The Car Hire market is a subset of the Automotive Leasing and Rental industry. It involves the short-term rental of cars, usually for a period of one day to one week. Car hire companies provide a range of vehicles, from economy cars to luxury vehicles, and often offer additional services such as roadside assistance and insurance. Car hire is a popular option for those who need a vehicle for a short period of time, such as for business trips or vacations. Car hire companies typically operate through a network of branches, allowing customers to pick up and drop off vehicles at convenient locations. Many companies also offer online booking services, allowing customers to reserve a vehicle in advance. The Car Hire market is highly competitive, with companies competing on price, service, and convenience. Companies in the market include Avis, Hertz, Europcar, Sixt, and Enterprise. Show Less Read more
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