Results for tag: "Mobile Location Analytics"

Mobile Location Analytics is a form of Information Management that uses data collected from mobile devices to gain insights into consumer behavior. This data is used to understand how people interact with physical spaces, such as retail stores, restaurants, and other public venues. It can also be used to measure the effectiveness of marketing campaigns, optimize store layouts, and identify customer segments. Mobile Location Analytics is a rapidly growing market, driven by the increasing availability of mobile devices and the need for businesses to gain a better understanding of their customers. Companies in this market include Euclid Analytics, Placed, PlaceIQ, and Unacast. Show Less Read more