Advisor
  • Rover: Revenues Up, Share Prices Down
  • Top Retailers Continue to Lean in on Services
  • Pet Insurance Maintains Upward Curve
  • Retail and E-Commerce Trends
  • Sales Overall and by Food Versus Non-Food
  • Brick & Mortar Versus E-Commerce Sales
  • Figure 1-2. Brick & Mortar Vs. E-Commerce Shares of Retail Sector Pet Product Sales, 2017-2022
  • Breakouts of Sales and Shares  
  • The Omnipresent Internet
  • Consumer Priorities in Choosing Where to Shop
  • Pet Ownership and Pet Population Trends  
  • Motivations for Pet Ownership
  • Pets as Family
  • Pet Parent Challenges
  • Over Half of Households Own Pets
  • Table 1-1. Topline Pet Ownership Rates by Type, 2018-2022 (Percent of Households)  
  • Opportunities
  • Omnichannel, Omnimarket
  • Payment Services for Customers
  • Private Label/Affordability
  • Customization and Personalization
  • Illustration 1-2. Dandy’S Personalized Pet Supplements  
  • Cross-Over Human Companies, Brands, Celebrities  
  • Microbiome
  • Alternative Form Pet Food
  • Consumerization of Veterinary Care
  • Pet Services Retail-Ization
  • The Feline Factor
  • Illustration 1-3. Blue’S Tastefuls Kibble and Wet Cat Food  
  • Autoship, Subscription/Membership Programs
  • Direct-To-Consumer
  • Home Delivery, Bopus, and Curbside
  • Sustainability, Corporate Responsibility, Animal Welfare
  • Senior / Special Needs Pets
  • Pets and Human Health

Chapter 2: Market Size and Growth

  • Chapter Highlights
  • Market Size & Growth
  • Inflation Accounts for Much of the Dollar Growth
  • Table 2-1A. US Pet Market Retail Sales by Sector, 2017-2022 (Billions of Dollars)
  • Table 2-1B. US Pet Market Retail Sales Annual Change by Sector, 2017-2022 (Percent Change Over Previous Year)
  • Table 2-2. Sector Share of US Pet Market Retail Sales, 2021, 2022, and 2027P (Percent)
  • Table 2-3A. Sector Share of US Pet Market Retail Sales by Animal Type, 2022 (Percent)
  • Table 2-3B. Sector Sales of US Pet Market Retail Sales by Animal Type, 2022 (Percent) Pet Product and Service Spending Per Pet-Owning Household
  • Table 2-4. Dollar Sales Per Pet-Owning Household by Sector, 2017-2022 (Millions of Dollars And Dollars)
  • Table 2-5. Dollar Sales Per Dog-Owning Household by Sector, 2017-2022 (Millions of Dollars And Dollars)
  • Table 2-6. Dollar Sales Per Cat-Owning Household by Sector, 2017-2022 (Millions of Dollars And Dollars)
  • Table 2-7. Dollar Sales Per Individual Dog and Cat by Sector, 2022 (Millions of Dollars and Dollars)
  • Retail Channel: E-Commerce Continues to Accelerate
  • Table 2-8. Share of US Retail Channel Sales of Pet Products by Channel Classification, 2022 (Percent)
  • Looking Ahead: Strong Growth Market-Wide Through 2027
  • Table 2-9. Projected Growth by Pet Market Sector and Channel, 2022, 2023P, and 2027P (Millions Of Dollars)
  • Table 2-10. Projected US Retail Sales of Products and Services, 2022-2027 (Billions of Dollars)
  • Table 2-11A. Projected US Retail Sales of Products and Services by Sector, 2022-2027 (Billions Of Dollars)
  • Table 2-11B. Projected Annual Change in US Retail Sales of Products and Services by Sector, 2022-20 (Percent Change Over Previous Year)
  • Table 2-12. US Pet Market Compound Annual Growth Rates by Sector, 2017-2022 vs. 2022-20(Percent)
  • Market Drivers Pet Owners Not Spared Economic Pressures
  • Figure 2-1. Level of Concern About Rising Prices in Consumer Categories, 2022 (Percent of Pet Owners).
  • Table 2-13. Effects of the Economic Environment on Pet Owners, January 2022 vs. February 2 (Percent Negatively/Positively Affected)
  • Table 2-14. Selected Pet Product Spending Psychographics, January 2022 vs. February 2023 (Percent Of Pet Product Shoppers) Pet Care Spending is Sticky
  • Figure 2-2. Household Expenses Pet Owners Cut Back on in Past 12 Months, 2022 (Percent of Pet Owners).
  • Figure 2-3. Pet Care Expenses Pet Owners Cut Back on due to Inflation, 2022 (Percent of Pet Owners)
  • Table 2-15. Changes in Levels of Pet Care Spending in Last 12 Months, February 2021, January 2022, And February 2023 (Percent of Pet Care Customers)
  • Higher-Income Households Represent More Than Two-Thirds of Spending
  • Table 2-16. $70K+ Household Share of Pet Market Expenditures: by Classification, 2012-20(Percent)
  • “Pets as Family”
  • Figure 2-4. Level of Agreement with Statement: “I Consider My Pets to be Part of the Family”, 20(Percent of Pet Owners)
  • Figure 2-5. Level of Agreement with Statement: “My Pets are Central to My Home Life”, 2022 (Percent Of Pet Owners)
  • Companionship, Love Top Reasons for Pet Ownership
  • Figure 2-6. Top Reasons Why Pet Owners Have Their Pet: by Type of Pet, 2023 (Percent of Pet Owners).
  • Supply Chain Issues Persist
  • Figure 2-7. Level of Agreement with Statement: “I’M Concerned About Higher Prices for Pet Food”, 2023 (Percent of Pet Product Shoppers)
  • Figure 2-8. Level of Agreement with Statement: “I’M Concerned About Shortages of the Pet Foods I
  • Usually Buy”, 2023 (Percent of Pet Product Shoppers)
  • Intensified Focus on Health and Wellness
  • Figure 2-9. Percentage Strongly or Somewhat Agreeing with Statement: “My Pets are Important To My Mental/Physical Health”, 2023 (Percent of Dog, Cat, and Other Pet Owners)
  • Figure 2-10. Agreement with Selected Statements Related to Pet Health Concerns: Dog vs. Cat Owners, 2023 (Percent) Pet Obesity and Aging Pets Contribute to Health Concerns
  • Figure 2-11. Share of Dog/Cat-Owning Households with Senior Pets Age 7+, 2012-2022 (Percent For Even Years)
  • Declining Dog Population
  • Table 2-17. Dog-Owning Household Population by Generational Cohort, 2016-2022 (Number In Thousands)
  • Younger Pet Owners May Give Up Pets
  • Travel Surge and Return to Work are a Mixed Pet Care Bag
  • Table 2-18. Travel and Work Trends: Pet Owners vs. US Adults Overall, 2022 (Percent)
  • Investment and M&A

Chapter 3: Overall Industry Trends

  • Chapter Highlights
  • Industry Trends
  • Overview
  • Illustration 3-1. Omnimarket Strategies Cross Traditional Business Boundaries
  • Consolidation Continues Apace Pet Food Market Leaders
  • Non-Food Pet Supplies Market Leaders
  • Leading Veterinary and Non-Medical Pet Service Operators
  • Fast-Growing Franchises and Private Companies
  • Supply Chain Issues Persist Pet Industry Leaders Back Promising Startups with Venture Funds
  • Mars’ Companion Venture Fund
  • Mars’ Leap Venture Studio and Academy
  • Illustration 3-2. Mars’ Leap Venture Studio 2022 Cohort
  • Nestlé Purina's Petcare Innovation Prize
  • Illustration 3-3. Purina's Pet Care Innovation Prize Members
  • The Central Garden & Pet Ecosystem
  • Deal-Making Moderates in 2022
  • Mergers, Acquisitions, Investments, and Rebranding
  • Smalls Receives Capital Investment
  • Natural Balance and Canidae Merge
  • Post Acquires Pet Brands from Smucker
  • Beach Point Capital Acquires Controlling Stake in Wet Noses Petmeds to Acquire Petcarerx
  • Barkleigh Acquires National Dog Groomers Association
  • Mars Petcare Acquires Champion Petfoods
  • Earthwise Pet Acquires 42 New Locations
  • Rover's Wellness Acquired by London-based Cpg Group
  • Chasing Our Tails Buys K9 Candy Kitchen
  • Brightpet Nutrition Group Acquires Bravo! Pet Foods
  • Premium Pet Food Brand Ziwi Acquires New Zealand-based Freeze-Dried Foods
  • Antelope Acquires Ark Naturals
  • Win World International Trade Acquires Pet Gazebo
  • Wag! Goes Public
  • Boss Pet Products Acquires Bardel Bows Pet Food Express Receives Investment
  • One Farm Pet Supplements Merges with Ziggy Marley's Apawthecary
  • Antelope Acquires Pet Cbd Supplement and Treat Co.
  • Garnett Station Partners Acquires Woof Gang Bakery & Grooming
  • Clayton, Dubilier & Rice Acquires Covetrus
  • Tuffy's Treat Co. Acquires Finley's Barkery
  • The Honest Kitchen Receives Investment
  • Worldwise Acquires Pet Factory
  • Hollywood Feed Acquires Petpeople
  • Dane Creek Capital Corp. Acquires Pet Treats Maker Wodema Industries
  • Wild Earth Receives Investment
  • Made by Nacho Receives Investment
  • “I and Love and You” Receives Investment
  • Swedencare Acquires Naturvet
  • Brazilian Pet Retail Chain Acquires Wizsmart Dog Pads Pet Supplies Plus Acquires Wag N’ Wash Natural Pet Food & Grooming
  • Authority Brands Acquires Woofie's
  • Worldwise Acquires Furhaven and Kitty Sift
  • Manna Pro Acquires Oxbow Animal Health
  • Mars Acquires Nomnomnow

Chapter 4: Focus on Pet Food and Treats

  • Chapter Highlights Pet Food and Treats
  • Double-Digit Inflation
  • Table 4-1. Level of Agreement with Selected Statements Related to Pet Product Spending: Pet
  • Owners Overall, Dog Owners, and Cat Owners, 2023 (Percent of Pet Product Shoppers)
  • Figure 4-1. Pet Health Products Considered Most Important: Dog vs. Cat Owners, 2023 (Percent)
  • Table 4-2. Level of Agreement with Selected Statements Related to Pet Food and Pet Health: Pet
  • Owners Overall, Dog Owners, and Cat Owners, 2023 (Percent of Pet Product Shoppers)
  • The Superpremium Evolution
  • Table 4-3. Level of Agreement with Selected Statements Related to Pet Food Formulation: Pet
  • Owners Overall, Dog Owners, and Cat Owners, 2023 (Percent of Pet Product Shoppers)
  • The Fresh Pet Food Revolution
  • Figure 4-2. Pet Food Purchasing by Form: Dog/Owners, 2023 (Percent of Pet Product Purchasers)
  • Freshpet Posts Closes Out a Strong 2022
  • Illustration 4-1. Freshpet Projected Sales Through 2027
  • Retailers Also Ramping Up in Fresh
  • Freeze-Dried Segment Remains High Interest
  • Advancements in Human-Grade Pet Food
  • Illustration 4-2. Full Moon Pet's New Freshly Crafted Dog Food
  • Locally Sourced and Made in the Usa
  • Smucker Downsizes Pet Food Portfolio, Post Buys in
  • Post's New Pet Food Platform
  • General Mills/Blue Buffalo Exploring New Growth Avenues
  • New Directions: Fresh Pet Food, Cat Food, Treats
  • Illustration 4-3. Blue's New Premier Blend Wilderness Formula
  • Mars Bulks Up Superpremium Portfolio
  • Higher Costs Equal Higher Prices
  • Figure 4-3. Level of Agreement with the Statement, “I Am Concerned About Shortages of the Pet Food I Typically Buy”, May 2022 vs. February 2023 (Percent of Pet Owners)
  • Focus on Affordability
  • Table 4-4. Percent of Pet Food Buyers Purchasing "Store Brand" Pet Food or Treats in Last 6 Months
  • Fall 2021 vs. Fall 2022 (Percent of Category Purchasers)
  • Illustration 4-4. Spot & Tango's “Affordable Fresh” Pet Food
  • Science-based Diets on a Roll
  • Illustration 4-5. Hill's New Prescription Onc
  • Spotlight on Microbiome
  • Illustration 4-6. Hill's Microbiome Focus
  • Sustainable Pet Food Formulas and Industry Initiatives
  • Table 4-5A. Level of Agreement with Selected Statements Related to Pet Food Sustainability and Ecoconsciousness: Pet Owners Overall, Dog Owners, And Cat Owners, 20 (Percent Of Pet Product Shoppers)
  • Table 4-5B. Level of Agreement with Selected Statements Related to Pet Food Sustainability and Ecoconsciousness: By Generational Cohort, 20 (Percent Of Pet Product Shoppers)
  • Illustration 4-7. Pawco Plant-based Pet Food
  • Illustration 4-8. Chippin Silver Carp Dog Food
  • Sustainable Packaging a Key Challenge
  • Canidae/Petco Rolls Out Kibble Refill Stations
  • Illustration 4-9. Canidae Rebrand
  • Wet Pet Food Usage Slows, But Future Remains Bright
  • Table 4-6. Household Usage of Pet Food by Type in Last 6 Months 2019-2022 (Percent of Dog- or Catowning
  • Households) Pet Treats Continue to Advance
  • Figure 4-4. Current Purchase Rates for Pet Treats/Chews by Type: Dog Owners vs. Cat Owners, 20 (Percent)
  • Smucker Shooting for $1 Billion with Milk-Bone
  • Illustration 4-10. Milk-Bone Varieties
  • General Mills Rebranding Former Tyson Treats Brands Under Blue Buffalo
  • Cbd Pet Treats Continue to Cross Regulatory Lines
  • Illustration 4-11. Martha Stewart Cbd Dog Treats
  • Treat-Specific Subscription Programs

Chapter 5: Focus on Non-Food Pet Supplies

  • Chapter Highlights
  • Non-Food Pet Supplies
  • Pandemic Blowback: Economic Angst and Extreme Inflation
  • Figure 5-1. Changes in Levels of Non-Food Pet Supplies Spending, February 2021, January 2022, And February 2023 (Percent of Non-Food Pet Supplies Purchasers)
  • Figure 5-2. Top Factors Pet Owners Consider “Most Important” in Deciding Which Pet Products to Buy And Which Stores/Websites to Shop, 2023 (Percent of Pet Product Purchasers)
  • Product Shortages
  • Away from Home
  • Health & Wellness
  • Figure 5-3. Products Considered Most Important for Pet Health, 2023 (Percent of Dog/Cat Owners) Pet Supplements and CBD
  • Figure 5-4. Top Health and Wellness Concerns for Which Pet Supplements are Purchased, November 2022 (Percent of Pet Supplement Purchasers)
  • Illustration 5-1. Zesty Paws Vet Strength Line
  • Illustration 5-2. Charlotte's Web Condition-Specific Cbd Supplements Pet Medications Not Spared Substantial Headwinds
  • Illustration 5-3. Walmart Petrx
  • Illustration 5-4. Petco Veterinary Services
  • Illustration 5-5. Vetsource's Vet-Targeted Web Page Pet Tech/Technology Extends Omnimarket Reach
  • Figure 5-5. Share of Pet Owners Who Use Internet/Bluetooth Connected Pet Products: Overall and By Generational Cohort, 2023 (Percent)
  • Table 5-1. High-Tech Pet Products Purchased in Last 12 Months, February 2023 (Percent of Dog or Cat Owners)
  • Table 5-2. Agreement with the Statement, “Technology is Allowing Me to Spend More Quality Time With My Pets”: Overall and by Generational Cohort, 2023 (Percent of Dog/Cat Owners)
  • Illustration 5-6. Pets International/Yummypets Pet Tech Survey
  • DNA Test Kits
  • Figure 5-6. Brand(S) of Home DNA Test Kits Purchased in the Past 12 Months (Percent of Purchasers)
  • Illustration 5-7. Embark Genetic Screening Test Kits
  • Sustainability and Corporate Responsibility
  • Illustration 5-8. Central Garden & Pet Sustainability Initiatives
  • Illustration 5-9. Jackson's Galaxy's Sustainably Yours Cat Litter
  • Table 5-3. Cat Litter Usage in Last 12 Months, Fall 2022 (Percent of Cat-Owning Households)

Chapter 6: Focus on Veterinary Services

  • Chapter Highlights
  • Veterinary Services Sector
  • Topline Revenues and Growth
  • Table 6-1. US Veterinary Sector Revenues: Overall and Services vs. Products, 2020-2022 (In Billions Of Dollars and Percent Growth)
  • Table 6-2. US Veterinary Sector Revenues by Service and Product Classification, 2020-2022 (In Millions of Dollars)
  • Figure 6-1. Annual Inflation Rates for Veterinary Services, 2019-2022 (Percent)
  • Veterinary Share of Pet Care Service Revenues
  • Veterinary Spending Per Customer Household
  • Table 6-3. Spending Per Customer Household in Last 12 Months: by Dollar Ranges, 2021 vs. 20 (Percent of Veterinary Service Users)
  • Table 6-4. Share of Veterinary Care Spending in Last 12 Months by Dollar Ranges and Generational Cohort, 2022 (Percent of Veterinary Service Users)
  • Share of Veterinary Revenues by Animal Type
  • Figure 6-2. Veterinary Sector Sales and Share by Animal Type, 2022 (Percent)
  • Veterinary Spending: by Type of Pet
  • Table 6-5A. US Veterinary Sector Revenues by Type of Pet: Dog, Cat, and Other Pets, 2022 (In Millions Of Dollars)
  • Table 6-5B. Share of US Veterinary Sector Revenues by Type of Pet: Dog, Cat, and Other Pets, 20 (Percent)
  • Table 6-6. US Veterinary Sector Revenues for Dogs vs. Cats: Per Pet-Owning Household and Per Pet, 2022 (In Dollars)
  • Veterinary Care Usage Patterns
  • Customer Draw by Veterinary Service Type
  • Table 6-7. Usage Rates for Veterinary Services by Type: by Dog Owners Overall and by Generational Cohort, 2023 (Percent of Veterinary Customers)
  • Table 6-8. Usage Rates for Veterinary Services by Type: Cat Owners Overall and by Generational Cohort, 2023 (Percent of Veterinary Customers)
  • Usage Rates for Veterinary Services
  • Figure 6-3. Veterinary Visits in Last 12 Months: Share of Dog/Cat Owners, 2013-2022 (Percent Of Veterinary Customers)
  • Table 6-9A. Any Veterinary Visits in Last 12 Months: Share of Dog/Cat Owners, 2013-2022 (Percent)
  • Table 6-9B. Customer Base for Any Veterinary Visits in Last 12 Months: Dog/Cat Owners, 2013-20 (In Millions)
  • Patterns by Number of Veterinary Visits
  • Table 6-10. Patterns for Number of Annual Visits to Vet: Dog vs. Cat Owners, 2013-2022 (Percent Of Veterinary Customers)
  • Reasons for Veterinary Visits
  • Table 6-11A. Selected Reasons for Veterinary Visits: for Dogs vs. Cats, 2021 vs. 2022 (Percent Of Veterinary Customers)
  • Table 6-11B. Selected Reasons for Veterinary Visits by Generational Cohort: for Dogs vs. Cats, 2022 (Percent of Veterinary Customers)
  • Sector Trends
  • Competitive Landscape
  • Industry Consolidation
  • Braving the New World of Millennials/Gen Z
  • Figure 6-4. Share of Pet Owners Who Changed Level of Pet Ownership in Last 12 Months: By Generational Cohort, 2021 vs. 2022 (Percent)
  • Millennials/Gen Z Pet Parents are Less Vet-Centric
  • Table 6-12. Most Important Sources of Pet Care Information: Overall, by Dog vs. Cat Owners, and By Generational Cohort, 2023 (Percent)
  • Figure 6-5. Share of Pet Owners Who Consider Social Media a Most Important Source of Pet Care
  • Information: Overall and by Generational Cohort, 2023 (Percent)
  • Millennials/Gen Z Pet Parents are Less Attached to Local, Independent Vet Model
  • Table 6-13. Levels of Agreement with Selected Veterinary Care Psychographics: Overall and By
  • Generational Cohort, 2023 (Percent of Veterinary Customers)
  • Figure 6-6. Share of Pet Owners Concerned About the Affordability of Pet Healthcare: Emergency vs.
  • Routine, 2022 vs. 2023 (Percent of Veterinary Customers)
  • Millennials/Gen Z Pet Parents Have More Diverse Range of Vet Service Priorities
  • Table 6-14. Selected Psychographics About Veterinary Services: Overall, by Dog vs. Cat Owners, And By Generational Cohort, 2023 (Percent of Veterinary Customers)
  • Table 6-15A. Factors Most Important in Choosing a Veterinary Hospital/Clinic: Overall and by Dog vs. Cat Owners, 2023 (Percent of Vet Service Users)
  • Table 6-15B. Factors Most Important in Choosing a Veterinary Clinic/Hospital: Overall and By Generational Cohort, 2023 (Percent of Vet Service Users)
  • Table 6-16A. Satisfaction Levels with Selected Aspects of Veterinary Services: Overall and by Dog vs. Cat Owners, 2023 (Percent)
  • Table 6-16B. Satisfaction Levels with Selected Aspects of Veterinary Services: by Generational Cohort, 2023 (Percent)
  • Millennial/Gen Z Pet Parents are More Prone to Buy Healthcare Products Through Vet
  • Table 6-17A. Pet Products Purchased in Last 12 Months Through Veterinarian: Dog Owners Overall
  • And by Generational Cohort, 2023 (Percent of Veterinary Customers)
  • Table 6-17B. Pet Products Purchased in Last 12 Months Through Veterinarian: Cat Owners Overall
  • And by Generational Cohort, 2023 (Percent of Veterinary Customers)
  • Table 6-18. Purchasing Patterns for Pet Products Sold Through Veterinarians: Rx Flea/Tick Heartworm And Pet Food, Dog vs. Cat Owners, 2023 (Percent of Customers Buying Pet Products Through Veterinarian)
  • Table 6-19. Leading Websites for Purchasing Rx Flea/Tick Heartworm Medications: Overall, by Dog vs.
  • Cat Owners, and by Generational Cohort, 2023 (Percent of Customers Buying Pet Products Through Veterinarian)
  • The Veterinary Diets Opportunity
  • Figure 6-7. Pet Health Products Considered Most Important: Dog vs. Cat Owners, 2023 (Percent)
  • Telehealth and “Smart” Product Trends
  • Table 6-20. Use of Telehealth Consultation in Last 12 Months: Dog vs. Cat Owners, Overall and By Generational Cohort, February 2023 (Percent)
  • Figure 6-8. How Long Using Veterinary Telehealth Consultation Services: Dog vs. Cat Owners, 2023 (Percent of Veterinary Telehealth Uses)

Chapter 7: Focus on Non-Medical Pet Services

  • Chapter Highlights
  • Non-Medical Pet Services Sector
  • Market Segmentation and Performance by Category
  • Table 7-1A. US Sales and Market Share of Non-Medical Pet Services by Category, 2021-2023 (Dollars And Percent)
  • Table 7-1B. Percentage Growth in Non-Medical Pet Services by Category, 2021-2023 (Percent)
  • Economic Stress/Inflation
  • Figure 7-1. due to Inflation, are You Cutting Back on Pet Care Spending in Any of These Areas?
  • November 2022 (Percent of Pet Owners)
  • Figure 7-2. for Which Pet Grooming Services are You Lowering or Eliminating Spending? November 2022 (Percent of Grooming Services Users by Type)
  • Table 7-2A. Share of Dog and Cat Households Using Pet Services: by Category, 2021-2022 (Percent)
  • Table 7-2B. Number of Dog and Cat Households Using Pet Services: by Category, 2021-2022 (In Thousands)
  • Table 7-3. Percent Change in Number of Dog and Cat Households Using Pet Services: by Category, 2021-2022 (Percent)
  • Table 7-4A. Share of Dog or Cat Households Using Pet Services: by Category, 2013-2022 (Percent)
  • Table 7-4B. Share of Dog/Not Cat Households Using Pet Services: by Category, 2013-2022 (Percent)
  • Table 7-4C. Share of Cat/Not Dog Households Using Pet Services: by Category, 2013-2022 (Percent)
  • Table 7-4D. Share of Dog- and Also Cat-Owning Households Using Pet Services: by Category, 2013-20 (Percent)
  • Figure 7-3. Changes in Spending Level on Non-Medical Pet Services Overall, 2021 vs.2022 (Percent Of Services Users Who’ve Had Pets Two Years or More)
  • Declining Dog Population
  • Staffing Shortages/Business Closures
  • Figure 7-4. Changes in Spending Level on Non-Medical Pet Services Overall, 2021 vs.2022 (Percent Of Services Users Who Have Had Pets Two Years or More)
  • The Franchise Revolution Pet Supplies Plus / Wag N’ Wash on Rapid Expansion Path
  • Dogtopia Aiming for 400 Units by 2025
  • Figure 7-5. Number of Dogtopia Units, 2002-2025
  • Mars’ Camp Bow Wow
  • Earthwise Pet Tops 170 Unit Milestone
  • Other Leading Pet Care Franchises
  • More Franchisors Entering the Market
  • Non-Franchise Pet Services Chains
  • Wag! Goes Public, Acquires Dog Food Advisor
  • Rover: Revenues Up, Share Prices Down
  • Top Retailers Continue to Lean in on Services
  • Walmart Pet Care Banner Expands to in Store Best Friends Pet Care Units Petco's Services Thrust Petsmart Covers All Bases
  • Chewy Adds Careplus Pet Insurance, Claims More Services to Come
  • Illustration 7-1. Chewy's Pet Health Services Pet Insurance Maintains Upward Curve
  • Table 7-5. Insurance/Medical Coverage for Pets: Cat vs. Dog Owners, 2021-2023 (Percent of Cat Or Dog Owners Who Have Taken Pet to Vet in the Past 12 Months)
  • Illustration 7-2. Purina and Spot Pet Insurance
  • Eyes on the Price Pet Service Professionals Increasingly Influential
  • Figure 7-6. Most Important Sources of Pet Care Information: Overall and by Generational Cohort, 2023 (Percent)
  • Veterinary Share of Pet Care Service Revenues
  • Table 7-6. Veterinary Share of Revenues for Selected Non-Medical Pet Care Services, 2022 (In Millions Of Dollars and Share of Total)

Chapter 8: Retail and E-Commerce Trends

  • Chapter Highlights
  • Retail Sector Sales Overview
  • Note on Data
  • Sales Overall and by Food Versus Non-Food
  • Table 8-1. US Retail Sector Sales of Pet Products: Overall and by Pet Food/Treats vs. Non-Food Pet
  • Supplies, 2020-2022, 2027P (Dollar Sales in Billions and Percent Growth)
  • Brick & Mortar Versus E-Commerce Sales
  • Figure 8-1. Brick & Mortar vs. E-Commerce Shares of Retail Sector Pet Product Sales, 2017-2022
  • Table 8-2. Pet Products Retail Sales and Shares: Brick & Mortar vs. E-Commerce, 2017-2022, 2027P (In Billions of Dollars, Percent Growth, and Percent Share) Pet Specialty Versus All Other Sales
  • Figure 8-2. Pet Specialty vs. All Oher Shares of Retail Sector Pet Product Sales, 2017-2022
  • Figure 8-3. Pet Specialty vs. All Oher Shares of Retail Sector Online Pet Product Sales, 2017-2022
  • Breakouts of Sales and Shares
  • Table 8-3. Brick & Mortar (In-Store) Sales of Pet Products: 2017-2022, 2027P (In Billions of Dollars, Percent Dollar Growth, and Percent of Pet Product Sales)
  • Table 8-4. E-Commerce Sales of Pet Products: 2017-2022, 2027P (In Billions of Dollars, Percent Dollar Growth, and Share of Pet Product Sales)
  • Table 8-5. Brick & Mortar (In-Store) Retail Sales of Pet Products: by Sector, 2017-2022, 2027P (In Billions of Dollars, Percent Dollar Growth, and Percent of Pet Product Sales)
  • Table 8-6. Brick & Mortar (In-Store) Retail Sales of Pet Products: by Sector and Channel, 2017-2022, 2027P (In Billions of Dollars)
  • Competitive Landscape
  • Omnimarket Versus Omnichannel Pet Supplies Plus Acquisitions
  • Illustration 8-1. Expanded Pet Food Selection at Wag N’ Wash
  • The Omnipresent Internet
  • Table 8-7. Uses of the Internet Other Than for Basic Purchasing: Pet Owners Overall, by Dog vs. Cat Owners, and Generational Cohort, 2023 (Percent of Online Pet Product Shoppers) Pet Industry Reset
  • Wellness as Omnimarket Driver
  • In-Store and E-Commerce Shopping Patterns
  • Consumer Priorities in Choosing Where to Shop
  • Table 8-8A. Especially Important Considerations in Choosing Where to Buy Pet Products: Pet Owners Overall and by Dog vs. Cat Owners, 2023 (Percent of Pet Product Shoppers)
  • Table 8-8B. Especially Important Considerations in Choosing Where to Buy Pet Products: Pet Owners Overall and by Generational Cohort, 2023 (Percent of Pet Product Shoppers)
  • Table 8-9A. Agreement with Selected Statements Related to Pet Product Shopping: Pet Owners Overall and by Dog vs. Cat Owners, 2023 (Percent of Pet Product Shoppers)
  • Table 8-9B. Agreement with Selected Pet Product Shopping Statements: Pet Owners Overall and By Generational Cohort, 2023 (Percent of Pet Product Shoppers)
  • Topline Retail Shopping Patterns
  • Table 8-10A. Where/How Purchased Pet Products in Last 12 Months: Pet Owners Overall and by Dog vs. Cat Owners, 2023 (Percent of Pet Product Shoppers)
  • Table 8-10B. General In-Store vs. Online Shopping Patterns: Pet Owners Overall and by Generational Cohort, 2023 (Percent of Pet Product Shoppers)
  • Table 8-11A. General In-Store vs. Online Shopping Patterns: Pet Owners Overall and by Dog vs. Cat Owners, 2023 (Percent of Pet Product Shoppers)
  • Table 8-11B. General In-Store vs. Online Shopping Patterns: Pet Owners Overall and by Generational Cohort, 2023 (Percent of Pet Product Shoppers)
  • Table 8-12. Most Recent Purchase of Pet Products: In-Store, Online, by Smartphone App, 2023 (Percent of Pet Product Shoppers)
  • Figure 8-4. Share of Pet Product Purchasers Whose Shopping Patterns Changed Significantly in 2022 vs. 2021: by Generational Cohort (Percent of Overall Pet Owners)
  • Channel Purchasing Patterns by Dog/Cat Owners and Generational Cohort In-Store Shopping for Pet Food/Treats
  • Table 8-13A. Where Purchased Pet Food/Treats in Last 12 Months: in a Physical Store, Pet Owners Overall and by Dog vs. Cat Owners, 2023 (Percent of Category Purchasers)
  • Table 8-13B. Where Purchased Pet Food/Treat Products in Last 12 Months: in a Physical Store, Pet Owners Overall and by Generational Cohort, 2023 (Percent of Category Purchasers)
  • Online Shopping for Pet Food/Treats
  • Table 8-14A. Where Purchased Pet Food/Treats in Last 12 Months: Through the Website, Pet Owners
  • Overall and by Dog vs. Cat Owners, 2023 (Percent of Category Purchasers)
  • Table 8-14B. Where Purchased Pet Food/Treats in Last 12 Months: Through the Website, Pet Owners Overall and by Generational Cohort, 2023 (Percent of Category Purchasers)
  • In-Store Shopping for Non-Food Pet Supplies
  • Table 8-15A. Where Purchased Non-Food Pet Supplies in Last 12 Months: in a Physical Store, Pet Owners Overall and by Dog vs. Cat Owners, 2023 (Percent of Category Purchasers)
  • Table 8-15B. Where Purchased Non-Food Pet Supplies in Last 12 Months: in a Physical Store, Pet Owners Overall and by Generational Cohort, 2023 (Percent of Category Purchasers)
  • Online Shopping for Non-Food Pet Supplies
  • Table 8-16A. Where Purchased Non-Food Pet Supplies in Last 12 Months: Through the Website, Pet Owners Overall and by Dog vs. Cat Owners, 2023 (Percent of Category Purchasers)
  • Table 8-16B. Where Purchased Non-Food Pet Supplies in Last 12 Months: Through the Website: Pet Owners Overall and by Generational Cohort, 2023 (Percent of Category Purchasers)
  • Top Websites for Pet Products
  • Table 8-17A. Websites Shopped for Pet Products in Last 12 Months: Pet Owners Overall and by Dog vs. Cat Owners, February 2023 (Percent of Online Shoppers for Pet Products)
  • Table 8-17B. Websites Shopped for Pet Products in Last 12 Months: Pet Owners Overall and By Generational Cohort, February 2023 (Percent of Online Shoppers for Pet Products)
  • Shopper Loyalty Patterns
  • Table 8-18A. Shopper Loyalty Patterns: Pet Owners Overall and by Dog vs. Cat Owners, 2023 (Percent Of Pet Product Shoppers)
  • Table 8-18B. Shopper Loyalty Patterns: Pet Owners Overall and by Generational Cohort, 2023 (Percent of Pet Product Shoppers)
  • Cross-Shopping Patterns for Pet Food Across Top Retailers
  • Table 8-19. Pet Food Cross-Shopping Indices: Selected Retailers, 2022
  • The Toolbox for Competing.
  • Leveraging Private Label
  • A Bump Likely for Private Label
  • Illustration 8-2. Chewy Vibeful Pet Supplements
  • Private-Label Usage Rates
  • Customer Rewards and Loyalty Programs
  • Illustration 8-3. Petco Vital Care
  • Illustration 8-4. Petco Vital Care Rewards Summary
  • Table 8-20. Services Offered by Pet Specialty Stores, 2022 (Percent)
  • Figure 8-5. Usage Rate for Pet Specialty Store Services, 2022 (Percent of Pet Specialty Store Shoppers)
  • Figure 8-6. Customer Reward/Loyalty Benefits Most Valued by Pet Product Shoppers, 2022 (Percent)
  • Autoship, Subscribe & Save
  • Top Categories for Autoship/Subscription Purchasing
  • Table 8-21A. Share of Dog/Cat Product Shoppers with Current Pet-Related Subscriptions for Products
  • Or Services by Type: Overall and by Dog vs. Cat Owners, 2023 (Percent)
  • Table 8-21B. Share of Pet Product Shoppers with Current Pet-Related Subscriptions for Products Or Services by Type: Overall and by Generational Cohort, 2023 (Percent)
  • Barkbox and Subscription Boxes
  • Illustration 8-5. Petco Pupbox
  • Home Delivery, Bopis, and Curbside
  • Table 8-22A. Delivery/Pick-Up Methods Used to Receive Pet Products: Pet Owners Overall and by Dog vs. Cat Owners, 2023 (Percent Using Delivery/Pick-Up for Pet Products in Last 12 Months)
  • Table 8-22B. Delivery/Pick-Up Methods Used to Receive Pet Products: Pet Owners Overall and By Generational Cohort, 2023 (Percent Using Delivery/Pick-Up for Pet Products in Last 12 Months)
  • Figure 8-7. Delivery/Pick-Up Methods Used for Online Pet Product Orders in Last 12 Months,
  • February 2023 (Percent of Pet Owners Overall Using Delivery/Pick-Up)
  • Illustration 8-6. Doordash for Merchants Outreach to Pet Stores
  • The Bopis and Curbside Options
  • Tie-In to Online Grocery Shopping
  • Variations on Curbside
  • Direct-To-Consumer
  • Direct-To-Consumer as Purer-Play Threat to Autoship
  • Payment Services for Customers

Chapter 9: Pet Ownership and Population Trends

  • Chapter Highlights Pet Owner Psychographics
  • Motivations for Pet Ownership
  • Table 9-1. Why Pet Owners Have Their Pets: by Type of Pet, 2023 (Percent of Dog, Cat, and Other Pet Owners) Pets as Family
  • Table 9-2. Level of Agreement with Statement: “I Consider My Dogs/Cats/Other Pets to be Part of The Family”, 2023 (Percent of Pet Owners by Type of Pet)
  • Table 9-3. Level of Agreement with Statement: “My Pets are Central to My Home Life”, 2023 (Percent Of Pet Owners by Type of Pet)
  • Table 9-4. Agreement with Selected Statements Related to Pet Humanization: Dog vs. Cat Owners, 2023 (Percent) Pet Parenting Day and Night.
  • Table 9-5. Where Pets are Typically Kept: Dogs vs. Cats, 2023 (Percent of Pet Owners)
  • Table 9-6. Where Pet Owners Feed Their Pets: Dogs vs. Cats, 2023 (Percent of Pet Owners)
  • Table 9-7. Where Pets Sleep: Dogs vs. Cats, 2023 (Percent)
  • The Pet Market as Health Market
  • Table 9-8. Level of Agreement with Statement: “My Pets are Important to My Mental/Physical
  • Health”, 2023 (Percent of Dog, Cat, and Other Pet Owners) Pet Health in Wake of COVID-19
  • Table 9-9 Agreement with Selected Statements Related to Pet Health Concerns: Dog vs. Cat Owners, 2023 (Percent)
  • Shopper Priorities for Pet Products
  • Table 9-10. Agreement with Selected Statements Related to Pet Care Product Priorities: Dog vs. Cat
  • Owners, 2023 (Percent) Pet Food as Health Care
  • Table 9-11. Products Considered Most Important for Pet Health: Dog vs. Cat Owners, 2023 (Percent) Pet Parent Challenges
  • Table 9-12. Most Significant Challenges to Pet Ownership: Dog vs. Cat Owners, 2023 (Percent)
  • Figure 9-1. Spending Cutbacks on Household Expenses in Last 12 Months: by Consumer Spending Category, August-September 2022 (Percent Among Those Cutting Back)
  • Topline Pet Ownership Rates
  • Over Half of Households Own Pets
  • Table 9-13A. Topline Pet Ownership Rates by Type, 2018-2022 (Percent of Households)
  • Table 9-13B. Number of Pet-Owning Households by Type, 2018-2022 (In Millions)
  • Figure 9-2. Pet Ownership Rates: Dogs, Cats, And/Or Other Pets 2023 (Percent of Households)
  • Topline Ownership Rates for Pets Other Than Dogs or Cats
  • Figure 9-3. Overall Ownership Rates for Pets Other Than Dogs or Cats: by Generational Cohort, 20 (Percent)
  • Figure 9-4. Ownership Rates for Pets Other Than Dogs or Cats: by Type, 2023 (Percent of Households)
  • Table 9-14. Household Ownership Rates for Pets Other Than Dogs and Cats by Type, 2022/23 (Percent of Households and of Other Pet Owners)
  • Focus on Dog Ownership and Population
  • Topline Ownership Rates and Population
  • Table 9-15. Dog Ownership Levels, 2017-2022 (Percent and Number of Overall Households)
  • Trends by Number of Dogs Owned
  • Table 9-16A. Household Ownership Rates for Dogs: Overall and by Number of Dogs, 2017-2022 (Percent of US Households)
  • Table 9-16B. Dog Ownership Distribution by Number of Dogs, 2017-2022 (Percent of Dog-Owning Households)
  • Table 9-16C. Household Base of Dog Owners: Overall and by Number of Dogs, 2017-2022 (In Thousands)
  • Half of Dog Owners Have Senior Dogs
  • Table 9-17. Share of Dog-Owning Households with Puppies Under Age 1 or Senior Dogs Age 7+, 2012-2022 (Percent for Even Years)
  • Trend Away from Smaller Dogs
  • Table 9-18. Distribution of Dog Ownership by Size/Weight of Dogs, 2012-2022 (Percent of Dogowning Households For Even Years)
  • Overweight and Special Needs Dogs
  • Table 9-19. Share of Dog Owners Who Report Having Special Needs Pets, 2023 (Percent)
  • Focus on Cat Ownership and Population
  • Topline Ownership Rates and Population
  • Table 9-20. Cat Ownership Levels, 2017-2022 (Percent and Number of Overall Households)
  • Trends by Number of Cats Owned
  • Table 9-21A. Household Ownership Rates for Cats: Overall and by Number of Cats, 2017-2022 (Percent of US Households)
  • Table 9-21B. Cat Ownership Distribution by Number of Cats, 2017-2022 (Percent of Cat-Owning Households)
  • Table 9-21C. Household Base of Cat Owners: Overall and by Number of Cats, 2017-2022 (In Thousands)
  • Size of Cats Owned
  • Figure 9-5. Distribution of Cat Ownership by Size/Weight of Cats, 2023 (Percent of Cat Owners)
  • Growth in Share of Cat Owners with Senior Cats
  • Table 9-22. Share of Cat-Owning Households with Kittens Under Age 1 or Senior Cats Age 7+, 2012-2022 (Percent For Even Years)
  • Overweight and Special Needs Cats
  • Table 9-23. Share of Cat Owners Who Report Having Special Needs Cats, 2023 (Percent) Pet Acquisition Trends Pet Acquisition Sequence by Type of Pet
  • Table 9-24. Sequence of Pet Acquisition by Type of Pet, 2022 (Percent)
  • Industry-Wide Focus on Pet Adoption
  • Illustration 9-1 Industry-Wide Focus on Pet Adoption
  • Annual Pet Acquisition Trends
  • Table 9-25. Changes in Household Levels of Pet Ownership Compared with Previous Year, 2020-2023
  • (Percent of Pet Owners Who Have Had Pets 2+ Years)
  • Table 9-26. Pet Ownership Events in Last 12 Months: Dogs, Cats, and Other Pets, February 20 (Percent of Dog, Cat, and Other Pet Owners)
  • Table 9-27. Types of Pets Adopted/Acquired in Last 12 Months, 2020-2023 (Percent of Pet Owning Households)
  • Table 9-28. Types of Pets Other Than Dogs or Cats Adopted/Acquired in Last 12 Months, February 2023 (Percent of Other Pet Owners)
  • Age of Dogs Adopted
  • Table 9-29. Age of Dogs/Cats Adopted in Last 12 Months, 2023 (Percent of Recent Dog/Cat Adopters)
  • Size of Dogs Adopted
  • Figure 9-6. Size/Weight of Dogs Acquired in Last 12 Months, February 2023 (Percent)
  • Impulse Versus Planned: Nature of Pet Acquisition
  • Table 9-30. Nature of Pet Acquisition in Last 12 Months: by Type of Pet, 2023 (Percent of Recent Pet Acquirers)
  • Sources of Pet Acquisition
  • Table 9-31. Sources of Pet Acquisition in Last 12 Months: by Type of Pet, 2023 (Percent of Recent Pet Acquirers)
  • Influencers on Pet Adoption
  • Table 9-32. Influencers on Pet Acquisition in Last 12 Months: by Type of Pet, 2023 (Percent of Recent Pet Acquirers)
  • Holiday Pets
  • Figure 9-7. Pets Received as Christmas/Holiday Gifts: Dogs, Cats, Other Pets February 2023 (Percent Of Households) Pet Population Projections
  • Table 9-33A Pet-Owning Household Population by Generational Cohort, 2016-2022 (Number In Thousands)
  • Table 9-33B Dog-Owning Household Population by Generational Cohort, 2016-2022 (Number In Thousands)
  • Table 9-33C Cat-Owning Household Population by Generational Cohort, 2016-2022 (Number In Thousands)
  • Table 9-34. Household Pet Ownership Rates, 2018, 2022 and 2026P (Percent)
  • Table 9-35A. Pet Ownership Rates: Dogs, Cats, Dog and Cat Owners, 1998-2022 (Percent)
  • Table 9-35B. Pet Owner Household Population: Dog Owners, Cat Owners, Dog and Cat Owners, 1998-2022 (In Millions)

Samples

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Companies Mentioned

  • Antelope 
  • Apawthecary
  • Ark Naturals
  • Authority Brands
  • Bardel Bows Pet Food Express 
  • Barkleigh 
  • Beach Point Capital 
  • Boss Pet 
  • Bravo! Pet Foods
  • Brightpet Nutrition Group
  • Canidae Merge
  • Champion Petfoods
  • Charlotte's Web CBD
  • Chasing Our Tails 
  • Clayton, Dubilier & Rice 
  • Covetrus
  • Cpg Group
  • Dane Creek Capital Corp. 
  • Earthwise 
  • Finley's Barkery
  • Furhaven and Kitty Sift
  • Garnett Station Partners
  • Hollywood Feed 
  • “I and Love and You”
  • Jackson's Galaxy
  • K9 Candy Kitchen
  • Made by Nacho 
  • Manna Pro Oxbow Animal Health
  • Mars
  • National Dog Groomers Association
  • Natural Balance 
  • Nestlé 
  • Nomnomnow
  • One Farm Pet Supplements 
  • Pet Cbd Supplement and Treat Co.
  • Pet Factory
  • Pet Gazebo
  • Pet Treats Maker Wodema Industries
  • Petcarerx
  • Petco Veterinary Services
  • Petpeople
  • Post 
  • Rover
  • Smalls 
  • Smucker
  • Swedencare  Naturvet
  • The Honest Kitchen
  • Tuffy's Treat Co. 
  • Vetsource
  • Wag N’ Wash Natural Pet Food & Grooming
  • Wag! 
  • Walmart Petrx
  • Wild Earth 
  • Win World International Trade
  • Wizsmart Dog Pads Pet Supplies Plus
  •  Woofie's
  • Woof Gang Bakery & Grooming
  • Worldwise 
  • Zesty Paws Vet
  • Ziwi