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The aftershave market is a subset of the larger fragrance industry. Aftershave is a liquid product applied to the skin after shaving, typically to reduce irritation and provide a pleasant scent. Aftershaves are often composed of fragrant oils, alcohol, and water, and may also contain moisturizers, astringents, and antiseptics. Aftershave products are available in a variety of forms, including lotions, gels, balms, and sprays. Aftershave is a popular product among men, and is often used as a finishing touch to a grooming routine. It is also used to provide a pleasant scent throughout the day. Aftershave is often marketed as a luxury product, and is available in a range of prices. Some companies in the aftershave market include Gillette, Old Spice, Nivea, L'Oreal, and Hugo Boss. Show Less Read more