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The Event Planning market is a subset of the Advertising and Marketing industry. It involves the coordination of activities and resources to create a successful event. This includes the selection of a venue, the development of a theme, the selection of vendors, the coordination of catering, and the management of the event budget. Event planners must also be knowledgeable in marketing and public relations to ensure that the event is well-publicized and that the desired audience is reached.
Event planners must be able to work with a variety of stakeholders, including clients, vendors, and other professionals. They must also be able to manage multiple tasks and deadlines, as well as handle unexpected issues that may arise.
Companies in the Event Planning market include event management companies, event production companies, event marketing companies, and event staffing companies. Examples of these companies include Eventbrite, Cvent, and Bizzabo. Show Less Read more