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The Embedded Lending market is a subset of the banking industry that focuses on providing loans to customers through a third-party platform. This type of lending is often used by banks to increase their customer base and to provide more convenient access to loan products. Embedded Lending allows banks to offer loans to customers without having to manage the entire loan process. Instead, the bank partners with a third-party platform to manage the loan process, including loan origination, underwriting, and servicing. This type of lending also allows banks to offer more competitive rates and terms to customers.
Some companies in the Embedded Lending market include Affirm, Kabbage, and OnDeck. Show Less Read more