Results for tag: "Celebrity Fragrance"

The celebrity fragrance market is a subset of the fragrance industry, focusing on fragrances created by celebrities. These fragrances are often marketed as a way to bring the celebrity's image and lifestyle to the consumer. Celebrity fragrances are often released in conjunction with a major event or product launch, and are often accompanied by a marketing campaign. Celebrity fragrances are often seen as a way to capitalize on the celebrity's fame and popularity, and can be a lucrative business for both the celebrity and the fragrance company. Celebrity fragrances are often released in limited editions, and can be found in department stores, specialty stores, and online retailers. Some of the companies in the celebrity fragrance market include Coty, Elizabeth Arden, Estée Lauder, Givaudan, and L'Oréal. Show Less Read more